July was not a quiet month. In fact, there was a lot of noise. Like a lot!
The FIFA World Cup turned living rooms, bars and social feeds into one enormous stadium, giving br...
Following its official debut in Brazil, Absolut TABASCO is launching a locally driven campaign designed to turn the new product into a full-scale urban experience.
The colla...
Skincare has become ritual. Body care has become business. But intimate care? That category still tends to get shoved into the bottom of the bag—and preferably underneath eve...
Ahead of International Beer Day on August 7, AB InBev has launched “Cheers to Beer,” a new global campaign celebrating the enduring role beer plays in cultures and communit...
Minties is getting personal in its latest effort against dog breath. Following the success of last year’s “Dog Breath Is Over” campaign, the pet dental-care brand has reu...
NatureSweet has introduced a new crew of brand mascots, the Teamatoes, in “Taste All the Good,” the first campaign from the company’s recently appointed creative agency o...
If you're going to cast Kim Kardashian in your first major advertising campaign, you might as well let her in on the joke. That's exactly what UPDATE Energy Drink does in a sha...
Some collaborations feel manufactured. Others feel inevitable. The latter is the case for the Reese's Oreo Cup, the fan-requested mashup that united America's best-selling cand...
Legal advertising isn't exactly known for subtlety. It's a category dominated by stern attorneys, dramatic testimonials and endless promises to "fight for you." Morgan & Mo...
As football fandom continues to reshape consumer culture, La-Z-Boy is betting that the next coveted piece of memorabilia won't hang in a closet; it'll sit in the middle of the ...
Samsung expanded its partnership with Sony Pictures' Spider-Man: Brand New Day by bringing fan-favorite Jacob Batalon into Team Galaxy and launching a cinematic campaign that b...
If you've ever watched a group trip die in the group chat, KAYAK has a message for that one friend who never commits. The travel platform has teamed with lead agency Rethink to...
Progressive is taking an unexpected turn with one of advertising's most beloved recurring characters. In the latest installment of its long-running Dr. Rick campaign from agenc...
Coffee mate is embracing the language of modern dating with the launch of Situation-Sip, a limited-edition mixed fruit-flavored creamer promoted through a tongue-in-cheek campa...
Constant Contact is making its biggest brand statement in years with the launch of "Great Needs Great," a national campaign that repositions the company from an email marketing...
Noom is putting long-term behavior change at the center of the GLP-1 conversation with "Lose for Keeps," a new national campaign starring actress Rebel Wilson (Pitch Perfect, B...
Patrick Mahomes has found another way around the NFL’s ban on active players endorsing alcoholic beverages. In “Mahomeses,” a new Coors Light campaign from Mischief @ No ...
A new disability-led stock photography platform is giving advertisers, marketers and creatives access to more authentic images of disabled people, for free. LaVant Consulting a...
How do you convince people that talking to AI has finally become natural? If you're OpenAI, you don't start with engineers or influencers. You hand the microphone to Grandma.
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White Castle is bringing Sliders into the studio. The family-owned fast-food brand has partnered with SoundCloud on a new social content series featuring rising hip-hop artist ...
