In a delayed ceremony due to Hollywood strikes, Apple's acclaimed accessibility spot, "The Greatest," secured the 2023 Emmy Award for outstanding commercial on Sunday night. Th...
In keeping with its trademark minimalist approach, Apple has launched a holiday campaign featuring billboards that showcase the iconic white bags associated with its products, ...
Apple has unveiled a short film directed by Taika Waititi (Thor: Ragnarok, Thor: Love and Thunder) to showcase two key features in its iOS 17 update, focusing on speech access...
Apple's holiday film, "Fuzzy Feelings," continues the tech giant's tradition of blending the physical and digital worlds through compelling storytelling and music.
The...
With the Hollywood strikes seemingly drawing to a close, Apple's iPhone 15 Pro steps into the limelight in a delicious musical-inspired campaign that pays homage to the magic ...
Apple has officially introduced its latest iPhone 15 Pro Max in a high-energy promotional video featuring Grammy winner Olivia Rodrigo. The handset was unveiled during a gala ...
Apple is continuing its journey to help the world understand why privacy matters in the latest ‘Privacy. That’s iPhone’ campaign from TBWA\Media Arts Lab. In the latest ...
This Christmas, Apple celebrates the joy of shared experiences with the all-new AirPods Pro and its audio-sharing feature.
The AirPods audio sharing feature pairs two sets...
The Chicago Cubs will be featured two times on Apple TV and Major League Baseball in July. Apple announced the July 2022 “Friday Night Baseball” schedule. Games continue to...
Since its introduction over 20 years ago, iPod has captivated users all over the world who love the ability to take their music with them on the go. Now the tech giant has an...
So, here we are at the end of another year. In 2021, we experienced more freedom from the pandemic during the spring and summer as cases lowered, but here we are, back in a kin...
This spot will make you melt. The latest addition to Apple’s Shot on iPhone series, 'Saving Simon' shows why iPhone 13 Pro is the perfect tool to capture and preserve beautif...
Nominations for the 73rd Emmy Awards were announced yesterday recognizing a wealth of innovative storytelling, exceptional new programs, and a robust and diverse group of talen...
Okay, okay, yeah we're late with this one. But this month-old spot from Apple for their AirPods Pro, is no less a Reel Ad of the Week for the Reel 360 team than any other campa...
CEO John Matze of Parler said this weekend that his social media company has been dropped by virtually all of its business alliances after Amazon, Apple and Google ended their ...
It's hard to remember back in February 2020, when the Kansas City Chiefs bested the San Francisco 49ers in Super Bowl LIV and Parasite was winning Best Picture, no one was talk...
In 1984, a start-up computer company named - may have heard of them - Apple launched a movement by catapulting the Macintosh computer into our unsuspecting IBM-led lives. The ...
Apple has released a sequel to its popular 2019 ad "Underdogs." And it is great. Titled, "The Whole Working-from-Home-Thing" features the 'dogs attempting to work on a project ...
Wieden+Kennedy, PRETTYBIRD, BBDO, TBWA\Media Arts Lab, Arcade Edit and SMUGGLER are among the notable panels being planned for the AICP Shortlist Series on Creativity and Colla...
Apple has released a mobility data trends tool from Apple Maps to support the impactful work happening around the globe to mitigate the spread of COVID-19. This mobility data m...