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Turo and SixTwentySix reunite for new travel campaign
  • REEL LA

Turo and SixTwentySix reunite for new travel campaign

By Reel 360 Jun 6, 2025
Following the success of their award-winning brand campaign “Open the Door to Extraordinary,” car-sharing marketplace Turo has once again partnered with creative studio ...
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SKIMS drops pierced nipple bra because… of course it does
  • REEL LA

SKIMS drops pierced nipple bra because… of course it does

By Reel 360 Jun 6, 2025
Kim Kardashian’s SKIMS has done it again—blending viral provocation with retail precision in the brand’s latest drop: the Ultimate Pierced Nipple Bra. Retailing at $74, t...
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Dr. Squatch invites us to take a shower with Sydney Sweeney
  • REEL LA

Dr. Squatch invites us to take a shower with Sydney Sweeney

By Reel 360 May 29, 2025
Sydney Sweeney is turning internet obsession into product innovation—literally. The Euphoria star has teamed up once again with natural soap brand Dr. Squatch, but this time,...
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Entropico’s Paxi & Cem bring comedy to Mountain Dew
  • REEL LA

Entropico’s Paxi & Cem bring comedy to Mountain Dew

By Reel 360 May 29, 2025
Entropico comedy directors Paxi & Cem have reunited with VaynerMedia and Mountain Dew to follow up last year’s faux movie trailer collaboration, with an unhinged new ...
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Apple tells touching motherhood story through Vision Pro
  • REEL LA

Apple tells touching motherhood story through Vision Pro

By Reel 360 May 9, 2025
In celebration of Mother’s Day, Apple has released an emotionally resonant short film, A Gift for Mom, highlighting how its technology can preserve and relive life’s most c...
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Fela’s Emma Higgins directs Rockstar Energy’s  athlete-fueled campaign
  • REEL LA

Fela’s Emma Higgins directs Rockstar Energy’s athlete-fueled campaign

By Reel 360 May 2, 2025
Fela director Emma Higgins brings a serious edge and style to the latest campaign for Rockstar Energy, developed by creative agency Makers. Featuring emerging athletic stars Ch...
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Jackie van Beek brews comedy in Simply Gold Peak Tea campaign
  • REEL LA

Jackie van Beek brews comedy in Simply Gold Peak Tea campaign

By Reel 360 Apr 30, 2025
Institute director Jackie van Beek brings her signature wit and comedic precision to a new campaign for Gold Peak Tea. The campaign spotlights both the bran...
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Finance of America helps 55+ unlock their homes’ hidden values
  • REEL LA

Finance of America helps 55+ unlock their homes’ hidden values

By Reel 360 Apr 22, 2025
Finance of America today launched its new brand platform, “A Better Way with FOA,” along with a nationwide advertising campaign aimed at redefining how homeowners 55 and ol...
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Lexus taps Blair Underwood to set a new standard of amazing
  • REEL LA

Lexus taps Blair Underwood to set a new standard of amazing

By Reel 360 Apr 22, 2025
Lexus and agency Walton Isaacson have unveiled a cinematic new campaign titled “The Standard of Amazing," a powerful brand repositioning that moves beyond product specs and ...
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New D&G campaign introduces HndsUp, a bodycam for civilians
  • REEL LA

New D&G campaign introduces HndsUp, a bodycam for civilians

By Reel 360 Apr 17, 2025
The Courageous Conversation Global Foundation (CCGF) has unveiled a provocative and symbolic new innovation: HndsUp, a conceptual wearable camera designed for civilians. Worn o...
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Away and American Haiku launch transformative campaign
  • REEL LA

Away and American Haiku launch transformative campaign

By Reel 360 Apr 15, 2025
Luggage and lifestyle brand Away has teamed up with creative agency American Haiku to launch a new campaign that reimagines the meaning of travel. Titled “Travel Changed Me,â...
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Tats and abs for days, Bad Bunny heats up Calvin Klein campaign
  • REEL LA

Tats and abs for days, Bad Bunny heats up Calvin Klein campaign

By Reel 360 Mar 19, 2025
“The vibe is infinite,” Bad Bunny proclaims as he confidently snaps the waistband of his Calvin Klein briefs in the brand’s sizzling new campaign. And let’s be real—i...
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Kristen Schaal squirrels her way into DIRECTV campaign
  • REEL LA

Kristen Schaal squirrels her way into DIRECTV campaign

By Reel 360 Mar 7, 2025
DIRECTV is taking its quirky and memorable “perturbed pigeons” campaign to new heights with a fresh twist—introducing a fast-talking, skeptical squirrel into the mix. Act...
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Evan Bourque directs spy thriller spot for Netflix and Amazon Fire TV
  • REEL LA

Evan Bourque directs spy thriller spot for Netflix and Amazon Fire TV

By Reel 360 Feb 14, 2025
Who doesn't love a good spy thriller? The betrayal. The secrets. The reveal. Creative agency MIRIMAR, production company SixTwentySix, and director Evan Bourque give us all jus...
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‘Redefined’ showcases badass sports moms; watch launch spot from kaboom, Front Office Sports
  • REEL LA

‘Redefined’ showcases badass sports moms; watch launch spot from kaboom, Front Office Sports

By Reel 360 Jan 22, 2025
Front Office Sports has partnered with the woman-owned kaboom productions to produce a powerful launch spot for its new video-led show, Redefined. Hosted by dynamic sports mom...
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Canteen bakes up whimsical campaign for Wilton
  • REEL LA

Canteen bakes up whimsical campaign for Wilton

By Reel 360 Jan 15, 2025
Tabletop studio, Canteen, has released a groundbreaking campaign for Wilton, marking a milestone as the baking brand’s first-ever commercial campaign in its 95-year history. ...
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Day 4: LA wildfires leave 10 dead, destroy 10,000 structures, force 150,000 evacuations
  • REEL LA

Day 4: LA wildfires leave 10 dead, destroy 10,000 structures, force 150,000 evacuations

By Reel 360 Jan 10, 2025
The Los Angeles wildfires, now in their fourth day, have claimed the lives of at least 10 people, destroyed 10,000 structures, and displaced over 150,000 residents under evacua...
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Airbnb and 211 team up to offer free temporary housing for wildfire evacuees
  • REEL LA

Airbnb and 211 team up to offer free temporary housing for wildfire evacuees

By Reel 360 Jan 9, 2025
As devastating wildfires continue to displace residents across Los Angeles County, Airbnb.org is partnering with 211 LA to provide free temporary housing to those forced to eva...
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Writers Guild delays award nominations amid LA Wildfires
  • REEL LA

Writers Guild delays award nominations amid LA Wildfires

By Reel 360 Jan 9, 2025
The Writers Guild of America (WGA) announced Wednesday that it is postponing the release of its annual awards nominations to next week due to the devastating wildfires affectin...
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Los Angeles wildfires  shut down production on Hacks, Fall, Abbott Elementary, Grey’s Anatomy
  • REEL LA

Los Angeles wildfires shut down production on Hacks, Fall, Abbott Elementary, Grey’s Anatomy

By Reel 360 Jan 9, 2025
Production in Los Angeles came to an abrupt halt on Wednesday as devastating wildfires continue to ravage neighborhoods in Pacific Palisades, Altadena, and Sylmar. The fires, w...
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