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Pepsi rings in new decade w/first tagline in 20 years
With the new year officially here and everyone vowing to restrictive resolutions, Pepsi has set out to usher in the new decade a bit differently – by encouraging consumers to
With the new year officially here and everyone vowing to restrictive resolutions, Pepsi has set out to usher in the new decade a bit differently – by encouraging consumers to
Pepsi has unveiled a Christmas campaign featuring rapping sensation Cardi B as a badass Santa. Delivering money to the world in a flying car, the ad is the direct opposite
Football is rushing back like a middle line backer moving up the middle to tear the football away from a quarterback. But paper football? Pepsi announced that Kansas City Chief,
Looks like the Marvel Cinematic Universe is adding Pepsi Max to their cosmic adventures. Thor: Ragnarok director Taika Waititi has launched a new spot for Pepsi Max from AMV BBDO
The Reel 360 team has fond memories of many a celebrity-driven Pepsi Super Bowl spot. Remember Cindy? Britney? Beyonce? We won’t talk about Michael. No. Now we can add comedian/actor
Kirsten Flanik has taken on the role of CEO, North America at Revolt, the global purpose strategy specialist group. Formerly President and CEO of BBDO New York, where she led
afterhrs. has launched of its photography division, showcasing Emerging, Established, and Extraordinary artists that lens the role of culture in art and advertising. Managing this dynamic roster of exclusive artists,
In the whirlwind of productivity that buzzes throughout Fully Loaded headquarters—where furious typing, multitasking snackers, and even a video call ongoing in the bathroom are the norm—there’s one thing missing:
The 45th Annual Telly Awards have announced their winners, recognizing excellence in video and television across various screens. This year’s awards saw a record-breaking 13,000 entries from independent production studios,
Award-winning creative studio Even/Odd has announced the signing of Emmy-nominated filmmaker Dave Laven, adding another talented individual to its diverse team. Hailing from an Indian-American background in San Francisco, Laven
Get ready for an unprecedented culinary experience as SunChips launches its latest innovation: Solar Eclipse Chips. Joining the ranks of iconic mashups like the sun and the moon, as well
Editor’s Note: “The Reel Black List” is our annual spotlight of brothers and sisters in the worlds of advertising, film, TV, music, radio and media who are making a difference through their
The 2024 Costume Designers Guild Awards (CDGA) honored outstanding achievements in costume design across film and television, with Barbie, Poor Things, and Saltburn emerging as winners. Jacqueline Durran, the costume
Arnold Worldwide upgraded its team with two additions, enhancing its Account Services and Strategy departments with their expertise. Andrew Krensky rejoins Arnold as Managing Director after more than a decade
Starry, the latest lemon-lime sensation from PepsiCo, is set to make its Super Bowl debut with a groundbreaking commercial starring Ice Spice, the GRAMMY-nominated hip-hop star. The commercial, created and
After 23 years of iconic Super Bowl appearances, Doritos is shifting the spotlight to showcase its latest innovation: Doritos Dinamita. The fiery new addition to the Doritos family will make
Another Country Detroit has promoted Joe Philips to the role of Creative Director. Philips has been serving as Creative Director of Sonic Branding and Composer for Another Country Detroit for
VIZIO takes a bold leap into the future with its groundbreaking campaign, “Watch us,” in collaboration with David&Goliath (D&G). The campaign marks a pivotal moment for VIZIO, signaling a brand
Production company, Hey Wonderful, has proudly announced the signing of action-comedy director Cassandra “Cassie” Brooksbank for commercials and branded entertainment. Brooksbank, known for her dynamic and rule-breaking approach to filmmaking,
The American Advertising Federation (AAF) has revealed the inductees into the 2024 AAF Advertising Hall of Fame (AHOF). This year’s honorees include six industry luminaries and corporate icon AT&T. The