Sausalito independent agency Butler, Shine, Stern & Partners has landed one of California’s biggest public-facing accounts. The agency has been selected as lead agency fo...
Rao's Homemade is leaning into the long game with the launch of “Greatness Can’t Be Rushed,” a new integrated brand campaign created in partnership with BSSP and collabor...
With March Madness here, ESPN is gearing up for another exciting year of college basketball with the return of its famed Tournament Challenge. After a record-breaking year with...
Editor’s Note: Welcome to “Reel Women,” our annual tribute to dynamic women in creative industries. For the month of March, let us introduce you to some very special w...
In a yogurt industry dominated by calorie counts and fat percentages, noosa is flipping the script, quite literally, with its latest campaign titled "Flavour From Down Under." ...
The 'Get Ready With Me' trend has taken the TikTok world by storm, amassing over 110 billion views and counting.
This trend offers a fascinating glimpse into creators'...
ESPN Fantasy Football returns with an exciting new campaign titled "Only in Fantasy," celebrating the unifying power of fantasy football on sports network.
The campaig...
This summer, more consumers are making unexpected choices when it comes to their drinking habits. With some jumping on the “damp” lifestyle trend or others opting for red...
Butler, Shine, Stern and Partners (BSSP) announced the appointment of Lauren Trojan as its new Business Development Director.
Within this role, Trojan is charged with gener...
Today, integrated creative company Butler, Shine, Stern and Partners (BSSP) announced the appointment of Lauren King as its new Director of Digital Media and Activation.
Wi...
Every year, millions of fans turn to multimedia sports company, ESPN to carefully curate their brackets for the largest college basketball tournament in the U.S.
From fans ...
Golf is welcoming a new generation of players to the game. FootJoy, the leading golf shoe brand for over 100 years, premieres the “Step Forward” campaign, highlighting how ...
Since 1994, Amazon has allowed millions of everyday Americans to have any-and-all types of goods shipped to their door in record time and for a reasonable price.
But there ...
Digital card game, Hearthstone, has launched a new mini-documentary, The Brain’s Last Stand, featuring Chess Grandmaster and former World Chess Champion Garry Kasparov.
...
The sports fan experience has become synonymous with stats. Behind every incredible play there are thousands of data points that tell the story of what made the play special—...
Gender bias has bubbled to the surface of nearly every industry. And now, healthcare is in the spotlight. Healthcare is failing women in America, and has been for decades. 1 in...
What constitutes “healthy eating” can vary depending on who you’re talking to - from the strict Keto crowd to those that swear by fast-food salads. But what about the peo...
After a wildly successful launch last year, ESPN tasked Sausalito-based creative agency partner Butler, Shine, Stern & Partners (BSSP) with expanding the “One App, On...
Despite more and more brands leaning into values-driven marketing to address today’s most pressing cultural issues - the COVID-19 pandemic and the public service messages sur...
Visual ASMR (autonomous sensory meridian response) and #OddlySatisfying are having a moment in meme culture, with more and more people looking for that next 'satisfying' fix. S...
