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James Gunn’s Superman goes up, up and away in early reviews
  • AGENCY CREATIVE

James Gunn’s Superman goes up, up and away in early reviews

By The Geek Jul 8, 2025
James Gunn’s Superman isn’t just another superhero movie — it’s the cornerstone of DC Studios’ entire future. After years of false starts, fractured timelines, and fa...
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Ad Council, NHTSA target buzzed driving in new PSA
  • REEL NEW YORK

Ad Council, NHTSA target buzzed driving in new PSA

By Reel 360 Jul 7, 2025
With summer driving season in full swing—and the most dangerous months for alcohol-impaired crashes underway, the Ad Council and the National Highway Traffic Safety Administr...
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Mother LA and Covert go full sour with SONIC x Grillo’s Pickles
  • REEL LA

Mother LA and Covert go full sour with SONIC x Grillo’s Pickles

By Reel 360 Jul 7, 2025
It’s a big dill. Literally. In its latest surreal turn through the fast-food zeitgeist, Mother LA has cooked up a new campaign for SONIC, launching the SONIC x Grillo’s Pic...
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U.S. Ad Employment Falls for seventh straight month
  • AGENCY CREATIVE

U.S. Ad Employment Falls for seventh straight month

By Reel 360 Jul 3, 2025
It was another tough month for adland. According to the latest report from the Bureau of Labor Statistics (BLS), U.S. employment in advertising, public relations, and related s...
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Sam Coleman directs new anthem film for Spotify Africa
  • International

Sam Coleman directs new anthem film for Spotify Africa

By Reel 360 Jul 2, 2025
The latest campaign from Spotify Africa is a stirring new anthem film titled Khuphuka Nathi, directed by Sam Coleman and produced by Patriot Films through agency Publicis Machi...
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Coca-Cola and Disney ‘Refresh Your Galaxy’ Star Wars campaign
  • REEL LA

Coca-Cola and Disney ‘Refresh Your Galaxy’ Star Wars campaign

By Reel 360 Jun 27, 2025
Two cultural icons—Coca-Cola and Star Wars—have joined forces for a global marketing campaign that aims to do more than move product. Titled “Coca-Cola x Star Wars: Refre...
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Avocados and Coconuts and AllTrails capture Outdoors ‘Feels’
  • REEL SAN FRANCISCO

Avocados and Coconuts and AllTrails capture Outdoors ‘Feels’

By Reel 360 Jun 27, 2025
AllTrails, the leading platform for outdoor exploration, has unveiled its latest summer campaign with a hero spot that trades sweeping drone shots for something more intimate: ...
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Sabrina Carpenter’s daydream with Dunkin’ hits the sweet spot
  • Reel Ad of the Week

Sabrina Carpenter’s daydream with Dunkin’ hits the sweet spot

By Colin Costello Jun 27, 2025
Dunkin’ is going full summer fantasy with the return of our Reel 360 News crush, Sabrina Carpenter—this time as the voice (and face) behind Sabrina’s Strawberry Daydream ...
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Podcaster Rich Roll hosts Lincoln Financial docuseries
  • Reel Philly

Podcaster Rich Roll hosts Lincoln Financial docuseries

By Reel 360 Jun 24, 2025
Lincoln Financial has partnered with endurance athlete and top podcast host Rich Roll to launch The Action Plan, a new branded content series exploring how passion, health, and...
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Brownstein and NJM redefine “Great” in latest campaign installment
  • Reel Philly

Brownstein and NJM redefine “Great” in latest campaign installment

By Reel 360 Jun 24, 2025
Brownstein is back with a fresh spin on NJM Insurance Group’s award-winning “No Jingles or Mascots” campaign—this time tackling the word great and all the ways it's bee...
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Anyone can be Superman in new Amazon campaign from JOJX
  • REEL LA

Anyone can be Superman in new Amazon campaign from JOJX

By Reel 360 Jun 23, 2025
Production company JOJX has teamed up with Amazon Ads Brand Innovation Lab and DC Studios to launch Anyone Can Be Super, a heartfelt cinematic tribute to the enduring spirit of...
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Covert brings ‘Boss’-level VFX to New Lenovo Legion campaign
  • International

Covert brings ‘Boss’-level VFX to New Lenovo Legion campaign

By Reel 360 Jun 23, 2025
Creative studio Covert has unleashed a dazzling display of VFX wizardry for “Always Get Back Up," the latest cinematic campaign for Lenovo Legion, Lenovo’s premium gaming b...
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Go Nuts: 5 Pistachio-powered destinations every Foodie should visit
  • International

Go Nuts: 5 Pistachio-powered destinations every Foodie should visit

By Reel 360 Jun 18, 2025
Pistachios are everywhere in 2025 — and we mean everywhere. They’re starring in TikTok-viral chocolate bars, taking over coffee shop menus, and lending their vibrant green ...
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Covert ups Ben Dubois to Executive Producer/Head of Client Partnerships
  • International

Covert ups Ben Dubois to Executive Producer/Head of Client Partnerships

By Reel 360 Jun 18, 2025
Creative studio Covert has promoted Ben Dubois to Executive Producer/Head of Client Partnerships, formalizing a dual role that sees him steering the studio’s global sales str...
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Owen Wilson delivers laid-back laughs in Wolt+ campaign
  • REEL LA

Owen Wilson delivers laid-back laughs in Wolt+ campaign

By Reel 360 Jun 18, 2025
Wolt, the local commerce platform making waves across 25 countries, has launched its largest campaign to date — and it’s got Owen Wilson at the wheel. The actor and beloved...
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Progressive tackles homeownership gap with short film
  • REEL BOSTON

Progressive tackles homeownership gap with short film

By Reel 360 Jun 17, 2025
Progressive Insurance, long known for its lighthearted spokespeople like Flo and Dr. Rick, is stepping into serious territory with a new short film and purpose-driven platform ...
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Martin comes up with killer idea for Cinnamon Toast Crunch
  • Reel Ad of the Week

Martin comes up with killer idea for Cinnamon Toast Crunch

By Colin Costello Jun 17, 2025
Move over, Making a Murderer. Step aside, Serial. There’s a new true crime obsession—and it’s crunchy, swirly, and sprinkled with Cinnadust. In what might be the most glo...
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Jon Hamm dodges dog parties for Carvana
  • Reel Ad of the Week

Jon Hamm dodges dog parties for Carvana

By Colin Costello Jun 13, 2025
Jon Hamm wants no part of your dog’s birthday bash. Or your suspiciously intense book club. Or anything that isn’t hilariously hyping Carvana. In this week’s Reel Ad of t...
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SmartLess Guys try to launch a mobile service
  • REEL NEW YORK

SmartLess Guys try to launch a mobile service

By Reel 360 Jun 13, 2025
What happens when the SmartLess trio decides to launch a mobile phone service? Exactly what you think would happen — Jason Bateman deadpans, Will Arnett drops sarcasm like co...
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Topgolf swings big with Marvel Fantastic Four crossover
  • REEL NEW YORK

Topgolf swings big with Marvel Fantastic Four crossover

By Reel 360 Jun 13, 2025
In a summer advertising landscape filled with safe swings and soft pitches, the new campaign from Topgolf confidently steps up and smacks one into orbit. Created by Anomaly,...
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