Business is changing. The United States Postal Service (USPS) is changing with it, so we can serve businesses and their customers right when they need it.
The Postal Service, an essential federal service, is part of the nation’s critical infrastructure, delivering mail and packages to every home and business in the United States. USPS deliveries are lifelines, especially to rural areas, senior citizens, and the vulnerable.
USPS is now offering returns right from the doorstep, next-day and two-day shipping, and e-commerce that moves at the speed of now. With USPS, together, let’s discover new routes. Watch the new spot from McCann below:
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“New Routes,” will run on national broadcast, online video (including streaming & OTT), print magazine media, streaming and terrestrial radio, display, social media, search beginning April 19.
CREDITS:
CLIENT: USPS
AGENCY: McCann New York
- Thomas Murphy, Co Chief Creative Officer
- Tina Braun, SVP, Group Account Director
- Daniel Carlsson, SVP, Group Creative Director
- Tony Jones, SVP, Group Creative Director
- Dave Moore, EVP, Director of Brand Content
- Emmeli Osterdahl, Creative Director
- Dave Keener, Creative Director
- Bruno Forcine, Senior Art Director
- Pat Wilson, Senior Copywriter
- Jessica New, Senior Copywriter
- Gabie Fleischer, Senior Art Director
- Eric Johnson, SVP, Executive Music Producer
- Patrick Connolly, Account Director
- Donna McCracken, SVP, Executive Integrated Producer
- Chris Cotter, Strategy Director
- Nikki Siegel, Associate Strategy Director
- Julia Brown, Senior Project Manager
- Mackenzie Reif, Producer
EDIT: Big Sky
- Editor: Chris Franklin, Val Lasser
- Assistant Editor: Grace Novak
- Executive Producer: Sarah Van Tassel
- Producer: Ali Corsie
VFX: Big Sky VFX
- VFX Supervisor: Ryan Sears
- VFX Artist: Zack Antell
- VFX Artist: Justin Herrmann
- VFX Artist: Matthew Merkovich
MIX: Sound Lounge
- Mixer: Tom Jucarone
- Producer: Lauren Mullen
COLOR: Nice Shoes
- Colorist: Chris Ryan
- Producer: Serena Bove
