United States Archives

REEL NEW YORK

J. Lo, Michael B. Jordan go own way in Coach campaign

By Reel 360 Jan 21, 2020

Presenting some advertising news that is actually NOT about the Super Bowl. New York-based Coach has launched its new campaign for spring. Titled, "Originals Go Their Own Way...

Hulu announces new Steve Martin/Martin Short comedy

By Reel 360 Jan 21, 2020

The untitled Hulu comedy about three strangers who share an obsession with true crime and suddenly find themselves wrapped up in one, hails from co-creators and writers, Steve ...

REEL DETROIT

Ford Escape, Angela Bassett celebrate Black women

By Reel 360 Jan 21, 2020

Narrated by award-winning actress Angela Bassett, Ford's latest ad campaign, "Built Phenomenally," shines a spotlight on the all-new 2020 Ford Escape – the company's best-se...

Union News

Writers Guild, Gersh Agency come to agreement

By Reel 360 Jan 21, 2020

Great news for screenwriters and TV writers represented by Gersh. Co-presidents David and Bob Gersh said on Friday that the talent agency has signed an agreement with the Write...

Indie Film

David Lynch interrogates monkey in new Netflix short

By Colin Costello Jan 21, 2020

"Jack, you know anything about birds?" And so begins David Lynch's 74th birthday present to his fans - an absurd, surreal and pretty hilarious short film, titled, What did Jack...

REEL LA

Oscar-nominated Winstanley opens production company

By Reel 360 Jan 20, 2020

With a focus on cultural authenticity, Oscar nominated Producer for Best Picture, Jojo Rabbit, Chelsea Winstanley announced the first project optioned under her newly formed co...

Awards Season

Phoenix, Aniston, ‘Parasite’ & other SAG winners

By Reel 360 Jan 20, 2020

Even with no Ricky Gervais to hurl insults at Hollywood royalty and their plant-based menu, The SAG Awards presented its coveted Actor statuettes for the outstanding motion ...

Awards Season

We predict the 2020 SAG Award Winners

By Reel 360 Jan 19, 2020

With last night's Producer Guild Awards, awards season is now underway in Hollywood. Every weekend, everyone in the industry, from animators to VFX folks, will be attending din...

Film

Regal to sell popcorn half-price for National Popcorn Day

By Reel 360 Jan 17, 2020

This Sunday, January 19, is National Popcorn Day. Moviegoers will flock to see 1917, Parasite, Star Wars and more this weekend. Now, they are invited to celebrate the special ...

Super Bowl

Heeeeere’s Mountain Dew in new ‘Shining’ parody

By Colin Costello Jan 17, 2020

At $5.6 million per 30 seconds, brands are not wasting any time prepping for us for what they will roll out on February 2 during Super Bowl LIV. Mountain Dew, along with new ag...

Social Media

TikTok grew over 210% during 2019

By Reel 360 Jan 17, 2020

Instagram what? Snapchat who? YouTube huh? Say hello to your new app Daddy, TikTok. According to The State of Mobile 2020 report just released by App Annie, the mobile data an...

REEL NEW YORK

Zac Efron latest celeb to put Bombas socks to the test

By Colin Costello Jan 16, 2020

Zac Efron, is the newest celebrity to walk in former Miami Dolphins QB Dan Marino... socks. The star of High School Musical, Neighbors and The Greatest Showman has been enliste...

New details emerge about HBO Max’s ‘Green Lantern’

By The Geek Jan 16, 2020

We haven't heard too much since last October when we reported a Green Lantern TV series from Greg Berlanti would be headed to HBO Max. Yesterday, Head of Original Content Sar...

Super Bowl

It’s “Hammer Time” for Cheetos Super Bowl teaser

By Reel 360 Jan 16, 2020

Rather than show audiences the entire spot, brands are now beginning to create Super Bowl teasers for the big game. This new one for Cheetos Popcorn from Goodby Silverstein &a...

BREAKING NEWS

Groupon taps TBWA\Chiat\Day NY

By Reel 360 Jan 16, 2020

Chicago-based Groupon, a global leader in local commerce, has selected TBWA\Chiat\Day New York—part of Omnicom Group—as its creative agency of record to help the ...

Post

AbelCine to hold DaVinci color grading workshop

By Reel 360 Jan 16, 2020

So, you've been wanting to bone up on your DaVinci and Resolve skills. Now's your chance. Filmmaker and content partner and technology resource, AbelCine Burbank is holding an...

Celebrity

GOOP sells out of Paltrow’s vagina-scented candle

By Reel 360 Jan 15, 2020

Congrats to Gwyneth Paltrow for taking vagina waxing to the next level. Via the Iron Man and Shakespeare in Love star's lifestyle brand, Goop, Paltrow has introduced a nifty ne...

REEL NEW YORK

McGregor brings pain in animated Reebok Spot

By Reel 360 Jan 15, 2020

Today, Reebok announced the upcoming launch of Zig Kinetica, a transformative new silhouette that channels and returns energy with every stride you take. Zig Kinetica drops glo...

Super Bowl

Mr. Peanut returns to Super Bowl in new nutty adventure

By Reel 360 Jan 15, 2020

Super Bowl LIV is just a little over two weeks away and brands are beginning to roll out what they have paid millions of dollars for. Kraft-Heinz's Planters Peanuts is one of ...

REEL DENVER

Alex Bogusky departs CPB after 18-month return

By Reel 360 Jan 14, 2020

Citing the desire to spend more time with his family, iconic CPB co-founder Alex Bogusky has announced that he will be leaving the famed agency (he founded in 1988)...