There’s a perception in our industry that great creative and awards naturally go hand in hand. But awards alone don’t keep clients coming back. And for independent agencies...
As the U.S. continues to grapple with a growing shortage of skilled labor, power tool manufacturer Metabo HPT, a KOKI Group brand, has launched “Bring Back Shop Class," a na...
As Mercy University marks its 75th anniversary, the institution is rolling out a new brand campaign that highlights the moments, big and small, that shape the student experienc...
Forget haunted houses, the real horror story is the car dealership. Turo has teamed up with Sarah Michelle Gellar to turn the nightmare of car ownership into pure Halloween fun...
The Pillsbury Doughboy is turning 60, and he’s celebrating like never before by inviting fans inside his home for the first time. To mark the milestone, the beloved mascot ha...
Dove’s latest campaign, “Change the Compliment,” is proving that authenticity and emotional storytelling still drive results. The global campaign, created by Zulu Alpha K...
Droga5 has named acclaimed creative leader Rafael Rizuto as Chief Creative Officer of New York and the Americas, marking a bold new chapter for the agency’s flagship office.
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Just in time for Halloween, lūquire is unleashing something straight out of a creative’s worst nightmare: Agency Nightmare Apparel, a limited-edition merch line inspired by ...
The One Club for Creativity has revealed the global creative leaders who will serve as Jury Presidents for The One Show 2026, one of the world’s most prestigious awards progr...
Music gets its moment of evolution in a fun, high-energy new campaign from Battery for Splice, the platform powering music creation for millions of producers worldwide.
With...
Who are we to argue - according to location-sharing maker, Life360, your dog is probably the best member of your family. Truth. More loyal than your cousin, less complicated ...
MADE, a blockchain-powered verification platform designed to protect Black creativity and commerce, claimed the top prize in the first-ever “Keep It 100” Pitch Competition,...
Pop powerhouse Sabrina Carpenter is keeping her winning streak alive, this time, on the beauty front. The singer-actress, fresh off back-to-back hits with Manchild and Tears, s...
Remember that other Tilly Norwood who broke the internet by… not being real? Cute stunt. Mint Mobile just answered with receipts, and an actual Natalie “Tilly” Norwood ma...
Marking its 25th year in business, The Darnell Works Agency (DWA) has been crowned “PR Agency of the Year” in Corporate LiveWire’s 2025 Global Innovation & Excellence...
Arnold has elevated longtime client leader Sarah Taylor to Managing Director, a new role that formalizes her growing influence across the Boston-based agency. Taylor will conti...
French Lick Tourism and PARAGON slow the scroll with “Take Your Time,” a new three-spot campaign created with full-service agency The Basement that swaps flash for feel.
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Anomaly is doubling down on design and emerging tech with two senior promotions: Chris Neff becomes Global Chief AI Officer and Clara Mulligan steps up to Chief Design Officer,...
BACARDÍ is going full spooky-season—but the headliner isn’t a bat, it’s Janelle Monáe. The multi-hyphenate artist is curating “FearFest Favorites by Janelle Monáe”...
Chrysler is rolling the Pacifica back into Halloween duty for a second year as the Official Minivan of Trunk-or-Treat, dialing up the candy-fueled chaos with space, smarts, and...
