SAP Concur saves frustrated finance managers in quirky new BBDO campaign

When you’re the manager of a small-to-medium-sized business, you must be able to juggle multiple things at once. This all-too-relatable new campaign from SAP Concur Solutions features some hilariously efficient managers who know how to multitask with every precious minute they have. The Reel 360 Team understands multitasking all too well. Apparently, so does BBDO, … Continue reading “SAP Concur saves frustrated finance managers in quirky new BBDO campaign”

OKRP’s Laura Fegley joins BBDO Mpls as Chief Creative Officer

BBDO Mpls has its first ever Chief Creative Officer. Former OKRP Chief Creative Officer Laura Fegley takes on the role, starting today, where she will partner with President and CEO, Neil White and lead the agency’s creative department. “Laura is an energetic and supportive leader that has a track record of creative excellence and strategic … Continue reading “OKRP’s Laura Fegley joins BBDO Mpls as Chief Creative Officer”

Juanita’s Foods brings on the “Dip-spenser” via BBDO LA

The reasons to celebrate just keep coming. Up next – 4th of July! Remember the episode of Seinfeld where George double dips? That was filmed in the year 1993 and his fellow partygoer judged him hard. Fast forward to July 4, 2021….  To prevent the double-dip from happening at 4th of July parties – America’s first post-lockdown get-together – Juanita’s Foods … Continue reading “Juanita’s Foods brings on the “Dip-spenser” via BBDO LA”

Cannes Lions: AMVBBDO named Agency of Festival

At the 2021 Cannes Lions International Festival of Creativity, London agency AMVBBDO was named global Agency of the Festival.  The agency won a remarkable 5 Grand Prix, 5 Gold Lions, 9 Silver Lions and 8 Bronze Lions, including the Festival’s top Lion, the Titanium Grand Prix for its “#Wombstories” campaign for Bodyform/Libresse. The campaign was … Continue reading “Cannes Lions: AMVBBDO named Agency of Festival”

BBDO: Alex Gianni promoted to EVP, Content Production

BBDO New York has just announced the promotion of Alex Gianni to EVP, Director of Content Production.  The promotion is part of the formation of the agency’s future-forward production group, created to operate nimbly to offer clients best-in-class film, digital, and studio production, along with editorial, art buying, and more.  In the new role, Gianni … Continue reading “BBDO: Alex Gianni promoted to EVP, Content Production”

AMV BBDO Wins The One Show 2021 Best of Show

AMV BBDO London capped off a hugely successful year at The One Show 2021, winning Best of Show, six Best of Discipline awards, and being named the show’s Agency of the Year. The UK shop won all of its 12 Gold Pencils this year on behalf of client Essity Bodyform/Libresse, with Best of Show going to “#wombpainstories”, which won Gold in Integrated, … Continue reading “AMV BBDO Wins The One Show 2021 Best of Show”

Contrapunto BBDO: Think Again, Think Spain campaign

The Leading Brands of Spain Forum, ICEX Spain Export and Investment, and the Spanish Chamber of Commerce presented the international communication campaign ‘Think Again, Think Spain.’ The objective is to improve the image of Spain’s economic and business dimension through the communication of success stories and best practices of leading Spanish brands, associated with the attributes of excellence, creativity, versatility, … Continue reading “Contrapunto BBDO: Think Again, Think Spain campaign”

BBDO has the tools for Home Depot

Home Depot has appointed BBDO as its U.S. creative agency of record, consolidating its creative and media accounts in the U.S. with Omnicom. Ad Age was the first to break the news. The announcement follows the home improvement center’s decision to go with Omnicom Media Group’s OMD as U.S. media agency of record in January. The decision … Continue reading “BBDO has the tools for Home Depot”

BBDO announces leadership moves

BBDO San Francisco announced a new leadership team today in Kelly Johnson as Chief Executive Officer and Thiago Cruz as Chief Creative Officer. Johnson joins from her most recent post as President of 215 McCann, where she has spent the past eight years leading brands such as LinkedIn, Workday, Xbox, Minecraft, Hulu, Pandora and the SF Giants. Her experience … Continue reading “BBDO announces leadership moves”

