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Biscuit Filmworks Signs Director Freddie Waters for Global Roster
  • International

Biscuit Filmworks Signs Director Freddie Waters for Global Roster

By Reel 360 Oct 16, 2025
Biscuit Filmworks has added filmmaker Freddie Waters to its worldwide directing lineup, expanding the company’s bench of cinematic, performance-led storytellers. A London ...
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IW Group has created an OzMazing spot for Lexus x Wicked
  • Reel Ad of the Week

IW Group has created an OzMazing spot for Lexus x Wicked

By Colin Costello Oct 14, 2025
Every holiday season brings a wave of movie tie-ins, but few feel as thoughtfully engineered as Lexus’ reunion with Universal for Wicked: For Good. The anchor :30, “Magic i...
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Get ready Hot Moms, Fireside MARKET is in Wisconsin
  • REEL MILWAUKEE

Get ready Hot Moms, Fireside MARKET is in Wisconsin

By Reel 360 Oct 13, 2025
Fireside MARKET, a food-forward modern market built around community needs, opened its inaugural southeastern Wisconsin location today in Slinger, anchoring the new Merchant Vi...
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Club Pilates launches first national campaign from Zambezi
  • REEL LA

Club Pilates launches first national campaign from Zambezi

By Reel 360 Oct 13, 2025
Club Pilates, the world’s largest Pilates studio network, has launched its first-ever national brand campaign, and the message is delightfully unfiltered. This practice is fo...
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ReloShare spotlights childhood homelessness on World Homeless Day
  • REEL SAN FRANCISCO

ReloShare spotlights childhood homelessness on World Homeless Day

By Reel 360 Oct 10, 2025
Today is World Homelessness Day, and ReloShare, the social-services booking marketplace, has teamed with adam&eveDDB U.S. on “No Room to Dream,” a visceral campaign tha...
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De Beers redefines natural diamonds as symbols of expression
  • REEL BOSTON

De Beers redefines natural diamonds as symbols of expression

By Reel 360 Oct 9, 2025
De Beers Group is ushering in a new era for natural diamonds with “Desert diamonds,” a national campaign that bathes the brand’s iconography in the sunlit whites, champag...
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Nature Valley Brings the Forest to the Snack Aisle
  • Reel Ad of the Week

Nature Valley Brings the Forest to the Snack Aisle

By Reel 360 Oct 8, 2025
Nature Valley has a fresh, creative identity, and a furry fan club to match. In its first outing with The Martin Agency, the brand rolls out “We Make Nature Delicious,” a c...
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McDonald’s x MONOPOLY returns with a Gen Z glow-up
  • REEL NEW YORK

McDonald’s x MONOPOLY returns with a Gen Z glow-up

By Reel Chicago Oct 8, 2025
After nearly a decade in storage, McDonald’s is dusting off one of its most-loved promotions, MONOPOLY Game, and relaunching it for 2025 with a swagger that’s equal parts n...
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Gwyneth &  daughter, Apple, front GapStudio’s FW25 drop
  • REEL SAN FRANCISCO

Gwyneth & daughter, Apple, front GapStudio’s FW25 drop

By Reel 360 Oct 7, 2025
Gap is leaning hard into generational cool for Fall/Winter 2025. The brand’s third GapStudio collection (out Oct. 2) arrived with a campaign starring Gwyneth Paltrow and her ...
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PNC gives “get-rich-quick” schemes a face
  • REEL BOSTON

PNC gives “get-rich-quick” schemes a face

By Reel 360 Oct 7, 2025
PNC Bank is back with another chapter of its “Brilliantly Boring Since 1865” brand platform, this time roasting hypey money fads right in users’ feeds. The new social cam...
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Sam Richardson is back with Totino’s and he ain’t sharing
  • REEL NEW YORK

Sam Richardson is back with Totino’s and he ain’t sharing

By Reel 360 Oct 6, 2025
Comedian Sam Richardson returns to the Totino’s universe with a new twist: he’ll share his wardrobe with his kid, but not his pizza. Fresh off the brand’s “Nothing Else...
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Josh Allen suits up for Wonderful Pistachios
  • REEL LA

Josh Allen suits up for Wonderful Pistachios

By Reel 360 Oct 6, 2025
Wonderful Pistachios is doubling down on its Josh Allen partnership with a fresh, football-flavored chapter of “The Don’t Hold Back Snack” campaign—and a real-world ass...
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Thing can’t wait to get his thingerprints on Cheetos
  • International

Thing can’t wait to get his thingerprints on Cheetos

By Reel 360 Oct 3, 2025
Snack drama hits Jericho in a new 90-second crossover from PepsiCo Mexico, where the gothic world of Netflix’s Wednesday gets invaded by… a vending machine stuffed with Che...
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The Guardian’s “The whole picture” lands in the U.S.
  • REEL NEW YORK

The Guardian’s “The whole picture” lands in the U.S.

By Colin Costello Oct 1, 2025
The Guardian is making a serious play for American attention with its first major U.S. brand campaign, a four-week burst built around an explicit promise: The whole picture. Cr...
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eBay rolls out “eBay Stories,” a global brand push
  • REEL NEW YORK

eBay rolls out “eBay Stories,” a global brand push

By Reel 360 Oct 1, 2025
eBay is launching “eBay Stories,” a new global brand campaign that celebrates the personal stories and passions behind every purchase on the marketplace. Built with eBay’...
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New GODIVA spot with Leighton Meester is a “Masterpiece”
  • REEL LA

New GODIVA spot with Leighton Meester is a “Masterpiece”

By Reel 360 Oct 1, 2025
For the latest addition to their Masterpiece campaign, GODIVA turned to agency Lippe Taylor, production company Fela, and actress and singer Leighton Meester (Gossip Girl)....
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Surfrider flips shocking LA billboards into a call to action
  • REEL LA

Surfrider flips shocking LA billboards into a call to action

By Reel 360 Sep 29, 2025
Last week, Los Angeles drivers saw a wave of eyebrow-raising billboards with URLs like suck-it-sea-otters.org and please-poison-us-with-microplastics.org. The fake caused a dar...
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New campaign elevates what’s next for Palisade Hyundai owners
  • REEL LA

New campaign elevates what’s next for Palisade Hyundai owners

By Reel 360 Sep 26, 2025
Hyundai leans into culture-forward storytelling with “Elevating What’s Next,” a new bilingual campaign launching the 2026 Palisade Hybrid and targeting modern Latino fami...
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Kia couple keeps rolling in part two of Sportage campaign
  • REEL LA

Kia couple keeps rolling in part two of Sportage campaign

By Reel 360 Sep 26, 2025
Kia America is keeping the road trip vibes alive with the second installment of its two-part creative campaign for the 2026 Sportage, this time spotlighting the powerful Sporta...
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Stanley Brock signs with Biscuit Filmworks
  • International

Stanley Brock signs with Biscuit Filmworks

By Reel 360 Sep 25, 2025
Biscuit Filmworks has added rising writer-director Stanley Brock to its roster, tapping a filmmaker whose deadpan humor, sharp casting, and design-driven visuals have made him ...
More »

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