Epic Games’ Fortnite spoofs famous Apple 1984 spot

In 1984, a start-up computer company named – may have heard of them – Apple launched a movement by catapulting the Macintosh computer into our unsuspecting IBM-led lives. The introductory spot, helmed by Ridley Scott, was just as compelling with its dark Orwellian tone, casting Apple as a group of rebels shattering the world of … Continue reading “Epic Games’ Fortnite spoofs famous Apple 1984 spot”

Apple and that whole ‘Working-from-home-thing’

Apple has released a sequel to its popular 2019 ad “Underdogs.” And it is great. Titled, “The Whole Working-from-Home-Thing” features the ‘dogs attempting to work on a project remotely complete with all the hilarious frustrations, responsibilities and oops that come along with it. All the while, seamlessly weaving in how Apple’s products help. After reintroducing … Continue reading “Apple and that whole ‘Working-from-home-thing’”

Beastie Boys get ill in new documentary on Apple tv+

Friday night saw the premiere of the highly-anticipates Spike Jonze Beastie Boys documentary on Apple tv+. The film premieres on the heels of the 26th anniversary of the release of Beastie Boys’ number one charting 1994 album, Ill Communication, and reunites surviving members, Mike Diamond and Adam Horovitz, with director Jonze over 25 years after … Continue reading “Beastie Boys get ill in new documentary on Apple tv+”

Apple Maps releases data trends tool to track COVID-19

Apple has released a mobility data trends tool from Apple Maps to support the impactful work happening around the globe to mitigate the spread of COVID-19. This mobility data may provide helpful insights to local governments and health authorities and may also be used as a foundation for new public policies by showing the change … Continue reading “Apple Maps releases data trends tool to track COVID-19”

Apple celebrates Chinese New Year with ‘Daughter’

If this new short film from Apple doesn’t make you tear up, then you had better have your heart checked. As it has done for the past several years, the brand is celebrating Chinese New Year with a short film as part of its “Shot on iPhone” series. The short film comes in at 8-minutes … Continue reading “Apple celebrates Chinese New Year with ‘Daughter’”

Billie Eilish takes top honor at Apple’s 1st Music Awards

It was only a matter of time before Apple, where music has played such an integral part in its success, launched their own music awards. And what a celebration it was as the industry giant celebrated Billie Eilish, Lizzo, Lil Nas X and FINNEAS at the inaugural Apple Music Awards. Held at the Steve Jobs … Continue reading “Billie Eilish takes top honor at Apple’s 1st Music Awards”

Apple tackles grief, love and hope in new holiday spot

My father passed away in 2004. My mother, very much in love with my dad, passed away 18 months later. Her cause of death was Dementia, but the truth is after 40 years of marriage, she died of a broken heart. So, this new poignant TVC from Apple and agency TBWA\Media\Arts Lab hit me very, … Continue reading “Apple tackles grief, love and hope in new holiday spot”

Apple’s breathtaking ooh campaign for Airpods

The headline sums it up all up for the new Apple Airpods Campaign from agency TBWA Media Arts Lab. On November 1, the agency placed enormous images of dancers on buildings and billboards around the world. It’s impossible to not stop and gawk. Apparently, the images first appeared in cities such as Paris, London, Tokyo, … Continue reading “Apple’s breathtaking ooh campaign for Airpods”

Here’s what you need to know about Apple TV+

Ladies and gentlemen, in this streaming corner is Netflix. And in the corner just adjacent is Hulu! And in the far corner is Amazon. And now, ladies and gentlemen, we present the newest entry into the streaming Battle Royale – Apple TV+ Today, the streaming competition got just a little bit more interesting as audiences … Continue reading “Here’s what you need to know about Apple TV+”

M&C Saatchi LA showcase Vizio’s integration w/Apple

Vizio is among the first companies to offer both Apple AirPlay 2 and HomeKit capabilities on its SmartCast TVs. The integration enables the brand’s customers to stream, control, and share their favorite content directly from their iPhone, iPad, or Mac to their SmartCast TV, while the HomeKit integration allows for seamless smart home control. This … Continue reading “M&C Saatchi LA showcase Vizio’s integration w/Apple”

Apple reveals new streaming service

Winfrey, Spielberg, Aniston, Witherspoon, Spencer, Abrams, Momoa, Shyamalan, Jon M. Chu are all coming – to Apple TV+. Yesterday, the Cupertino giant revealed the name of their new subscription service which will become the new home for the world’s most creative storytellers featuring exclusive original shows, movies and documentaries, coming this fall. Apple TV+ will … Continue reading “Apple reveals new streaming service”

Watch Christina Applegate bicker with rude M&M’s

M&M’s is back in the big game. Last year it was Danny Devito. This time they have pulled in Emmy award-winning actress, Christina Applegate – of Anchorman and Married With Children fame — for one of the brand’s mad funny spots Created by AOR, BBDO NY, the brand is using a 30-second big game commercial … Continue reading “Watch Christina Applegate bicker with rude M&M’s”

Christina Applegate gets locked out in M&Ms teaser

“Unlock the door, please.” LOL M&M’S is back in the big game and this time they have pulled in Emmy award-winning actress, Christina Applegate for one of the brand’s mad funny spots. To offer fans a glimpse of what’s to come, BBDO New York has released an online 15-second video sets the scene for the … Continue reading “Christina Applegate gets locked out in M&Ms teaser”

Kevin Bacon introduces 6 degrees of Budweiser

Budweiser is continuing its Super Bowl legacy by returning to the Big Game with a reintroduction to its iconic tagline, “This Bud’s For You.” The spot is titled “Six Degrees of Budweiser” and kicks off a new focus for the brand in reaching a younger audience and depicting authentic, first-hand experiences that show the importance … Continue reading “Kevin Bacon introduces 6 degrees of Budweiser”

It’s the final frontier for Picard and company in new trailer

Paramount+ debuted the official trailer for the third and final season of Star Trek: Picard during the Kansas City Chiefs vs. Cincinnati Bengals AFC Championship Game. And it looks out of this world! The new season features Patrick Stewart reprising his iconic role as Jean-Luc Picard, which he played for seven seasons on Star Trek: … Continue reading “It’s the final frontier for Picard and company in new trailer”

Yvette Nicole Brown to host 38th Artios Awards

Casting Society (CSA) has announced Emmy-nominated actress Yvette Nicole Brown (Act Your Age, Disenchanted, Community) as the host for the 38th Artios Awards to be held on Thursday, March 9 at the Beverly Hilton Hotel. This annual awards celebration honors the contributions of Casting Professionals to film, television, and theatre. Brown hosted the 36th Artios … Continue reading “Yvette Nicole Brown to host 38th Artios Awards”

Ted Lasso’s Nick Mohammed in new iPhone short

Apple is continuing its journey to help the world understand why privacy matters in the latest ‘Privacy. That’s iPhone’ campaign from TBWA\Media Arts Lab. In the latest installment, Apple teams up with Ted Lasso star Nick Mohammed. The spot sees Apple calling out the $227 billion-a-year data economy. Every day, people go about their lives unaware … Continue reading “Ted Lasso’s Nick Mohammed in new iPhone short”

Coca-Cola celebrates Lunar New Year with rabbits

According to the Lunar New Year Zodiac, the Rabbit is the luckiest of the twelve animals – Production company, Hornet has reunited with Ogilvy Shanghai for the second Lunar New Year in a row, bringing the magic of Coca-Cola’s Year of the Rabbit campaign to life with director Yves Geleyn. Yves’ poignant storytelling and command … Continue reading “Coca-Cola celebrates Lunar New Year with rabbits”