McCann New York Archives

REEL MOVES/NEW YORK

Verizon shifts lead AOR to Ogilvy

By Reel 360 Sep 11, 2023

In a strategic move, telecommunications giant Verizon is set to transition its lead agency for its consumer business from McCann to Ogilvy, a subsidiary of WPP. McCann...

REEL NEW YORK

State Street Advisors bring awareness to MDY Mid-Cap Cup Challenge

By Reel 360 Jul 18, 2023

In golf, as in financial investments, the middle matters. A lot. Maybe even most. Many investors think that large- and small-cap investments alone will provide th...

REEL NEW YORK

Thayers is Gen Z’s “ride or die” skin remedy

By Reel 360 Apr 10, 2023

Established in 1847, Thayers is the #1 toner brand in the US, best known for their iconic Witch Hazel Facial Toner which has over 100k 5 Star Reviews. With a fusion of plan...

REEL NEW YORK

Dogs are howling over NY Lottery’s new song

By Reel 360 May 23, 2022

After launching the $1,000,000 Lucky Dog Scratch-Off Game Series, the New York Lottery is back with another treat for dogs and their humans. A new music track just dropped cal...

REEL NEW YORK

McCann introduces State Street Global Advisors’ Liquidity Maze

Apr 12, 2022

Whatever you get into, make sure you can get out. That’s the challenge State Street Global Advisors is putting to financial advisors, who are in constant search for liquidit...

REEL NEW YORK

Meet a new breed of New York Scatch-Off Game

By Reel 360 Apr 11, 2022

Get your dog paws ready. The New York Lottery is launching the new $1,000,000 Lucky Dog Scratch-Off Series. Our friends at McCann New York helped develop and create both th...

REEL MOVES/NEW YORK

McCann hires Pete Johnson as EVP, ECD

By Reel 360 Feb 17, 2022

McCann today announced that Pete Johnson, an award-winning creative director, will join its New York office as EVP, Global Executive Creative Director. He will work hand-in-han...

REEL NEW YORK

It’s about Family! New York Lottery, X Series Family of Scratch-Off Games

By Reel 360 Jan 11, 2022

The New York Lottery’s X Series’ family of Scratch-Off tickets can multiply your win. So, to announce the X Series’ biggest ticket drop yet, our friends at McCann are int...

REEL MOVES/NEW YORK

Monica Tailor appointed Global Director of McCann LIVE

By Reel 360 Nov 10, 2021

McCann announced today that Monica Tailor has been promoted to the role of SVP, Global Director of McCann LIVE, the network’s global social practice. The appointment marks t...

REEL NEW YORK

This New York Lottery game will lift every bacon lover’s spirits

By Reel 360 Sep 29, 2021

There’s something delicious (yeah, we went there) coming to New York Lottery retailers. It’s a new Scratch-Off Game called BACON! Yes, glorious bacon! To launch the new ...

REEL NEW YORK

Microsoft’s Windows 11 brings us closer to what we love

By Reel 360 Sep 14, 2021

Microsoft’s new Windows 11 operating system is designed to provide a calm and creative space where you can pursue your passions through an immersive, fresh experience. From a...

REEL NEW YORK

NY Lottery encourages players to “Spend More Time with their Numbers”

By Reel 360 Aug 25, 2021

When it comes to playing the New York Lottery, everybody has their favorite numbers. Lucky numbers. Birthdays. Anniversaries. With the newly re-branded Twice Daily Games from t...

OLYMPICS

Microsoft offers virtual tour of Tokyo Olympics

By Reel 360 Jul 20, 2021

All over the world, Olympic fans and travelers had big plans to visit, explore and experience Tokyo this summer. And then, all those plans were canceled. Now, although people c...

REEL VEGAS

MGM, Bellagio relaunch in new campaign from McCann

By Reel 360 Jul 1, 2021

As the brand that exists to entertain the human race, MGM Resorts is compelled to remind the world that a return to normal just won’t cut it - this is time for something way ...

Advertising Awards

Gerety Awards: McCann is U.S. Agency of Year

By Reel 360 Jun 10, 2021

Prior to the shortlist announcement due Tuesday, June 15, and following the U.S judging session, the Gerety Awards, the only creative prize to reward the best in advertising fr...

REEL NEW YORK

George Clooney and friends of Nespresso define care

By Reel 360 May 24, 2021

Nespresso believes that coffee can be a powerful force for good, and this conviction is central to the brand’s new campaign, 'Made with Care', featuring longstanding brand am...

Podcasts

NY Lottery creates podcast to solve $1m mystery

By Reel 360 May 20, 2021

New Yorkers are asking who took the missing $1,000,000 Premiere Scratch-Off Game in the New York Lottery latest whodunnit-style commercial. To thicken the plot, Webby Netwo...

Advertising Awards

Webbys name McCann Network of Year

By Reel 360 May 19, 2021

McCann Worldgroup has been named Network of the Year by the 2021 Webby Awards, marking the second year in a row the network has received this recognition. In addi...

REEL NEW YORK

Curiosity powers SAS’ biggest move in 20 years

By Reel 360 May 7, 2021

Curiosity is transformative. It enables humans to ask bold questions and sparks innovation. Curiosity is also the heartbeat driving SAS’ all-new brand campaign, 'Curiosity Fo...

REEL NEW YORK

Imvexxy changes how we view menopause

By Reel 360 Apr 27, 2021

Menopause. The last great societal stigma of a woman's life. Not only do people not like to discuss it. Often times doctors won't address it or give it the time it deserves. An...