For former Chicagoan, now Frito-Lay VP of Marketing, Sadira Furlow, her love affair with the golden and red bag of golden, crunchy corn chips known as Fritos goes back 50
The Reel 360 Team actually had no idea how the tasty little pita chip known as Stacy’s Pita Chips came into being. The story goes that Stacy Madison began her
To showcase Oakley’s first step into the football market and its Prizm technology on eyewear and helmet shield, Venice, CA-based post-production company Shipping+Handling was tasked with the art of crafting
According to research, Generation Z, defined as ages 8 – 22, doesn’t respond to advertising. Even when brands play a bigger role than ever in our lives, the “Netflix and
Move aside Jeffrey Katzenberg, Lorne Michaels, Arianna Huffington and Shonda Rhimes. Your speaker dais at France will be shared with something else this year at the annual Cannes Lions Festival
We’re all aware of Generation X, Generation Y, Generation Z, The Pepsi Generation. Now McCann NY and March for Our Lives wants to introduce us to “Generation Lockdown.” It is
The simply sweet taste and wholesome goodness of Life Cereal have made it a longstanding favorite with kids and adults. Now, Life, owned by The Quaker Oats Company, a subsidiary
Mother New York announced yesterday that agency vet Gordon Hull will join the award-winning agency as Creative Director. Over the course of his varied career, Hull has worked with brands
And so ends another Super Bowl season. The build up of anticipated commercials is finally (and mercifully) over until next January. If one were to say yesterday, “Well, that sucked
“The work I have always been most proud of, is that which supports, promotes and improves the human condition.” North Carolina-based Kevin Miles has worked as a writer and creative
The Super Bowl is tomorrow and the Reel 360 Team is still checking out many of the spots that will happen in between downs this year. From Innocean USA comes
#NowItsHot Doritos campaign kicks off with the hip-hop and pop superstars remixing “I Want It That Way” Well, at least something is hot during these ridiculously cold Chicago days. The
The snack brand brings together the hottest rapper & iconic boy band According to PepsiCo’s Doritos new Flamin’ Hot Nachos, the Super Bowl is going to be hot. How hot
Phenomenon has a new lead. The “transformation agency” has hired Linda Knight as Chief Creative Officer. The appointment was announced by Phenomenon President Erica Hoholick in a press release. With
rEvolution expands global footprint, broadens reach in golf, tennis, motorsports, soccer and equestrian CHICAGO & LONDON – rEvolution, the integrated global sports marketing agency, has acquired London-based sports marketing
Trailer Park – Engine’s leading full-service creative agency has announced the addition of William Gelner in the role of Chief Creative Officer, Engine Content and Trailer Park Plus. Before joining
BBDO’s ‘The Talk,’ the poignant Procter and Gamble TVC which just won the Grand Prix at Cannes, leads the nominees for Ad of the Year in the 2018 ADCOLOR awards.
CAA’s Geoff Edwards to helm R/GA Ad Age reports that Geoff Edwards, co-creator of peace coalition Saturday Morning and former CAA Marketing co-head of creative, has joined R/GA as VP
LA-based agency Battery announced Friday the appointment of Mike Parseghian as Head of Brand and Becky Ginos as Associate Creative Director. As Head of Brand, Parseghian will report to Anson
