Ogilvy is bolstering the creative and technology teams in its flagship New York office with several new hires and promotions. WeiWei Dong and Isaac Silverglate have joined the agency as global executive creative directors on Instagram, which named Ogilvy its lead agency partner in 2019, while Della Mathew has been promoted to executive creative director. … Continue reading “Ogilvy bolsters creative team with key hires”
No more teases. Energy BBDO and Avocados from Mexico have released the full :30-second spot which will run on the Super Bowl and a :60-second version which will run online on YouTube. Both star Sixteen Candles, Pretty in Pink and Riverdale star, Molly Ringwald. Titled “The Avocados From Mexico Shopping Network,” it’s a spin-off of your … Continue reading “Watch Avocados Super Bowl spot w/ Molly Ringwald”
With the Super Bowl coming fast and furious this weekend most brands, some have taken a pause due to Kobe Bryant’s tragic death, are rolling out their teasers and spots to showcase the $5.6 million they have paid for a :30-second slot. Now Michelob ULTRA and agency FCB New York are presenting theirs featuring Tonight … Continue reading “Fallon works out with John Cena for Michelob ULTRA”
It seems just like yesterday we reported on Energy BBDO’s comical new teaser for client, Avocados from Mexico Super Bowl spot. In fact, it was actually Tuesday that we saw Pretty in Pink and Sixteen Candle star Molly Ringwald pampering the star of the upcoming sixth Super Bowl commercial from Avocados From Mexico’s (AFM). Today, to continue … Continue reading “Molly Ringwald returns in second Avocados teaser”
Instead of pretty in pink, Golden Globe-nominated actress, Molly Ringwald, is going to be alluring in avocado. For the second year running, Avocados From Mexico’s big game campaign was developed with creative agency partner Energy BBDO. Avocados From Mexico (AFM) today announced in their first teaser, titled “Tiara,” that they’ve partnered with Ringwald for their … Continue reading “Ringwald puts best fruit forward in Super Bowl teaser”
International creative audio network Squeak E. Clean Studios has added Nick Doering as a Producer out of their New York Studio. Doering will leverage his expertise spanning both the creative and business sides of music production to facilitate creative collaborations between Squeak E. Clean Studios’ slate of award-winning composers, sound designers and more, and clients … Continue reading “Squeak E. Clean adds producer Nick Doering”
Dell Blue, the internal creative agency for Dell, recently created a thrilling :60 spot for Alienware, a provider of premium gaming laptops and desktops. Centered around the tagline “Everything Counts,” the spot features a cast of real-life gamers headlined by Yiliang “Peter” Peng a.k.a. Doublelift, a professional who currently plays for esports organization Team Liquid. … Continue reading “Dell Blue creates visceral spot for Alienware”
Buenes Aires-based animation company Le Cube this week it will be represented in the US by Chicago-based Liz Laine Reps, in particular in the Midwest and by her partner Katie Ward Gerard on the West Coast. “We have always had our eye on Le Cube in the hope that one day we would be working … Continue reading “Animation company Le Cube signs with Liz Laine Reps”
SunnyD bows first campaign since 2015 SunnyD has always appealed to kids, but a new campaign from New York-based Terri & Sandy for the orange-flavored beverage line now targets a GenZ audience and features a new look and an action-packed TV spot. This marks the first work from the independent agency which was named … Continue reading “Terri & Sandy drop new campaign for SunnyD”
McGarryBowen helped introduce Burt’s Bees Beauty, a new makeup line from Burt’s Bees, with a celebration of the female dynamic and a focus on wholesome ingredients. Spanning TV, print, and digital, I Am Not Synthetic combines a multicultural lineup of women with colorful shots of product and soothing images of nature in a campaign that … Continue reading “McGarryBowen creates a natural winner for Burt’s Bees”
It’s not the worst of times, but the best of limes as Skittles has finally listened to pleas from customers over social media who begged for the return of the popular flavor after it was replaced with green-apple.
Welcome to “Lime-ageddon!”
There’s a scene in Dirty Harry where Clint Eastwood berates his partner for doing the sin of sins — putting ketchup on his hotdog.
“Nobody puts ketchup on a hotdog,” is a truism shared by every true hotdog-eating, Cubs and Whitesox loving/hating Chicagoan.
But what about “Dog Sauce?”
Just in time for #NationalHotDogDay, Heinz has unveiled a Dog Sauce exclusively for Chicagoans.
Ingredients of the Dog Sauce include red ripe tomatoes, vinegar, sugar, salt, and a blend of spices and flavorings.
Yeah… Ketchup. Suckas.
Last fall, Optimus directing duo Mark Pallman and Amanda Speva spent nearly two weeks filming throughout the Land of Lincoln for the Illinois Office of Tourism campaign Are You Up For Amazing?
Inspired to shoot “all that makes the state so special” — a concept presented by JWT Chicago’s Mike Beamer and Carolyn James in what Amanda describes as “a beautiful vision” — the directors relied on a documentary technique to capture unscripted spontaneity.
Marvel Studios’ Shang-Chi and The Legend of The Ten Rings has arrived in theaters, and with its release, we see the origin story of a brand-new Marvel hero. Shang-Chi and the Legend of the Ten Rings follows Shang-Chi (Simu Liu) who must confront the past he thought he left behind when he is drawn into the web of the mysterious Ten … Continue reading “Eight things about Shang-Chi and the Legend of the Ten Rings”
Editor’s Note: They are leaders. They are inspirational. They are mentors. They are visionaries. They are, quite frankly, badasses. They are our 2021 REEL WOMEN. During Women’s History Month, you will be able to meet these incredible personalities in Advertising, Entertainment, Media and Production. Get ready, they are making “Herstory.” As a second-generation Mexican-American (Habla español), … Continue reading “REEL WOMEN: D&G’s Natalie Gomez”
On Saturday, members of I.A.T.S.E Local 476 picketed a Nike commercial that was filming in Chicago using a non-union crew. The members of Chicago Local 476 have become very diligent and resourceful at uncovering those who come “to exploit our city.” It’s a bit of a team effort to protect the opportunities, wages, and benefits of its members, and … Continue reading “Nike commercial shoot picketed in Chicago”
Publisher, Barbara Roche gives a heartfelt thank you to the crew at Reel Chicago and Reel 360 Thank you to the crew at Reel Chicago and Reel 360, on Labor Day – and every day. Because not a day passes that I am not appreciative of all of your efforts in contributing to the success … Continue reading “To the Reel staff from our publisher on Labor Day”
Bullitt has signed Drake Doremus Doremus’ latest film Zoe, starring Ewan McGregor and Lea Seydoux, premiered as the 2018 Tribeca Film Festival’s Centerpiece title. On the branded side, Doremus’ short film, The Beauty Inside, directed for Intel and Toshiba, received three Grand Prix awards at the Cannes Lions International Festival of Creativity, and was honored … Continue reading “Bullitt, Bailey Lauerman, Bigger Picture, Deutsch L.A.”
