REEL D.C. Archives

REEL D.C.

AAF announces Most Promising Multicultural Students

By Reel 360 Jan 23, 2024

The American Advertising Federation (AAF) has unveiled the 2024 class of Most Promising Multicultural Students, marking the 27th year of the program dedicated to promoting dive...

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U.S. Army unveils “First Steps” to inspire Gen Z

By Reel 360 Aug 21, 2023

In a bid to resonate with the aspirations of today's youth, the U.S. Army has announced the launch of its innovative marketing campaign, "First Steps." The campaign, ...

REEL D.C.

Candace Queen joins AAF as VP, Mosaic Center

By Reel 360 May 23, 2023

Steve Pacheco, President and CEO, American Advertising Federation (AAF), announced today that Candace Queen has joined the industry association in the role of VP, the AAF Mosai...

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AAF announces Hall of Fame inductees

By Reel 360 Dec 4, 2022

The American Advertising Federation (AAF) announced today the inductees for its 72nd Class of the Advertising Hall of Fame. Seven individuals, along with Unilever, will b...

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Durable Goods creates poignant PSA for adopting teens

By Reel 360 Sep 22, 2022

The U.S. Department of Health and Human Services (HHS), Administration for Children and Families (ACF), AdoptUSKids, and the Ad Council today launched new emotional public serv...

REEL D.C.

AAF announces 8 inductees for 30th AHOA celebration

By Reel 360 Aug 11, 2022

The American Advertising Federation (AAF), the “unifying voice in advertising,” announced today that it will induct eight new honorees into its Advertising Hall of Achievem...

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AD Council, USDA Forest Service welcome families

By Reel 360 Jun 28, 2022

In celebration of National Great Outdoors Month in June, the USDA Forest Service and the Ad Council today announced new public service advertisements (PSAs) from the Disco...

REEL D.C.

AAF: Launches Mosaic Center Expansion Fund

By Reel 360 Jul 6, 2021

The American Advertising Federation (AAF) today announced plans to launch an aggressive fund-raising campaign in support of its Mosaic Center. It is the first major initiativ...

REEL D.C.

RepresentUs: Katy Perry, Orlando Bloom’s desperate transmission

By Reel 360 Jun 17, 2021

In a broadcast from a dystopian future set in 2055, Grammy Award-winning artist Katy Perry and actor Orlando Bloom issue, for RepresentUs, a dire warning fo...

REEL D.C.

AAF: Tiffany R. Warren named Chair of National Board

By Reel 360 Jun 11, 2021

The AAF (American Advertising Federation) National Board of Directors announced today that Tiffany R. Warren, Executive Vice President, Chief Diversity and Inclusion Officer at...

REEL D.C.

Earth Day: Call to Action for planet’s fragile ecosystems

By Reel 360 Apr 22, 2021

This week in Washington D.C., a Jumbotron will take people on a 20-minute visual tour of the Arctic’s fragile ecosystem, the Amazon’s unique biome and human-caused threats,...

REEL D.C.

Capitol on alert after man rams barricade

By Reel 360 Apr 2, 2021

Tragedy struck the nation's capitol this Easter weekend as the U.S. Capitol was the scene of another violent incident less than two hours ago after a suspect rammed a police b...

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Gunman arrested near Vice President’s D.C. residence

By Reel 360 Mar 17, 2021

While Vice President Kamala Harris and her family are currently not living on the grounds of the Naval Observatory as it undergoes renovations, that did not stop a 31-year-old ...

REEL D.C.

Veterans PSA helps friends, family identify the “Shift”

By Reel 360 Nov 11, 2020

Certain behavioral changes can be a sign of mental health problems when our veterans return to life after service. “Shift,” a new PSA by the United States Department of Vet...

REEL D.C.

Washington Football Team launches ad campaign

By Reel 360 Sep 10, 2020

The Washington Football Team announced today the release of the organization's new advertising campaign entitled, "No name but TEAM," focusing on bringing fans of the burgundy ...

REEL D.C.

got milk? A new generation embraces the iconic question

By Reel 360 Aug 3, 2020

The emergence of milk as a surprising social media superstar of the stay-at-home months inspired MilkPEP – the group that represents America's milk companies – to bring the...