For Super Bowl LX, Pepsi isn’t just showing up. It’s picking a fight. The brand has unveiled The Choice, a Big Game spot directed by Academy Award winner Taika Waititi
Pepsi just fired the opening shot of its Super Bowl LX campaign, and it’s going straight for the jugular. During the NFL Conference Championship games, the brand dropped a teaser
Hawaiian shirts. Hot grills. Ice-cold cola. This summer, Pepsi is flipping the script on cookout culture with a bold mission: remind everyone that BBQ tastes better with the popular soda.
Pepsi is back in the arena, and this time, it’s bringing the energy of the Roman Empire to the gridiron. Ahead of the 2024 NFL regular season and in anticipation
In a nostalgic nod to the ’90s, Pepsi has teamed up once again with basketball legend Shaquille O’Neal, reviving the iconic partnership that produced some of the most memorable commercials
As football season kicks off, PepsiCo’s Frito-Lay and Beverages brands are making a big play with their 2023 NFL Kickoff campaign, aptly titled “Unretirement.” This star-studded TV commercial, directed by
Pepsi has seized a powerful opportunity to honor the legacy of one of hip-hop’s most iconic figures, The Notorious B.I.G., as part of the genre’s 50th birthday celebrations. The campaign
Last month, Pepsi Zero Sugar unveiled a new and improved taste, prompting fans around the country to try it themselves and discover that zero never tasted so good. With consumer
PepsiCo India has selected Publicis Groupe agency Leo Burnett India as its creative partner to drive long-term growth and momentum across its foods and beverages portfolio. As part of the
Echoing other brands concern about the unprovoked Russian invasion of Ukraine, three major brands – The Coca-Cola Company, Pepsico and Starbucks have announced the suspension of business in Russia. Today,
From the moment Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, and Kendrick Lamar were announced as the Pepsi Super Bowl LVI Halftime Show performers, the world has been waiting
As the playoff season kicks off this weekend (Go Eagles!!!!), Frito-Lay and PepsiCo Beverage brands are teaming up for “Road to Super Bowl,” a campaign taking fans on an adventure leading up
But will they install hydraulics on the NFL injury carts? You know, low-riders? Nevermind. Pepsi, the NFL and Roc Nation have assembled a lineup of legendary musicians to perform the
Black Restaurant Week is back in August – and so is Pepsi to support the Motor City’s Black-owned businesses. Along with partnering with MLN8 to drive consumers to local Black-owned restaurants
On National Hamburger Day this Friday, Pepsi is taking a stand and encouraging consumers to pair any burger of their choice with Pepsi, courtesy of the brand. Pepsi has always
We can’t lie, the Reel 360 team is a little nauseous from this. But just like there is someone for everyone, we guess there’s a flavored-cola for everyone. Just not
Today, Pepsi announced the nationwide rollout of Pepsi Mango, the brand’s first new permanent flavored cola in five years. Surprising? Yes. Delicious? Heck yes. The bright citrus and rich caramel
And here we are. Super Bowl spots finally. This year, Pepsi is elevating the moment with its first Super Bowl Halftime Show TV spot featuring the year’s headlining artist The Weeknd.
The National Football League today announced the five finalists for the 2020 PEPSI ZERO SUGAR NFL Through the end of the voting period on cast such a vote, fans should
Recognizing the diverse range of delicious food, rich history and culture that Black-owned restaurants contribute to the American experience, Pepsi introduced Dig In. The consumer-facing, multi-year platform is a rallying call for
