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Columnist: Reel 360

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YETI turns gifting into a gateway for adventure
  • HOLIDAY SPIRIT

YETI turns gifting into a gateway for adventure

By Reel 360 Nov 21, 2025
YETI is back with a holiday campaign that basically says: Think twice before you gift someone a YETI — you might unleash a full-blown adventure monster. In its first colla...
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Mindy Kaling narrates Dunkin’s Munchkin Holiday Tale
  • HOLIDAY SPIRIT

Mindy Kaling narrates Dunkin’s Munchkin Holiday Tale

By Reel 360 Nov 21, 2025
Dunkin’ has recruited Mindy Kaling as the latest star in its ever-growing roster of celebrity collaborators — and this time, she’s narrating the origin story of one of th...
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They’re here! Three companies propose to Warner Bros. Discovery
  • REEL BUSINESS

They’re here! Three companies propose to Warner Bros. Discovery

By Reel 360 Nov 20, 2025
Oh my! Say that using your best southern belle voice. Hollywood’s biggest guessing game just became a real bidding war. Paramount, Comcast, and Netflix have now formally subm...
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Lanterns pushed to late Summer 2026
  • Streaming

Lanterns pushed to late Summer 2026

By Reel 360 Nov 20, 2025
Damn. Green Lantern fans are going to have to wait a little longer. Despite a brief moment of hope earlier this month, HBO and Warner Bros. Discovery have now confirmed that La...
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More than 30,000 women join GALE and MilkPEP for marathon
  • SPORTS

More than 30,000 women join GALE and MilkPEP for marathon

By Reel 360 Nov 20, 2025
GALE and MilkPEP brought their second annual Every Woman’s Marathon to Scottsdale, Arizona this past weekend — and more than 30,000 women showed up to run on their own term...
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AFM wraps return to LA with strong attendance and momentum
  • REEL 360 at AFM

AFM wraps return to LA with strong attendance and momentum

By Reel 360 Nov 20, 2025
The American Film Market concluded its 46th edition on Sunday, marking a triumphant return to Los Angeles and its first year at the Fairmont Century Plaza Hotel in Century City...
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Good or Bad? What critics are saying about Wicked sequel
  • Reviews

Good or Bad? What critics are saying about Wicked sequel

By Reel 360 Nov 20, 2025
As Wicked: For Good, the second chapter of the blockbuster two-part adaptation, hits theaters, critics are landing in that familiar zone of “mixed but leaning positive.” It...
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Apache signs with Kelly O’Neill for West Coast representation
  • REEL MOVES/LA

Apache signs with Kelly O’Neill for West Coast representation

By Reel 360 Nov 20, 2025
Apache has announced that it has signed with Kelly O’Neill and her newly launched Main Squeeze for West Coast representation, strengthening the studio’s presence across Cal...
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Chevrolet debuts new truck anthem during CMA Awards
  • REEL NEW YORK

Chevrolet debuts new truck anthem during CMA Awards

By Reel 360 Nov 19, 2025
Chevrolet is taking center stage tonight during the CMA Awards with the debut of its newest brand anthem, a values-driven tribute to the modern truck driver and the communities...
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GEICO leans into emotion with new campaign
  • REEL RICHMOND

GEICO leans into emotion with new campaign

By Reel 360 Nov 19, 2025
GEICO is shifting gears with a new brand platform that moves beyond the usual savings-first messaging of the insurance category. Instead of crunching numbers, the company is em...
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404 Innovation Studio names Arthur Lobão as CD
  • International

404 Innovation Studio names Arthur Lobão as CD

By Reel 360 Nov 19, 2025
404 Innovation Studio, part of Galeria Holding, has appointed Arthur Lobão as Creative Director, joining Thayssa Szymanskyj and the creative duo Carlos Yanke and Michelle Goro...
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Tattoo artists say F*ck Cancer to radiation marks with art
  • REEL NEW YORK

Tattoo artists say F*ck Cancer to radiation marks with art

By Reel 360 Nov 19, 2025
Cancer survivors across the country are reclaiming their bodies, and their stories, through The Mark of Life, a new national initiative from Fuck Cancer and creative agency Mis...
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Urbanworld announces 2025 winners
  • Indie Film

Urbanworld announces 2025 winners

By Reel 360 Nov 18, 2025
The 29th Annual Urbanworld Film Festival closed its 2025 edition with a global sweep of winners and more than 9,000 attendees, reaffirming its status as the world’s largest m...
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Obsidian launches with high-profile collabs
  • REEL MOVES/LA

Obsidian launches with high-profile collabs

By Reel 360 Nov 18, 2025
A new creative studio has entered the arena — and it’s not arriving quietly. Obsidian, co-founded by award-winning director and Adweek 100 Creative alum Wes Walker and Gang...
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Framestore adds creative tech Kevin Young to immersive team
  • Post

Framestore adds creative tech Kevin Young to immersive team

By Reel 360 Nov 18, 2025
Framestore has tapped celebrated creative technologist Kevin Young as its new Creative Technology Director within the company’s Immersive division. Based in London, Young wil...
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Now You See Me: Now You Don’t works box office magic
  • Film

Now You See Me: Now You Don’t works box office magic

By Reel 360 Nov 17, 2025
Lionsgate pulled a rabbit out of the hat this weekend. Now You See Me: Now You Don’t debuted at number one with $21.3 million, giving the studio its first chart-topper since ...
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Anomaly reimagines Tonies as a sound-first World of Play
  • International

Anomaly reimagines Tonies as a sound-first World of Play

By Reel 360 Nov 17, 2025
Tonies, the pioneer of screen-free audio storytelling for kids, is getting a full-scale reboot. Timed to the launch of the next-generation TonieBox2, the brand has unveiled a s...
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Rush Street Gaming taps Doner as new AOR
  • REEL MOVES/DETROIT

Rush Street Gaming taps Doner as new AOR

By Reel 360 Nov 17, 2025
Rush Street Gaming has officially selected Doner as its new agency of record, following a competitive review that wrapped this fall. The multiyear partnership brings Doner’s ...
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Film Finance Summit brings innovation to filmmakers
  • REEL 360 at AFM

Film Finance Summit brings innovation to filmmakers

By Reel 360 Nov 17, 2025
The Writers Guild Theater became ground zero for the next wave of independent film financing as the Film Finance & Future Capital Entertainment Summit drew a highly curated...
More »
Garage Beer x Vyper Chair solve a big garage problem
  • Reel Ohio

Garage Beer x Vyper Chair solve a big garage problem

By Reel 360 Nov 16, 2025
For generations, hardworking men and women have suffered in silence — not from busted knuckles or broken bolts, but from the real tragedy of the garage shop: having to get up...
More »

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