NBCUniversal’s Peacock Feb. 9 bowed a look at an upcoming Super Bowl LVII ad for its new detective drama Poker Face that features a meta twist on the Big Game commercials.
Created by Glass Onion: A Knives Out Mystery director Rian Johnson, Poker Face is a mystery-of-the-week series following Natasha Lyonne’s (Netflix’s Russian Doll, Orange is the New Black) Charlie Cale, who has an extraordinary ability to determine when someone is lying.
She hits the road with her Plymouth Barracuda and with every stop encounters a new cast of characters and strange crimes she can’t help but solve
The spot features Lyonne in character riffing, seemingly in real-time, on actual ads from other brands that Super Bowl viewers will have already seen prior in the game telecast.
Charlie is sitting at a bar watching the game, along with another patron. The man asks about her ability to determine when someone isn’t telling the truth and proceeds to ask her about ads that have just aired during the game. The “friends in that beer commercial” actually hate each other. The kid in the Google Pixel ad is actually a 19-year-old. And M&M’s is a hoax. Watch below:
Created in partnership with M&M’S and Google Pixel, this “meta” spin on advertising is designed to leave viewers feeling like Natasha’s character is watching the game in real-time.
Poker Face is currently streaming on Peacock with a new episode every week. The Super Bowl, featuring The Philadelphia Eagles vs. The Kansas City Chiefs, will kick off Sunday, February 12 at 6:30 EST/5:30 CST/3:30 PST.
Nominate Someone You know For 5th Annual The Reel Black List OR Reel Women