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Rethink puts travel procrastinators on blast for KAYAK
  • REEL LA

Rethink puts travel procrastinators on blast for KAYAK

By Reel 360 Jul 24, 2026
If you've ever watched a group trip die in the group chat, KAYAK has a message for that one friend who never commits. The travel platform has teamed with lead agency Rethink to...
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Progressive’s Dr. Rick finally gives up fighting ‘Parentamorphosis’
  • REEL BOSTON

Progressive’s Dr. Rick finally gives up fighting ‘Parentamorphosis’

By Reel 360 Jul 24, 2026
Progressive is taking an unexpected turn with one of advertising's most beloved recurring characters. In the latest installment of its long-running Dr. Rick campaign from agenc...
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Coffee mate and Carl Radke enter a ‘Situation-Sip’
  • REEL NEW YORK

Coffee mate and Carl Radke enter a ‘Situation-Sip’

By Reel 360 Jul 22, 2026
Coffee mate is embracing the language of modern dating with the launch of Situation-Sip, a limited-edition mixed fruit-flavored creamer promoted through a tongue-in-cheek campa...
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Constant Contact rebrands around AI in biggest campaign yet
  • REEL LA

Constant Contact rebrands around AI in biggest campaign yet

By Reel 360 Jul 22, 2026
Constant Contact is making its biggest brand statement in years with the launch of "Great Needs Great," a national campaign that repositions the company from an email marketing...
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Rebel Wilson fronts Noom campaign from Mekanism
  • REEL SAN FRANCISCO

Rebel Wilson fronts Noom campaign from Mekanism

By Reel 360 Jul 22, 2026
Noom is putting long-term behavior change at the center of the GLP-1 conversation with "Lose for Keeps," a new national campaign starring actress Rebel Wilson (Pitch Perfect, B...
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Patrick Mahomes sidesteps NFL restrictions in Coors Light spot
  • Reel Ad of the Week

Patrick Mahomes sidesteps NFL restrictions in Coors Light spot

BY Colin Costello Jul 19, 2026
Patrick Mahomes has found another way around the NFL’s ban on active players endorsing alcoholic beverages. In “Mahomeses,” a new Coors Light campaign from Mischief @ No ...
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Disability-led All In Frame launches free stock photo library
  • REEL SAN FRANCISCO

Disability-led All In Frame launches free stock photo library

By Reel 360 Jul 15, 2026
A new disability-led stock photography platform is giving advertisers, marketers and creatives access to more authentic images of disabled people, for free. LaVant Consulting a...
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OpenAI lets Grandma do the selling to introduce GPT-Live
  • Reel Ad of the Week

OpenAI lets Grandma do the selling to introduce GPT-Live

By Colin Costello Jul 15, 2026
How do you convince people that talking to AI has finally become natural? If you're OpenAI, you don't start with engineers or influencers. You hand the microphone to Grandma. ...
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White Castle and SoundCloud turn up the crave with Dess Dior
  • REEL DALLAS

White Castle and SoundCloud turn up the crave with Dess Dior

By Reel 360 Jul 14, 2026
White Castle is bringing Sliders into the studio. The family-owned fast-food brand has partnered with SoundCloud on a new social content series featuring rising hip-hop artist ...
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Journeys turns the first day of school into day of self-expression
  • REEL NEW YORK

Journeys turns the first day of school into day of self-expression

By Reel 360 Jul 14, 2026
Forget lockers, hall passes, and cafeteria clichés. For its 2026 back-to-school campaign, Journeys is reimagining the first day of school through the dreamlike lens of a music...
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Lexus makes engineering emotional in “Engineered to Be Felt”
  • REEL LA

Lexus makes engineering emotional in “Engineered to Be Felt”

By Reel 360 Jul 13, 2026
Lexus is shifting the conversation away from horsepower, specs, and machinery and toward something more personal: how a vehicle makes you feel. That idea is at the center of...
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Farmers Insurance launches bold rebrand with “Honesty”
  • REEL NEW YORK

Farmers Insurance launches bold rebrand with “Honesty”

By Reel 360 Jul 13, 2026
Farmers Insurance is putting clarity at the center of a major new brand platform and enterprise-wide rebrand designed to make coverage easier for consumers to understand. Cr...
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goodwipes launches “Scentsational” campaign on Abbott Kinney
  • REEL LA

goodwipes launches “Scentsational” campaign on Abbott Kinney

By Reel 360 Jul 12, 2026
Could smell be the next frontier in out-of-home advertising? This summer, goodwipes and Quan Media Group are putting that question to the test with a multi-sensory activation o...
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Kia Seltos proves it’s “A Real SUV”
  • Reel Ad of the Week

Kia Seltos proves it’s “A Real SUV”

By Colin Costello Jul 11, 2026
Kia America is going small by thinking big. The automaker has launched a new 360-degree campaign for the all-new 2027 Kia Seltos, and the work from longtime creative agency Dav...
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Bath & Body Works made summer a lot juicier with Hilary Duff
  • REEL NEW YORK

Bath & Body Works made summer a lot juicier with Hilary Duff

By Reel 360 Jul 11, 2026
Bath & Body Works is leaning into fruit, fragrance, and a little millennial nostalgia with the launch of Fruit Fusion, a new body care franchise supported by one of the bra...
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SKYN launches “Heat Map” to track chemistry after the match
  • REEL NEW YORK

SKYN launches “Heat Map” to track chemistry after the match

By Reel 360 Jul 7, 2026
SKYN is giving soccer analysis a more intimate twist. The brand has launched Heat Map, the second chapter in its summer campaign, reimagining one of soccer broadcasting’s mos...
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Opill and Anomaly make birth control access “As Easy As Opill”
  • REEL NEW YORK

Opill and Anomaly make birth control access “As Easy As Opill”

By Reel 360 Jul 6, 2026
Opill is leaning into access, ease and real-life awkwardness with its latest campaign and brand platform, As Easy As Opill, created in partnership with AOR Anomaly. The camp...
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ICYMI: The Best Ads of June
  • Reel Ad of the Week

ICYMI: The Best Ads of June

By Colin Costello Jul 2, 2026
Okay, yeah, I can't believe it's July. Freakin' July. While I'm shaking my head in disbelief, let's talk about June. Last month came in hot, loud, wearing a jersey and carrying...
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GALE and MilkPEP launch Charles Melton hydration calendar
  • REEL NEW YORK

GALE and MilkPEP launch Charles Melton hydration calendar

By Reel 360 Jun 30, 2026
GALE and MilkPEP are turning the thirst trap into an actual hydration play. The agency, MilkPEP and actor Charles Melton have launched the first-ever Milk Man Hydration Calenda...
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Lucas Shannon Directs DoorDash Campaign Out of Stein
  • REEL LA

Lucas Shannon Directs DoorDash Campaign Out of Stein

By Reel 360 Jun 30, 2026
DoorDash is leaning into the small, oddly specific moments that make people reach for the app. In a new slice-of-life campaign created by Stein, produced by LANDIA US and direc...
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