Progressive and longtime agency partner Arnold are bringing back one of advertising’s more relatable nightmare creatures: the giant sticky-note to-do list monster haunting sm...
Priceline is dusting off one of advertising’s most recognizable brand characters and handing him to a new generation. In a nostalgia-fueled move designed to address rising tr...
Avocados and Coconuts is bringing warmth, humanity, and a sense of community to healthcare advertising with “Here’s to Life,” a new campaign created for Onvida Health, th...
Full Contact has created the first-ever television campaign for Gerber Childrenswear, introducing a new platform called “Wiggle Room” centered on one painfully relatable pa...
Maison Perrier is leaning hard into flirtation, longing, and Parisian sensuality with the launch of “Can’t Kiss? French Kiss Instead,” a new global campaign introducing t...
There are smart campaigns. Then there are campaigns where you immediately wish you’d thought of it first. This week’s Reel Ad of the Week goes to IKEA Canada and Rethink fo...
What’s the least expected delivery room imaginable? For thousands of families every year, it’s the back of an ambulance. That emotional reality sat at the center of Ford Mo...
YETI is stripping its branding down to four simple letters in a new campaign from Wieden+Kennedy Portland that transforms the company’s iconic logo into a badge for obsession...
Away is leaning into reflection over escapism with the launch of its Summer 2026 campaign, “See It Differently,” a cinematic new effort created in collaboration with The Di...
Brave Makers and director Sami Abdou are inviting audiences into the richly textured world of cookbook author, food stylist and designer Mariana Velásquez in a visually lush n...
Mateo’s Gourmet Salsa is leaning hard into freshness in a new campaign from GSD&M that quite literally drops a giant farmer into everyday situations to make its point.
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S.Pellegrino is turning dinner conversation into the centerpiece of its latest global campaign, launching “Dinner Dialogues” with Lewis Hamilton and some of his oldest frie...
Weiman is stepping away from traditional cleaning-product advertising and letting kitchen surfaces do the talking in a new campaign from the independent agency Hanson Dodge.
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Revlon is bringing star power, style, and creative credibility to its iconic Super Lustrous lipstick line by naming Teyana Taylor (One Battle After Another) the new face of the...
Lidl Finland is welcoming summer barbecue season with a delightfully absurd new campaign that turns grills into marching followers of a modern-day Pied Piper.
Created by Nor...
KoRn has released its first new music in four years through an ambitious partnership with Blizzard Entertainment and Diablo IV.
The new track, Reward the Scars, arrives alon...
If April proved anything, it’s that brands are finally loosening the tie a little again. After years of purpose-heavy messaging, AI anxiety, and endless “premium lifestyle...
Nestlé natural bliss is leaning into whimsical fantasy in the latest installment of its “Unexplainably Blissful” campaign from VML, introducing a magical new mascot called...
Toast is reframing one of the most loaded words in business with “Built for Busy,” a new brand platform and national campaign created with Arnold.
At a time when “busy...
Megan Fox is officially done with men’s deodorant habits and she’s not being subtle about it. In a new campaign for Dr. Squatch, Fox steps into the role of “Professor Fox...