New York Archives

REEL DALLAS

AT&T keeps us up to speed with Hyper Gig

By Reel 360 Nov 22, 2022

Anyone who’s taken a family road trip knows that last-minute delays come with the territory. Thankfully, AT&T is doing its part to move things along. In “Hyper Gig,...

Podcasts

AAF, IHeartMedia launch podcast series

By Reel 360 Nov 22, 2022

The American Advertising Federation (AAF), the “unifying voice for advertising,” announced today the launch of a new podcast series – Future Legends of Advertising – co...

REEL MOVES/LA

Director Ed Han joins Quriosity Productions

By Reel 360 Nov 21, 2022

Ed Han, the former agency creative director turned film director, has joined the roster of Quriosity Productions. He brings with him a great eye for everything from lifesty...

Streaming

Stern/ Springsteen interview coming to HBO

By Reel 360 Nov 21, 2022

Are you fan of Howard Stern and his interviews? Here's a chance to watch a recent insightful chat between arguably the best contemporary interviewer and iconic musician Bruce S...

REEL MOVES/NEW YORK

Creative Director Geoff Bailey joins Assembly

By Reel 360 Nov 21, 2022

Today, New York-headquartered Post Production studio Assembly announced the hire of Creative Director Geoff Bailey to its growing creative ranks. Bailey joins from Alkemy X,...

In memoriam

Advertising legend George Lois passes at 91

By Reel 360 Nov 21, 2022

He was the reason an entire generation of advertising men and women got into the business. George Lois, the self-proclaimed creator of "The Big Idea," who inspired advertisers...

Reel Ad of the Week

MullenLowe reimagines ‘Twas the Night Before Xmas for KFC

By Reel 360 Nov 17, 2022

MullenLowe US has launched several festive spots for KFC that maintain its competitive streak by upgrading good cookies, presents, and dinner sides to finger-lickin’ good buc...

REEL MOVES/NEW YORK

Kristen Cavallo rises to Global CEO, MullenLowe

By Reel 360 Nov 17, 2022

Interpublic Group has announced that Kristen Cavallo, CEO of The Martin Agency, has been promoted to global CEO of MullenLowe Group. She will also continue in her role as CEO ...

REEL NEW YORK

19th & Park produce anthem for Save the Music

By Reel 360 Nov 17, 2022

Creative marketing and production company 19th & Park has produced the latest spot for Save The Music, a non-profit organization focused on music education and philanthropy...

REEL MOVES/NEW YORK

F&B elevates Steve Gorski to Head of Strategy

By Reel 360 Nov 14, 2022

In a move that both reinforces its U.S. footprint and its reputation for cultivating creativity through collaboration, global creative collective Forsman & Bodenfors’ Ne...

Dave Chappelle opens SNL with 15-minute monologue

By Reel 360 Nov 14, 2022

Over the weekend Dave Chappelle returned to NBC Universal’s Saturday Night Live for the third time and the first time since 2020. Since his last appearance, Chappelle receive...

Celebrity

Whoopi Goldberg launches new Prosecco brand

By Reel 360 Nov 10, 2022

Whoopi Goldberg is one of a very elite group of artists who have won the Grammy, the Academy Award, the Golden Globe, the Emmy and a Tony. Now, she is owner of a new Prosecco b...

REEL MOVES/LA

Believe Media welcomes director Josh Hayward

By Reel 360 Nov 10, 2022

New York-based director Josh Hayward has joined the Believe Media roster for US and UK representation. Hayward’s work includes ads for brands GM, Lincoln, Park Hyatt,...

Indie Film

Osmosis reveals artistic lives of NYC Museum guards

By Reel 360 Nov 9, 2022

Every day in New York, thousands of museum guards help protect some of the world’s most acclaimed artists and art. But what most people don’t know is that many of those mus...

REEL MOVES/LA

DOMO gains NA Representation via Commonwealth

By Reel 360 Nov 4, 2022

The leaders of creative collaboration company DOMO have announced the addition of NYC-based COMMONWEALTH for representation on North America’s East Coast, effective immediat...

REEL NEW YORK

TikTok Star EJ Marcus is Heinz’s Vegetarian Vampire

By Reel 360 Nov 1, 2022

Yeah, yeah we know - Halloween is so last month, but we still need to talk about some of the campaigns we loved, like this one from storytelling production company 1stAveMachin...

Post

Arcade editor helps Ocean Spray bring the jiggle

By Reel 360 Oct 28, 2022

Ocean Spray’s latest holiday campaign, “Power Your Holidays'' puts an exciting twist on the traditional holiday family dinner, featuring the outright star of the show, the ...

REEL NEW YORK

Uber wants you to get your ride right in new spots

By Reel 360 Oct 28, 2022

Uber has revolutionized the way people move, with a long history of providing effective solutions focused on key life moments. Yet, a majority of rides happen on UberX despite ...

Reel Ad of the Week

Get ready for tears from Kroger’s new holiday film

By Colin Costello Oct 28, 2022

Food and family go hand-in-hand during the holidays. My mom and dad, no longer with us, passed the tradition of giving and cooking down to me and I will pass it down to my daug...

REEL NEW YORK

Lizzo is turning #FitChecks into #TitChecks

By Reel 360 Oct 20, 2022

Inspired by the ever-viral #FitCheck trend, the new and viral #TitCheck campaign from YITTY and Young Survival Coalition is rooted in an alarming fact: 80% of young women diagn...