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Microsoft’s Windows 11 brings us closer to what we love
  • REEL NEW YORK

Microsoft’s Windows 11 brings us closer to what we love

By Reel 360 Sep 14, 2021
Microsoft’s new Windows 11 operating system is designed to provide a calm and creative space where you can pursue your passions through an immersive, fresh experience. From a...
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One Show: Raja Rajamannar wins 2021 CMO Pencil
  • The One Club

One Show: Raja Rajamannar wins 2021 CMO Pencil

Jul 23, 2021
This year’s awards season officially comes to a close, as a jury of leading global CMOs unanimously selected Raja Rajamannar, Chief Marketing & Communications Officer a...
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Microsoft offers virtual tour of Tokyo Olympics
  • OLYMPICS

Microsoft offers virtual tour of Tokyo Olympics

By Reel 360 Jul 20, 2021
All over the world, Olympic fans and travelers had big plans to visit, explore and experience Tokyo this summer. And then, all those plans were canceled. Now, although people c...
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Nesquik: Introduces the Betweenagers
  • International

Nesquik: Introduces the Betweenagers

By Reel 360 Jul 6, 2021
Remember the first time you measured, mixed and sipped your first glass of Nesquik chocolate milk? It was a true first taste of independence? For many kids, part of growing up ...
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Gerety Awards: McCann is U.S. Agency of Year
  • Advertising Awards

Gerety Awards: McCann is U.S. Agency of Year

By Reel 360 Jun 10, 2021
Prior to the shortlist announcement due Tuesday, June 15, and following the U.S judging session, the Gerety Awards, the only creative prize to reward the best in advertising fr...
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George Clooney and friends of Nespresso define care
  • REEL NEW YORK

George Clooney and friends of Nespresso define care

By Reel 360 May 24, 2021
Nespresso believes that coffee can be a powerful force for good, and this conviction is central to the brand’s new campaign, 'Made with Care', featuring longstanding brand am...
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IKEA Spain’s new music video celebrates shoulders
  • International

IKEA Spain’s new music video celebrates shoulders

By Reel 360 May 10, 2021
For their latest campaign, IKEA Spain collaborated with Indie singer, Sandra Delaporte to cover the iconic Spanish song from the 80s, Pero a tu lado, to celebrate those who sta...
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Curiosity powers SAS’ biggest move in 20 years
  • REEL NEW YORK

Curiosity powers SAS’ biggest move in 20 years

By Reel 360 May 7, 2021
Curiosity is transformative. It enables humans to ask bold questions and sparks innovation. Curiosity is also the heartbeat driving SAS’ all-new brand campaign, 'Curiosity Fo...
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Program promotes mental health for middle schoolers
  • Reel Ad of the Week

Program promotes mental health for middle schoolers

By Reel 360 May 4, 2021
According to a U.S. Surgeon General report, one in five children and teens will face a significant mental health condition during their school years. Mental health disorders c...
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USPS discovers new routes with McCann
  • REEL NEW YORK

USPS discovers new routes with McCann

By Reel 360 Apr 21, 2021
Business is changing. The United States Postal Service (USPS) is changing with it, so we can serve businesses and their customers right when they need it. The Postal Servic...
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Translation, LLC wins Grandy for Beats By Dre
  • Advertising Awards

Translation, LLC wins Grandy for Beats By Dre

By Reel 360 Apr 19, 2021
The Andy Awards announced their winners on April 12 and Translation, LLC, McCann and McCann Health were the big winners. New York-based Translation won the Grandy for Idea for ...
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New York Lottery presents the ultimate Whodunnit…
  • REEL NEW YORK

New York Lottery presents the ultimate Whodunnit…

By Reel 360 Apr 12, 2021
How do you launch a movie-themed scratch-off game for the New York Lottery? With the same approach a film studio premiering a movie in Hollywood would take, of course, beginnin...
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An unbreakable controller for frustrated gamers
  • REEL NEW YORK

An unbreakable controller for frustrated gamers

By Reel 360 Apr 8, 2021
In the world of video games, nothing is worse than internet lag. And when gamers lag, they tend to take their frustration out on the first thing that’s closest to them: their...
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Coffee Mate takes on Canadian mornings

Coffee Mate takes on Canadian mornings

By Reel 360 Mar 29, 2021
We all know a bad cup of coffee can ruin a good morning. But can a cup of coffee be so good that it can save a bad morning? Well, if you ask Coffee Mate, maybe.  In the lat...
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Sugar Ray Leonard finds resilience with Midcaps
  • REEL NEW YORK

Sugar Ray Leonard finds resilience with Midcaps

By Reel 360 Feb 24, 2021
The latest campaign from McCann New York for State Street Global Advisors campaign captures their spirit of resilience by depicting the knockdown and recovery of one boxing’s...
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U.S. Bank reminds us “We’ll get there together”
  • REEL DETROIT

U.S. Bank reminds us “We’ll get there together”

By Reel 360 Feb 22, 2021
When the world took a pause and started to distance, U.S. Bank shifted into a new mindset. Life became a lot simpler, and more complicated all at once. And the gap revealed how...
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Microsoft finds a way in new campaign
  • REEL NEW YORK

Microsoft finds a way in new campaign

By Reel 360 Feb 22, 2021
While there is no doubt that this has been one of them most challenging years ever for many businesses, Microsoft Teams has continued to play an integral part of the way compan...
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Our Top 5 Super Bowl spots and the Bottom 5
  • Super Bowl

Our Top 5 Super Bowl spots and the Bottom 5

By Colin Costello Feb 8, 2021
For the 25 years or so I was actively in advertising, I want to say I threw maybe 10 to 15 Super Bowl parties in that span. It was always a joyous tribal experience sitting, la...
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Kenan Thompson, Awkwafina join Will Ferrell in General Motors Super Bowl spot
  • Super Bowl

Kenan Thompson, Awkwafina join Will Ferrell in General Motors Super Bowl spot

By Reel 360 Feb 4, 2021
LOL. General Motors released its Big Game ad, starring Will Ferrell, who discovers Norway far outpaces the United States in electric vehicle adoption. It's ridiculously funny....
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Perry Fair named EVP, global ECD for McCann
  • REEL MOVES/NEW YORK

Perry Fair named EVP, global ECD for McCann

By Reel 360 Jan 11, 2021
Big congrats to Perry Fair. The talented advertising veteran has been named to the brand new role of EVP, global ECD, director of entertainment, for McCann New York. Fair ha...
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