National Archives

National

Indie agencies form BLAC to improve diversity

By Reel 360 Feb 10, 2021

Ten independent advertising agencies have joined together in an effort to increase the number of Black students entering the advertising industry through an independent, 501c3 ...

National

Erica Hilbert offers her side – she was hacked

By Colin Costello Jan 12, 2021

Earlier this week, we reported former Mill Chicago Managing Director, Erica Hilbert, was terminated due to her incendiary and taunting tweets targeting Republican politicians, ...

National

Protests rise after Breonna Taylor announcement

By Reel 360 Sep 24, 2020

Six months after Louisville police shot and killed Breonna Taylor in her home during a mismanaged no-knock raid, a grand jury has decided to only bring criminal charges against...

National

Microsoft loses, Oracle wins bid to acquire TikTok

By Reel 360 Sep 14, 2020

ByteDance and Oracle will partner on a business deal in the United States, an agreement meant to satisfy the Trump administration's national security concerns about popular sho...

National

McDonald’s spices up classic Chicken McNuggets

By Reel 360 Aug 25, 2020

We know spice is in the eye of the beholder…or in this case, the taste buds. One person’s taste-bud-singeing swelter is another’s “you call that spicy?” McDonald's ...

National

Popeyes celebrates Chicken Sandwich anniversary

By Reel 360 Aug 19, 2020

Humanity can all agree, that 2020 is out of control and we are living in pretty crazy times- toilet paper shortages, homeschooling 24/7, sports being postponed, coin shortages,...

National

Havas’ North American Diversity Committee

By Reel 360 Aug 19, 2020

As part of its commitment to building a more diverse business and stronger culture, Havas Group today announced its inaugural North America Diversity, Equity, and Inclusion Adv...

National

Shooting outside White House, Trump escorted out

By Reel 360 Aug 10, 2020

In the midst of his daily coronavirus press briefing, President Trump was abruptly interrupted by Secret Service agents abruptly and escorted out after an armed suspect was sh...

National

Advertising employment sees small gains in June

By Reel 360 Jul 6, 2020

Advertising has taken a real hit since COVID-19 shut most of the United States down in March. The cuts were largely due to pandemic-driven pullback in ad spending, causing alm...

National

Halo Top wants us to stop “shoulding” ourselves

By Laura Day Jun 23, 2020

Halo Top’s new spot- featuring music from Momma Haze and some really bad-ass dance moves, serves to solidify the brand as the angel of ice cream. Offering a wide assortment...

National

Band-Aid to release a wider array of diverse bandages

By Reel 360 Jun 13, 2020

On Wednesday, Johnson & Johnson brand Band-Aid announced in an Instagram post that it would begin selling bandages in a wider range of colors to better accommodate a dive...

National

A look back at the last two days of protest (Gallery)

By Reel 360 Jun 2, 2020

Yesterday, angry and passionate Americans, of all races and ages, continued to demonstrate following the death of George Floyd, an African American man who died in Minneapol...

National

Thousands descend on Hollywood to protest

By Reel 360 Jun 2, 2020

Today, close to 50,000 protesters, of all races and ages, marched through Hollywood to protest the murder of George Floyd, an African American man who died in Minneap...

National

Brands react after a weekend of Floyd protests

By Colin Costello Jun 1, 2020

As America raged this past weekend, making it loud and clear that it has had enough of police brutality targeted at Black people, major brands, networks and ad agencies took to...

National

FCB is looking for creatives in quarantine

By Reel 360 May 28, 2020

Need new creative? Who you gonna call? FCB seems to have the answer for this as the agency has set out to engage creatives across the United States in quarantine looking for w...

National

Conservative Lincoln Project releases anti-Trump ad

By Reel 360 May 6, 2020

The Lincoln Project is an American conservative advocacy group that was formed in late 2019 by several prominent Republicans including George Conway, who is married to Kellya...

National

Ogilvy, Martin, Leonardo latest to reduce numbers

By Reel 360 May 4, 2020

The devastating effects of coronavirus COVID-19 continue to impact agencies across the United States. Ogilvy, which has 132 offices in 82 countries, is the latest agency to go ...

National

Omnicom’s Wren trolls Wendy Clark during call

By Reel 360 Apr 29, 2020

Yesterday, Omnicom Group Inc. held its quarterly conference call to review the holding company's first quarter financial results. In between announcements about the company's d...

National

72andSunny, Endeavor, McGarrah Jessee reduce staffs

By Reel 360 Apr 29, 2020

Reduced ad spending by marketers as well as industry shutdowns during the coronavirus COVID-19 pandemic continue to negatively affect ad agencies and their staffs. This week, C...

National

Poison Control Centers see spike after Trump comments

By Reel 360 Apr 26, 2020

The lesson here is that when you are the most powerful person in the world, people do listen. Or in some cases, they listen without thinking. Thursday night, during his corona...