Ad Age unveiled its 2020 Marketers of the Year list, with TikTok taking the #1 spot. The Marketers of the Year list, widely seen as the definitive guide to the leading forces...
There are a handful of brands that only require a logo to identify them. Target has its bullseye. Nike, its swoosh. Apple, well an apple. And of course McDonald's has its golde...
I was recently told that, "sometimes love isn't enough." But maybe love can conquer all... at least when it comes to the Burger Wars. During Helsinki Pride, perennial number tw...
We know spice is in the eye of the beholder…or in this case, the taste buds. One person’s taste-bud-singeing swelter is another’s “you call that spicy?” McDonald's ...
Just two days after #BlackOutTuesday, McDonald’s has released a powerful :60-second ad created by AOR Wieden + Kennedy New York that directly pays tribute to seven Black Amer...
McDonald’s China has appointed Publicis Groupe as its media planning agency partner in Mainland China. The scope of work will be handled by a Power of One dedicated client so...
Pulse Director Ryan Booth knows his DP's apparently. This spot for McDonald’s, which celebrates the fast food giant's support for essential workers battling coronavirus COVID...
Many companies have policies that prohibit a supervisor from dating a subordinate.
Beyond concerns of favoritism and the consequent impact on morale, such relationships can go ...
More fallout from McDonald's CEO, Stephen Easterbrook ouster as multiple outlets now confirm David Fairhurst, who had been installed as Chief People Officer, has left the comp...
The fallout from McDonald’s consolidating its US shops continues. In July, we reported that the quick serve restaurant was seeking to reduce its agency roster after moving all...
