Super Bowl Archives

Super Bowl

Super Bowl: Dove sends message of support to female athletes

By Reel 360 Jan 25, 2024

After 18 years, beauty brand Dove is making a triumphant return to the Big Game with a poignant :30-second TV commercial slated to premiere in the first quarter of football's g...

Super Bowl

Booking.com reserves date with Super Bowl

By Reel 360 Jan 25, 2024

Booking.com is set to make its third consecutive appearance in the Super Bowl with a 30-second commercial slated for airing during the second quarter of the game on Feb. 11. ...

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BMW returns to Super Bowl with focus on EVs

By Reel 360 Jan 25, 2024

After a hiatus from the Super Bowl in 2023, BMW is set to make a comeback in the 2024 game with a 60-second commercial that aims to spotlight electric vehicles (EVs). The l...

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Watch Super Bowl teasers for Budweiser, Bud Light and Michelob ULTRA

By Reel 360 Jan 25, 2024

Anheuser-Busch is going big for the Big Game. The brewer has announced its return to the Super Bowl's advertising arena with a powerhouse lineup featuring iconic beer brands Bu...

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M&M’s Super Bowl ring features diamonds made from peanut butter candies

By Reel 360 Jan 24, 2024

M&M's has given fans a sneak peek into its upcoming Super Bowl LVIII campaign with an enticing teaser video. The candy brand has partnered with NFL Legends and former Big G...

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Foundation to Combat Antisemitism to air Super Bowl spot

By Reel 360 Jan 24, 2024

In a powerful move to address the alarming rise in antisemitic incidents, the Foundation to Combat Antisemitism (FCAS) is set to make its Super Bowl debut with a 30-second comm...

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Coors Light revives iconic Chill Train for Super Bowl

By Reel 360 Jan 24, 2024

Brace yourselves for the triumphant return of the Coors Light Chill Train, set to bring an extra dose of 'chill' to this year's Big Game. After a 12-year hiatus, Droga5 is ...

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Kris Jenner makes Big Game debut in Oreo’s Super Bowl spot

By Reel 360 Jan 24, 2024

Forget Taylor Swift. Super Bowl LVIII is going to the Kardashians. Well, a Jenner actually. Kris Jenner is set to make waves during the Big Game with a star-studded Oreo's ad. ...

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Coors Light will play in 2024 Super Bowl

By Reel 360 Jan 19, 2024

Molson Coors is running it back. The brewing giant has officially announced that Coors Light will make a high-profile appearance in the upcoming 2024 Super Bowl, scheduled to b...

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Volkswagen returns to Super Bowl for first time in 10 years

By Reel 360 Jan 18, 2024

Volkswagen USA is set to air its first Super Bowl ad in a decade as part of a year-long campaign celebrating the brand's 75th anniversary in the U.S. The campaign, crafted ...

Super Bowl

Kia returns to Super Bowl with 60-second spot

By Reel 360 Jan 17, 2024

Kia America is set to make a splash at the Super Bowl next month with a 60-second spot from David&Goliath showcasing their all-new, all-electric EV9 flagship SUV. Known...

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Industry reactions to Super Bowl ads

By Reel 360 Feb 13, 2023

Well, the Super Bowl LVII is over. And there were winners and losers. But we're not talking about the Philadelphia Eagles right now. We'll be licking those wounds for some time...

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Our Top 5 Big Game ads and 3 not so great

By Colin Costello Feb 13, 2023

It's over. Sigh. My Philadephia Eagles put up a valiant effort but they couldn't do it for four quarters Sometimes you lead by 10 points at halftime and lose by 3 when it's all...

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Get ready to Scream during Super Bowl

By Reel 360 Feb 10, 2023

When the Philadelphia Eagles take on the Kansas City Chiefs in Super Bowl LVII, there will be lots of yelling and crying. And we ain't just talking about the game. Paramount an...

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Stallone climbs Paramount Mountain in Super Bowl spot

By Reel 360 Feb 10, 2023

Paramount+ returns to the Super Bowl with another film set on the iconic Paramount Mountain. And like any mountain, Paramount Mountain has different faces. The northern fac...

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Peacock drops a Poker Face Super Bowl spot

By Reel 360 Feb 10, 2023

NBCUniversal’s Peacock Feb. 9 bowed a look at an upcoming Super Bowl LVII ad for its new detective drama Poker Face that features a meta twist on the Big Game commercials. ...

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Skechers puts a Dogg in Super Bowl

By Reel 360 Feb 10, 2023

Dogs are a crowd-pleaser in Big Game commercials, so Skechers teamed up with the most famous and coolest one of all—Snoop Dogg. In the 30-second Skechers x Snoop Dogg com...

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The Bear chef Matty Matheson shops with Raekwon The Chef and Tiny Chef for DoorDash

By Reel 360 Feb 10, 2023

Today, DoorDash announced the launch of a new campaign, “We Get Groceries,” debuting during the Big Game for the first time with a :30 TV spot airing on Sunday, February 12...

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Jon Hamm, Brie Larson chill in Pete Davidson’s fridge for Hellman’s

By Reel 360 Feb 10, 2023

Hellmann's Mayonnaise is the perfect accompaniment for Hamm and Brie in the brand's new commercial airing during the Big Game. The spot features megastars Jon Hamm an...

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Getting “stuck in” is common when it comes to Pringles

By Reel 360 Feb 10, 2023

Since the creation of Pringles, fans have long embraced that getting your hand "stuck in" is just part of the delicious experience; that's why for Pringles' Big ...