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DDB Worldwide announces leadership appointments
  • REEL MOVES/NEW YORK

DDB Worldwide announces leadership appointments

By Reel 360 Jul 23, 2020
The Reel 360 Team suddenly has the urge to belt out an updated version of the Michael Jackson-Paul McCartney classic Ebony and Ivory. Congrats are in order for Marty O'Halloran...
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Foot Locker Europe unveils new brand platform
  • International

Foot Locker Europe unveils new brand platform

By Reel 360 Jul 21, 2020
Hot on the heels of Foot Locker announcing its commitment of $200 million over the next five years towards enhancing the lives of its team members and customers in the Black co...
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Leo Burnett revives Elvis to launch new Fiat pick-up
  • International

Leo Burnett revives Elvis to launch new Fiat pick-up

By Reel 360 Jul 17, 2020
To launch the new Fiat Strada pick-up truck, Leo Burnett Tailor Made, Sao Paulo, Brazil, has brought back that hip-swiveling King of Rock and Roll - Elvis - in a new integrated...
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Burnett Israel tackles the problem of “The Last Dorito”
  • International

Burnett Israel tackles the problem of “The Last Dorito”

By Reel 360 Jul 9, 2020
Grocery deliveries are in high demand these days, often leading to extended waiting periods. This means conserving pantry items and patiently waiting your next batch of snacks ...
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Cannes Lions and WARC Release ‘Effectiveness Code’
  • CANNES LIONS

Cannes Lions and WARC Release ‘Effectiveness Code’

By Reel 360 Jun 23, 2020
Today is Day Two of the virtually-held Cannes Lions. Today, the awards, along with sister company WARC, the global authority on marketing effectiveness, have today released The...
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‘Moldy Whopper’ wins 18 Gold Pencils at One Show
  • The One Club

‘Moldy Whopper’ wins 18 Gold Pencils at One Show

By Reel 360 Jun 17, 2020
The One Show 2020 Winners have been revealed. After months of judging, of debating, the Pencil winners of The One Show 2020 are finally here. In total, 171 Gold Pencils, 169 ...
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McDonald’s China appoints Publicis for Media Planning
  • International

McDonald’s China appoints Publicis for Media Planning

By Reel 360 May 21, 2020
McDonald’s China has appointed Publicis Groupe as its media planning agency partner in Mainland China. The scope of work will be handled by a Power of One dedicated client so...
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IKEA wants Russians to find the joy in lockdown
  • International

IKEA wants Russians to find the joy in lockdown

By Reel 360 May 14, 2020
If you’re going to stay in, you might as well stay in with style. Or to the Reel 360 team... a little excitement? That’s why IKEA has elevated the humble living room den w...
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mcgarrybowen + Dentsu = Dentsumcgarrybowen
  • REEL MOVES

mcgarrybowen + Dentsu = Dentsumcgarrybowen

By Colin Costello May 14, 2020
We're getting a supercalifragilisticexpialidocious vibe from this new merger. Welcome to the world of Dentsumcgarrybowen. Listed as a part of Dentsu Aegis Network, the new org...
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DDB Prague’s aMAZING social campaign for McDelivery
  • Reel Ad of the Week

DDB Prague’s aMAZING social campaign for McDelivery

By Colin Costello May 8, 2020
Have you ever thought about how much time you've spent cooking lately? Especially in quarantine? Believe us when we say The Reel 360 Team has upped our culinary skills substant...
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Caviar says, “bonjour” to director Fanny Hoetzender
  • International

Caviar says, “bonjour” to director Fanny Hoetzender

By Reel 360 May 7, 2020
Caviar has welcomed French filmmaker Fanny Hoetzender to their roster for European commercial and music video representation in Belgium, France, Holland, Spain and the UK.   ...
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Tom “Cruises” into space for next film
  • Film

Tom “Cruises” into space for next film

By The Geek May 5, 2020
It's a mission he can't refuse. After Deadline first reported that uber movie star Tom Cruise (Top Gun: Maverick; Mission: Impossible - Fallout) will team with Elon Musk's Spac...
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Green Soul and Lobo set out to protect earth
  • International

Green Soul and Lobo set out to protect earth

By Reel 360 Apr 24, 2020
Ad agency Lobo, located in Medellin, Colombia has created a breathtaking print campaign for client Green Soul. The message is simple - Don't Attack the Planet. The agency's P...
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SKYN condoms enlists porn stars to celebrate intimacy
  • Social Media

SKYN condoms enlists porn stars to celebrate intimacy

By Reel 360 Apr 21, 2020
One positive thing we can say about the lockdown which has occurred due to the coronavirus COVID-19 global pandemic - porn is up and the Reel 360 team is down. SKYN condoms has...
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Disney+ hits 50 million subscribers worldwide
  • Entertainment

Disney+ hits 50 million subscribers worldwide

By Reel 360 Apr 9, 2020
The mouse, just like many others, has not had much good news to report with coronavirus affecting everyday life. However, the mouse can smile today as Disney+ has now achieved ...
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“Cannes-celled”
  • BREAKING NEWS

“Cannes-celled”

By Colin Costello Apr 3, 2020
There will be no gold, silver or bronze Lions handed out this year. No extravagant parties. No posting fabulous French drinks and meals on Instagram. Advertising’s biggest ev...
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Pornhub makes premium viewing free worldwide
  • REEL NEW YORK

Pornhub makes premium viewing free worldwide

By Reel 360 Mar 24, 2020
Leave it to leading adult entertainment site Pornhub to understand what we really need at home during this novel coronavirus COVID-15 quarantine. Toilet Paper? Nah. Water? Nah....
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McDonald’s responds to social distancing
  • International

McDonald’s responds to social distancing

By Reel 360 Mar 23, 2020
We're living in scary and crazy times. And while we have all been asked to social distance from each other due to the global crisis at hand, brands are beginning to do their pa...
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Creative Director recreates brands for COVID-19 age
  • Reel Ad of the Week

Creative Director recreates brands for COVID-19 age

By Colin Costello Mar 19, 2020
Fred Rogers’ mother once advised him to “look for the helpers” whenever bad news broke or disaster happened. She believed artists lead us to human truths can guide us th...
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‘Black Widow’ pushes release date, ‘MI:7’ resumes
  • Film

‘Black Widow’ pushes release date, ‘MI:7’ resumes

By The Geek Mar 18, 2020
Count Black Widow as the latest major tentpole film to push back its release date. According to Variety, the first and last solo outing for Scarlett Johansson's Fallen Ave...
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