Showcasing its range of sparkling fruit flavors, this vibrant new campaign celebrates the uplifting spirit of Perrier. Inspired by its range of boldly refreshing flavors, Perrier is unveiling a new global
The new Travelers’ campaign, from TBWA\Chiat\Day, takes the unique perspective of children, who see the world as a more wonderous place than adults. The three films — Ellison, Birthday and Ocean — showcase how well-handled disasters
SuperBloom House (SBH) has hired the two creatives to lead a new era of branded content for their clients. Adam Milano (previously of SYCO Entertainment, Sony Pictures, Live Nation) and
Premiering at the Cannes Lions International Festival of Creativity, the Ad Council and R/GA launched a series of powerful new films from the iconic Love Has No Labels campaign using real stories
Today, TBWA\Chiat\Day New York announced the appointment of Rori DuBoff as Chief Innovation Officer. With more than 20 years of work in experience design and business strategy, DuBoff will be responsible for
Lady Gaga has always been thought of as an innovator. Now, the multi-platinum singer and actress has a new makeup brand. Haus Labs by Lady Gaga is an all-new, ground-breaking, clean,
Seventy-five percent of film and television Music Supervisors signed union authorization cards to form a union and become part of the International Alliance of Theatrical Stage Employees (IATSE), but on
Nothing gets The Reel 360 News Team up and moving like a crazy dance trend. And we legit have one. It’s about damn time, Lizzo! If you don’t know what
Independent, female- and minority-owned brand consultancy Red & Co. has announced a string of new business wins since the start of 2022. The assignments span multiple categories (retail, DTC, data privacy) and
After launching the $1,000,000 Lucky Dog Scratch-Off Game Series, the New York Lottery is back with another treat for dogs and their humans. A new music track just dropped called, “Wanna
Afterhrs., a new content studio founded by Thelonious Brooks and Kai Regan, has launched to tell stories that connect with audiences through emotion, artfulness, inclusion, and craft. The content studio
Hot on the heels of winning Super Bowl LVI, the Los Angeles Rams were determined to do the near-impossible: steal the attention from the draft. Last month right before the
Anheuser-Busch (AB) will join AB InBev teams around the world to launch a new initiative aimed at providing humanitarian relief for those impacted by the crisis in Ukraine. Taking inspiration
This week, the Super Bowl LVI champions, Los Angeles Rams, took sports marketing and entertainment a few extra steps into the future with the launch of their outstandingly entertaining branded
Are you planning some home renovations this year? Is your brother and his five dogs moving into your basement? Does your small business need a new piece of equipment right
Do you remember the first time you saw a dinosaur? Ahead of the June 10 release of Jurassic World Dominion, the epic conclusion of the Jurassic era, two generations of stars, including Oscar-winner
Creative content studio Hue+Cry has built quite a reputation for its award-winning work and projects for clients such as Capital One, MSNBC, Oreo, and Disney. Now, the Richmond-based animation and design
What’s a little battery fire anyway? Apparently, General Motors has not parked the Chevy Bolt EV and Bolt EUV compact cars for good, following a highly publicized battery fire recall that forced it to
Film and branded content studio Bindery is behind a magical new campaign for Benefit Cosmetics US. Starring actor, comedian and social media personality Rickey Thompson, “Brow Tales” highlights the brand’s
We still have 221 days until Halloween but that isn’t stopping Gibson TV from moving forward with their monster of an idea. Today, the guitar brand announced the premiere of the
