VENN is the new live 24/7 network for gaming, streaming, e-sports and original programming. The new entity recently teamed up with post house The New Blank to create a dynamic graphic package and intelligent overlays. Utilizing Singular.Live and the Dare Package and Grey Area, the close integration of the design and technology teams enabled a … Continue reading “The New Blank delivers graphics for VENN”
Truthfully, we have all become a little obsessed with baking these days. But for The New Blank, the cake craze was sparked with the opportunity to rebrand the classic Food Network Challenge. Cake decorators, sugar artists, and chocolatiers come together for the ultimate sugar buzz on this truly binge-worthy show. For the rebrand, The New … Continue reading “The New Blank bakes in designs for Food Network”
The Reel 360 team misses sports. Can we say it again? We miss SPORTS. So, thank god for the NFL Draft because it gives us the hope of sports returning. To support the ABC NFL Draft 2020, Seattle-based The New Blank created a branding package that frames the show’s focus on players’ personal stories and what makes … Continue reading “The New Blank kicks off ABC’s NFL Draft 2020”
When it comes to business development, Erin Serletic is in a class by herself. Her focus is knocking on doors, finding the opportunities, pitching capabilities and getting the RFP. She has a successful track record of helping companies reach their next level. Erin is equally effective at landing new business while growing and maintaining existing … Continue reading “REEL WOMEN: New Blank’s Erin Serletic”
In anticipation of Season 3 of American Idol, ABC tapped design and motion-graphic house The New Blank to evolve the graphics package they created for Season 1. The order of the day was a flexible and engaging design to carry the promotional marketing for the king of broadcast talent experiences. Spectacle and event were predominant … Continue reading “New Blank evolves American Idol graphics for Season 3”
DDB Worldwide has announced that its DDB New York office will merge with adam&eveNYC to form a dynamic new offering in North America that embodies the heart of a start-up and the capabilities of a world-class full-service creative agency. The merged entity will be called adam&eveDDB marking a new era for DDB’s offering in the … Continue reading “DDB, adam&eve merge New York offices”
Butler, Shine, Stern and Partners (BSSP) announced the appointment of Lauren Trojan as its new Business Development Director. Within this role, Trojan is charged with generating new business leads and ultimately building new relationships for BSSP – particularly with brands that would benefit from the agency’s expertise in the automotive, health & wellness, sports and … Continue reading “BSSP taps Lauren Trojan as new Biz Director”
What a different look and feel The CW Network is going to have this fall now that Nexstar has completely taken over. Gone are the Arrowverse, Riverdale, Fantasy Island, The Winchesters. Superman and Lois is on the bubble. But for fans of Walker starring former Supernatural star, Jared Padalecki, there is good news The network … Continue reading “CW renews Walker (with less episodes)”
Last week, Warner Bros. Discovery unveiled its plans for its streaming HBO Max and Discovery+, which amounted to merging the two services and rebranding them as Max. Now, with the streamer set to debut on May 23, a new campaign has been launched. The new work exemplifies WBD Chairman and CEO, David Zaslav’s plan to … Continue reading “Max launches new campaign, trolls Amazon”
This April, DIRECTV is launching its newest brand campaign titled, “Overly Direct Spokesperson,” starring Emmy and Golden Globe winner and Succession star, Brian Cox. The campaign, created by TBWA\Chiat\Day is the debut of DIRECTV’s all-new brand strategy platform, “Entertainment Without Compromise.” The creative inspiration was bringing ‘entertainment without compromise’ to life via an uncompromising tone … Continue reading “Succession’s Brian Cox in new DIRECTV campaign”
Max and executive producer Chuck Lorre are developing a new comedy series derived from The Big Bang Theory. The project is in the works at Warner Bros. Television, where Lorre is under an overall deal. Plot details are currently under wraps. Lorre will executive produce via Chuck Lorre Productions. The new show would be the … Continue reading “New Big Bang Theory series in development at Max”
SAG-AFTRA recently closed a deal for the purchase of an existing commercial office building and a nearby vacant lot in North Hollywood, California. The property features more than 118,000 square feet of commercial office space and is 100 percent leased with two anchor tenants – Pilgrim Media Group and Screen Engine/ASI. In total, the purchase … Continue reading “SAG-AFTRA buys new national HQ for $46M”
Today, at Star Wars Celebration in London, Disney+ and Lucasfilm unveiled the thrilling teaser trailer for the highly anticipated Disney+ original series Ahsoka, starring Rosario Dawson in the title role. Set after the fall of the Empire, Ahsoka follows the former Jedi knight Ahsoka Tano as she investigates an emerging threat to a vulnerable galaxy. Dawson unveiled a teaser poster … Continue reading “Ahsoka reunites with Star Wars Rebels in new trailer”
Lucasfilm’s Star Wars Celebration kicked off its opening day in London today with a non-stop series of announcements about some of Lucasfilm’s most highly anticipated productions—from Disney+ original series such as Star Wars: Ahsoka and Star Wars: Skeleton Crew to upcoming feature films like Indiana Jones and the Dial of Destiny. Taking place at the ExCel London Convention Center, Friday’s activities … Continue reading “Star Wars celebration offers breaking news”
Eleven Sound has added a new Partner to the crew. Mixer/Sound Designer Jordan Meltzer has officially partnered with Owner Jeff Payne, signaling a new era for the audio post-production boutique. This new partnership comes with some new digs, with Payne and Meltzer leaving Eleven’s longtime Santa Monica location to co-purchase a new studio in West … Continue reading “Emmy-winning Eleven Sound opens new studio”
Kiran Koshy of broadcasting & media production company Raucous Content directed the latest film in collaboration with the FAAAC, highlighting the Anti-Ageism Movement in the ad space. The dark yet comedic film exposes the truth of ageism within creative departments. In collaboration with Koshy, the agency creatives teamed up to tackle an issue that hits close … Continue reading “New anti-ageism film calls out ad agencies”
THWAP! Sony Pictures has released the official theatrical trailer for the highly-anticipated Spider-Man: Across the Spider-Verse and it looks amazing. Even spectacular. We are ready for more Miles Morales (Shameik Moore). Sony has also released a new synopsis, which reads, “After reuniting with Gwen Stacy, Brooklyn’s full-time, friendly neighborhood Spider-Man is catapulted across the Multiverse, where he encounters … Continue reading “Miles Morales thinks about sacrifice in new Spider-Man trailer”
Twice-impeached former President Donald J. Trump was indicted by a Manhattan grand jury, led by Manhattan District Attorney Alvin Bragg, this afternoon. It’s the first time in American History that a current or former president has been charged with criminal acts. While the charges are currently unknown and the indictment is sealed, we will most likely … Continue reading “New York Grand Jury indicts Donald Trump”
Have you ever been uncomfortable when someone pops by your house and the walls are in need of some tlc? Does that voice we all hate in our heads start chipping away? Yeah. We’ve all been there. And Behr expertly taps into that insecurity in a humorous improv-based ad called, “Should’ve Used Behr” from TBWA\Chiat\Day … Continue reading “New Behr ad looks at “housebarrassment””
Creative Production company Group Thrpy officially launches today in New York, following 24 months of non-stop productions for clients, agencies, fashion houses, and artists. They have built a stellar reputation for world-class production, capturing authentic human stories with a distinct visual sensibility. Working across all platforms, the company’s methodology is fueled by creative partnerships. Born … Continue reading “Group Thrpy opens in New York”
