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SixTwentySix director Nolan Goff helms campaign for Pura
  • REEL LA

SixTwentySix director Nolan Goff helms campaign for Pura

By Reel 360 Sep 18, 2024
Pura has teamed up with the creative agency SixTwentySix to launch its first-ever brand campaign, Transform Your Space with Scent. Directed by Nolan Goff, the campaign redefine...
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AICP to include more inclusive categories and Veteran status in expanded demographic report
  • AICP

AICP to include more inclusive categories and Veteran status in expanded demographic report

By Reel 360 Sep 18, 2024
The Association of Independent Commercial Producers (AICP) has updated its Demographic Reporting Initiative to reflect an expanded range of gender identity options and the incl...
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American Family Insurance launches campaign for Hispanic Heritage Month
  • REEL NEW YORK

American Family Insurance launches campaign for Hispanic Heritage Month

By Reel 360 Sep 18, 2024
American Family Insurance has debuted the latest installment in its widely acclaimed "Life’s Better" campaign. Titled "Blackout," the new commercial is released in alignm...
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Maybelline reintroduces iconic concealer at Emmys
  • REEL NEW YORK

Maybelline reintroduces iconic concealer at Emmys

By Reel 360 Sep 17, 2024
During the 2024 Emmy Awards, Maybelline New York made a dramatic statement by launching its new campaign, Only Icons, to reintroduce the iconic Instant Eraser Concealer. In...
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Gia Coppola creates a “A New York Minute” for Mejuri
  • REEL LA

Gia Coppola creates a “A New York Minute” for Mejuri

By Reel 360 Sep 17, 2024
Fine jewelry brand Mejuri, known for transforming luxury jewelry into everyday essentials, has partnered with filmmaker Gia Coppola and The Directors Bureau to launch a new ser...
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The Last of Us’ Bella Ramsey flexes her Apple Intelligence in 3 new spots
  • Reel Ad of the Week

The Last of Us’ Bella Ramsey flexes her Apple Intelligence in 3 new spots

By Colin Costello Sep 17, 2024
Apple's latest AI initiative, Apple Intelligence, has started rolling out to users who have downloaded the iOS 18.1 Beta on iPhone 15 Pro and iPhone 16 Pro devices in the U.S.,...
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Doja Cat sings and drinks in claymation for Brisk
  • REEL NEW YORK

Doja Cat sings and drinks in claymation for Brisk

By Reel 360 Sep 16, 2024
Brisk Iced Tea has unveiled its latest bold collaboration, transforming the GRAMMY award-winning artist Doja Cat into a claymation version of herself. Known for her creative an...
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Will Ferrell is ‘Everywhere’ in Paypal’s largest campaign ever
  • REEL NEW YORK

Will Ferrell is ‘Everywhere’ in Paypal’s largest campaign ever

By Reel 360 Sep 13, 2024
PayPal has launched its most significant U.S. ad campaign to date, enlisting actor Will Ferrell to showcase the platform's ease, safety, and rewards. Set to a reimagined versio...
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Filmmaker Natalie Johns creates spec gun violence prevention PSA
  • REEL LA

Filmmaker Natalie Johns creates spec gun violence prevention PSA

By Reel 360 Sep 12, 2024
Filmmaker Natalie Johns has turned her personal fears as a parent into a compelling gun violence prevention campaign, creating a powerful Public Service Announcement (PSA) aime...
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Nike salutes runners’ grit with ‘Winning Isn’t Comfortable’ campaign
  • Reel Ad of the Week

Nike salutes runners’ grit with ‘Winning Isn’t Comfortable’ campaign

By Colin Costello Sep 11, 2024
Nike’s latest campaign, Winning Isn’t Comfortable, shines as this week’s standout Reel Ad of the Week. Launched on September 5th and created by Wieden+Kennedy Portland, t...
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Elle Fanning, Charles Melton unlock courage in Coach campaign
  • REEL NEW YORK

Elle Fanning, Charles Melton unlock courage in Coach campaign

By Reel 360 Sep 6, 2024
Coach has unveiled its latest campaign, “Unlock Your Courage”, spotlighting new global ambassadors Elle Fanning, Charles Melton, Nazha, and Storm Reid, alongside returning ...
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Steve Madden’s Fall campaign brings out NYC authenticity
  • REEL NEW YORK

Steve Madden’s Fall campaign brings out NYC authenticity

By Reel 360 Sep 5, 2024
We love this spot! Steve Madden has unveiled its vibrant and energetic Fall 2024 campaign titled ‘Never Miss A Beat,’ directed by Steven Brahms of Golden Projects. The ...
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Aly Raisman, Christy Turlington, Issa Rae celebrate womanhood in Stuart Weitzman film
  • REEL NEW YORK

Aly Raisman, Christy Turlington, Issa Rae celebrate womanhood in Stuart Weitzman film

By Reel 360 Sep 5, 2024
Stuart Weitzman has launched its latest campaign film, How Lovely to Be a Woman, featuring an impressive cast of global ambassadors, including Aly Raisman, Christy Turlington, ...
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Postmates wants us to live a “fee-free” lifestyle
  • Reel Ad of the Week

Postmates wants us to live a “fee-free” lifestyle

By Colin Costello Sep 5, 2024
This week’s standout Reel Ad of the Week comes from Postmates, delivering a clever and humorous take on LA wellness trends with its “Fee-Free Lifestyle” campaign. Poking ...
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Toyota rolls deep with star-studded NFL campaign
  • REEL DALLAS

Toyota rolls deep with star-studded NFL campaign

By Reel 360 Sep 4, 2024
Toyota has launched a dope new NFL-themed campaign that invites fans to "Roll Deep" together throughout the 2024 football season. As the "Official Automotive Partner of the...
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Barbie champions parents’ beliefs in kids’ potential at WNBA game
  • REEL LA

Barbie champions parents’ beliefs in kids’ potential at WNBA game

By Reel 360 Sep 1, 2024
Mattel Inc.'s iconic Barbie brand has unveiled its latest campaign, "Give Limitless Possibilities" in partnership with WNBA legend Sue Bird. The campaign was launched during a ...
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Bud Light’s hilarious College football campaign kicks off
  • Reel Ad of the Week

Bud Light’s hilarious College football campaign kicks off

By Colin Costello Aug 30, 2024
Bud Light has always been synonymous with football, but their latest campaign for the 2024 college football season truly knocks it out of the park with laugh-out-loud humor. ...
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Jeremy Allen White bears his Calvin Kleins in new campaign
  • REEL LA

Jeremy Allen White bears his Calvin Kleins in new campaign

By Reel 360 Aug 30, 2024
For those of you who have spent the last couple of years undressing Jeremy Allen White with your eyes, we serve you the second course of the Emmy-winning star's searing Calvin ...
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Charli XCX caps a brat summer in SKIMS campaign
  • REEL LA

Charli XCX caps a brat summer in SKIMS campaign

By Reel 360 Aug 29, 2024
In a steamy and confident campaign for SKIMS, pop sensation Charli XCX has stepped into the spotlight, showcasing the brand's latest Cotton Rib and Cotton Fleece collections. ...
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Harbor enhances UK advertising division Alex Gregory as ECD
  • International

Harbor enhances UK advertising division Alex Gregory as ECD

By Reel 360 Aug 29, 2024
Harbor, a renowned leader in premium advertising and entertainment post-production, has announced the appointment of Alex Gregory as the Executive Creative Director of Advertis...
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