Contrapunto BBDO creates new AI-powered app

Friend:DS is the first application with artificial intelligence that, thanks to its analysis of language and writing cadence, connects people with the same affinities. In a test, volunteers verified that the application was 99% effective. The application, developed by Glassworks, arose from a premise: one of the most popular ways of meeting people today is through applications, … Continue reading “Contrapunto BBDO creates new AI-powered app”

BBDO MPLS names Sue Batterton ECD

BBDO Minneapolis has named Sue Batterton as the agency’s new Executive Creative Director. According to a statement from a spokesperson, Batterton will be responsible for the agency’s creative output.  “There was a lot of interest in this position,” said Neil White, BBDO MPLS’ President and CEO. “Sue’s passion for the work, her proven ability to … Continue reading “BBDO MPLS names Sue Batterton ECD”

King Center, BBDO reimagine love for BHM

This Black History Month, and coinciding with Valentine’s Day, The King Center for Nonviolent Social Change is reimagining love to mean something much more than just romance. “BE LOVE” urges people to look at love in another light – as a powerful force for good, advancing justice for all.  Inspired by the words of Dr. Martin Luther King Jr. “Power … Continue reading “King Center, BBDO reimagine love for BHM”

Execs from Energy BBDO, AKKURAT, Hue & Cry and MAS offer thoughts on Super Bowl ads

Amid Tom Brady and the Tampa Bay Buccaneers‘ systematic dismantling of the Kansas City Chiefs and Patrick Mahomes during Super Bowl LV, a few commercials aired. A total of 57 to be exact. At $5.5 million per 30 seconds. USA Today’s Ad Meter ranked Rocket Mortgage and Tracy Morgan as the top one and two. … Continue reading “Execs from Energy BBDO, AKKURAT, Hue & Cry and MAS offer thoughts on Super Bowl ads”

She Should Run, BBDO launch “Change is Her(e)”

Fresh off the heels of last week’s inauguration, where we witnessed history as the first female Vice President was sworn into office, She Should Run is launching its newest campaign titled “Change Is Her(e).” The time has ever been better to rally support for the nonpartisan, nonprofit, working to dramatically increase the number of women … Continue reading “She Should Run, BBDO launch “Change is Her(e)””

BBDO and ServiceNow launch holiday campaign

Just in time for the holidays, ServiceNow is launching its latest campaign, “Let’s workflow it,” featuring the “CEO of the North Pole” himself!“Let’s workflow it” is a call to action for C-suite everywhere to see what’s possible when digital workflows help simplify the complexities in their businesses. In 2020, businesses have faced significant challenges – from adapting to … Continue reading “BBDO and ServiceNow launch holiday campaign”

Hormel, BBDO launch Black label bacon-scented mask

As Americans (looking at you Orange County, Florida and Texas) continue to debate the effectiveness of face masks, there is still one thing nearly everyone can agree on: Bacon is delicious. Which is why BBDO Minneapolis partnered with the makers of Hormel Black Label Bacon to introduce Hormel Black Label Breathable Bacon. This ain’t just … Continue reading “Hormel, BBDO launch Black label bacon-scented mask”

BBDO, Street Grace use TikTok to stop predators

Dedicated to their mission of ending the sexual exploitation of minors, Street Grace, along with creative partner BBDO, is meeting young people on the one platform where they are spending more and more of their time: TikTok. With many families spending much more time at home, and online, and with societal pressures amassing, the threat of human trafficking has heightened. In the first … Continue reading “BBDO, Street Grace use TikTok to stop predators”

BBDO, Macy’s want you to love what you wear

The Reel 360 team loves all things Fall. Pumpkin spice everywhere. And definitely the fashion. It’s our time to shine, and this season Macy’s is inspiring shoppers to make the most of every moment big or small by dressing a little extra and showing-off their personal style. With an incredible assortment of must-have curated fashion … Continue reading “BBDO, Macy’s want you to love what you wear”

BBDO, Smuggler win Emmy for ‘Back to School Essentials’

On Saturday, September 19, Sandy Hook Promise, Smuggler Productions, and BBDO New York were honored with the prestigious Emmy Award for Outstanding Commercial of 2019 for “Back-to-School Essentials,” the short film that gives voices to students’ fears that school shootings have become the new normal. The Television Academy of Arts and Sciences selected this PSA over … Continue reading “BBDO, Smuggler win Emmy for ‘Back to School Essentials’”