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Liquid I.V. had us take a look at our pee during Super Bowl
  • Super Bowl

Liquid I.V. had us take a look at our pee during Super Bowl

By Reel 360 Feb 10, 2026
What began as a cryptic 15-second tease titled “Take A Look” from Liquid I.V. has now expanded into the brand’s first-ever Big Game commercial, developed with Anomaly an...
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William Shatner wrestled with name joke in Raisin Bran ad
  • Super Bowl

William Shatner wrestled with name joke in Raisin Bran ad

By Reel 360 Feb 9, 2026
William Shatner admits he had “tremendous” reservations before agreeing to poke fun at his own name in a new Kellogg’s Raisin Bran campaign that debuted during Sunday’s...
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How Ben Affleck reunited ’90s TV Icons for Dunkin’s Super Bowl ad
  • Super Bowl

How Ben Affleck reunited ’90s TV Icons for Dunkin’s Super Bowl ad

By BANG Showbiz Feb 9, 2026
Ben Affleck turned the Super Bowl into a full-on ’90s sitcom reunion by enlisting a who’s-who of television icons for his latest Dunkin’ commercial. The actor, who has...
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Hard Rock Bet counters post–Super Bowl blues with ‘I Will Survive’ remix
  • Super Bowl

Hard Rock Bet counters post–Super Bowl blues with ‘I Will Survive’ remix

By Reel 360 Feb 8, 2026
The Big Game's over. The confetti’s been swept up. Football season has officially clocked out.Feeling bummed? Heartbroken? Maybe… betrified? Hard Rock Bet knows the emotion...
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Levi’s debuts Behind Every Original for Super Bowl
  • Super Bowl

Levi’s debuts Behind Every Original for Super Bowl

By Reel 360 Feb 8, 2026
Levi’s used the Super Bowl spotlight to launch Behind Every Original, a new global campaign that celebrates cultural trailblazers by quite literally flipping the script. Debu...
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Bad Bunny’s Super Bowl Halftime Show was jaw-droppingly good
  • Super Bowl

Bad Bunny’s Super Bowl Halftime Show was jaw-droppingly good

By Reel 360 Feb 8, 2026
With all due respect, we're going to call him Bad-Ass Bunny! Bad Bunny transformed the Apple Music Super Bowl LX Halftime Show into a massive, high-energy celebration that blen...
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Ro makes Super Bowl debut With Serena Williams
  • Super Bowl

Ro makes Super Bowl debut With Serena Williams

By Reel 360 Feb 8, 2026
Ro is stepping onto the Super Bowl stage for the first time with a national commercial starring Serena Williams, marking the launch of its new “Healthier on Ro” campaign fo...
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Dunkin’ dips into ’90s sitcoms for Super Bowl
  • Super Bowl

Dunkin’ dips into ’90s sitcoms for Super Bowl

By Reel 360 Feb 8, 2026
Dunkin’ is cracking open a TV time capsule and letting the ’90s spill all over the Super Bowl, laugh track, VHS fuzz, and all. It's what happens when you mix Saved by the B...
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Liquid Death promises no exploding heads in Super Bowl ad
  • Super Bowl

Liquid Death promises no exploding heads in Super Bowl ad

By Reel 360 Feb 8, 2026
Liquid Death returned to the Super Bowl in 2026 with a brand-new spot that once again leaned all the way into its signature deadpan chaos, this time introducing its latest prod...
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Claude targets OpenAI’s ads in Super Bowl debut
  • Super Bowl

Claude targets OpenAI’s ads in Super Bowl debut

By Reel 360 Feb 8, 2026
Anthropic's Claude is using the Super Bowl stage to make a pointed argument: not everything needs advertising, especially your conversations with AI. Making its Big Game deb...
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Real people inspire OpenAI Super Bowl ads
  • Super Bowl

Real people inspire OpenAI Super Bowl ads

By Reel 360 Feb 8, 2026
OpenAI is making its Super Bowl debut with a trio of spots spotlighting real Americans using ChatGPT to grow their small businesses, positioning the platform not as futuristic ...
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Novo Nordisk takes the Super Bowl field with Wegovy pill
  • Super Bowl

Novo Nordisk takes the Super Bowl field with Wegovy pill

By Reel 360 Feb 8, 2026
Novo Nordisk enters the Super Bowl spotlight for the first time this year with a Big Game commercial introducing Americans to the FDA-approved Wegovy pill, the first and only o...
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BYOMA debuts first-ever Super Bowl spot
  • Super Bowl

BYOMA debuts first-ever Super Bowl spot

By Reel 360 Feb 8, 2026
BYOMA is stepping onto television for the first time with The BYOMA Shorttime Show, a culturally fluent, digital-first campaign timed just ahead of the Big Game that turns a vi...
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Mike Tyson has a blunt message about ultraprocessed food – it kills
  • Super Bowl

Mike Tyson has a blunt message about ultraprocessed food – it kills

By Reel 360 Feb 8, 2026
On Super Bowl Sunday, Americans will consume an extraordinary amount of ultraprocessed food—from chips and soda to candy, fast food, and frozen snacks, making the Big Game on...
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Paul Thomas Anderson takes top honors at DGA Awards
  • Awards Season

Paul Thomas Anderson takes top honors at DGA Awards

By Reel 360 Feb 8, 2026
Paul Thomas Anderson has emerged as the clear frontrunner for the Academy Award for Best Director after winning the top prize at the Directors Guild of America Awards (DGA) for...
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Good neighbors still matter according to Rocket x Redfin
  • Super Bowl

Good neighbors still matter according to Rocket x Redfin

By Reel 360 Feb 8, 2026
Rocket and Redfin are using the Super Bowl stage to deliver a simple but timely message: being a good neighbor still matters. Debuting during Super Bowl LX, the new spot, Ameri...
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He Gets Us returns to Big Game for fourth straight time
  • Super Bowl

He Gets Us returns to Big Game for fourth straight time

By Reel 360 Feb 8, 2026
The faith-led He Gets Us campaign will return to the Super Bowl this weekend for the fourth consecutive year, continuing its distinctive presence on advertising’s biggest sta...
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Parker Posey joins Uber Eats ‘Foodspiracy’ for Super Bowl
  • Super Bowl

Parker Posey joins Uber Eats ‘Foodspiracy’ for Super Bowl

By Reel 360 Feb 8, 2026
Uber Eats has been slowly simmering a deliciously unhinged theory: what if football was never really about football at all, but a carefully orchestrated plan to sell food? From...
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Super Bowl ad puts big animal charities in the doghouse
  • Super Bowl

Super Bowl ad puts big animal charities in the doghouse

By Reel 360 Feb 8, 2026
Warning: This cute commercial may leave you barking mad. Ahead of kickoff on Super Bowl Sunday, the Center for the Environment and Welfare (CEW) is debuting a provocative new n...
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NFL, 72andSunny deliver powerful Super Bowl spot
  • Super Bowl

NFL, 72andSunny deliver powerful Super Bowl spot

By Reel 360 Feb 8, 2026
This is genuinely beautiful work from 72andSunny. Quietly powerful, emotionally precise, and confident enough not to shout. With “Champion,” the NFL delivers one of its mos...
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