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Columnist: Reel 360

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Noel Cottrell joins VMLY&R as Chief Creative Officer
  • Reel Moves/Kansas City

Noel Cottrell joins VMLY&R as Chief Creative Officer

By Reel 360 Mar 6, 2020
VMLY&R has announced the appointment of Noel Cottrell as its Chief Creative Officer for Kansas City. In his new role, Noel will lead the office’s creative department, and...
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‘James Bond: No Time to Die’ delay could cost MGM $50m
  • Film

‘James Bond: No Time to Die’ delay could cost MGM $50m

By Reel 360 Mar 5, 2020
The rapidly spreading Coronavirus COVID-19 is having a massive effect on events and film productions. Last week, we reported that production on the new Tom Cruise Mission Impos...
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Periscope and Hefty take on World’s Strongest Man
  • REEL MINNEAPOLIS

Periscope and Hefty take on World’s Strongest Man

By Reel 360 Mar 5, 2020
Minneapolis-based agency Periscope is pulling its weight with Reynolds Consumer Products in a new integrated campaign for Hefty EnergyBag. The campaign drives awareness for th...
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eightvfx colors the world for new game Fuser
  • Reel Ad of the Week

eightvfx colors the world for new game Fuser

By Reel 360 Mar 5, 2020
Fuser, from gaming company Harmonix Music, is coming in the Fall and it is going to be hot. In anticipation of its arrival on PS4, Xbox One, Nintendo Switch and PC's, advertisi...
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VMLY&R named AOR for YMCA, will staff up
  • Reel Moves/Kansas City

VMLY&R named AOR for YMCA, will staff up

By Reel 360 Mar 4, 2020
The "Y" in VMLY&R has more value tonight. The Chicago office, whose headquarters is in Kansas City, has been named "Agency of Record" for The YMCA. The agency scored the wi...
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Popeyes trusts Gut when it comes to advertising
  • REEL MIAMI

Popeyes trusts Gut when it comes to advertising

By Reel 360 Mar 4, 2020
This is the reward you get for helping a brand launch a menu item that becomes a part of pop culture. Miami agency, Gut, has been named AOR for Popeyes, effectively ending a re...
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Secret celebrates International Women’s Day
  • REEL Cincinnati

Secret celebrates International Women’s Day

By Reel 360 Mar 4, 2020
Yesterday was International Women’s Day. Secret Deodorant debuted its latest equal representation campaign, “Not The First,” spotlighting some of the most remarkable w...
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Tessa Films taps Veronica Lombardo as West Coast rep
  • REEL MOVES/LA

Tessa Films taps Veronica Lombardo as West Coast rep

By Reel 360 Mar 4, 2020
Chicago and L.A.-based Tessa Films has appointed Veronica Lombardo of VLM to handle representation on the West coast. VLM joins a Tessa national sales team that includes Ilen...
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H&R Block makes taxes less taxing when life’s complicated

H&R Block makes taxes less taxing when life’s complicated

By Reel 360 Mar 4, 2020
Building on their ‘Get What’s Yours’ work, Sid Lee and H&R Block are shifting from people you shouldn’t trust with your taxes, to connecting with the experts you sh...
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Citing Coronavirus, Facebook pulls out of SXSW
  • National

Citing Coronavirus, Facebook pulls out of SXSW

By Reel 360 Mar 4, 2020
Add social media giant Facebook to the growing list of companies pulling out of this year's South by Southwest (SXSW) festival due to Coronavirus-related concerns. Monday, the...
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Smashburger celebrates foodies who “smashed it”
  • REEL NEW YORK

Smashburger celebrates foodies who “smashed it”

By Reel 360 Mar 4, 2020
Leading fast food chain, Smashburger is partnering with AOR Partners + Napier to launch an integrated brand campaign that drives burger foodies to think of Smashburger when cra...
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Cashmere brings on Eric Enjem as CFO
  • REEL MOVES/LA

Cashmere brings on Eric Enjem as CFO

By Reel 360 Mar 3, 2020
Award-winning lifestyle marketing agency, Cashmere Agency, has announced Eric Enjem as its new Chief Financial Officer (CFO). Enjem will be responsible for building out the f...
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One Show judging moves online due to Coronavirus
  • The One Club

One Show judging moves online due to Coronavirus

By Reel 360 Mar 2, 2020
In light of the global coronavirus outbreak, The One Club for Creativity today announced the precautionary measure of switching from in-person to online judging for nearly al...
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Ogilvy bolsters creative team with key hires
  • REEL MOVES/NEW YORK

Ogilvy bolsters creative team with key hires

By Reel 360 Mar 2, 2020
Ogilvy is bolstering the creative and technology teams in its flagship New York office with several new hires and promotions. WeiWei Dong and Isaac Silverglate have joined the ...
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Dept of Health launches Meth awareness campaign
  • REEL LA

Dept of Health launches Meth awareness campaign

By Reel 360 Mar 2, 2020
The Los Angeles County Department of Public Health (DPH) launched today a public education campaign to increase awareness of the dangers of methamphetamine use. Commonly referr...
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38% Americans wouldn’t drink Corona right now
  • National

38% Americans wouldn’t drink Corona right now

By Reel 360 Mar 2, 2020
New York-based 5W Public Relations has conducted a survey via phone of 737 American beer drinkers over the age of 21 on February 25 & 26, 2020, regarding their opinions a...
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Coronavirus risk causes Twitter to pull out of SXSW
  • National

Coronavirus risk causes Twitter to pull out of SXSW

By Reel 360 Mar 2, 2020
With the Coronavirus spreading - CNN claims two dozen reported cases, this weekend, brands and event organizers are being forced to rethink their participation in upcoming even...
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Jordan Doucette departs Leo Burnett, returns to Canada

Jordan Doucette departs Leo Burnett, returns to Canada

By Reel 360 Feb 29, 2020
Executive musical chairs in Chicago continues. Ad Age, which obtained an internal memo from Andrew Swinand, Leo Burnett North American CEO and chief executive of Publicis Comm...
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‘The Proud Family’ revival coming to Disney+
  • TV

‘The Proud Family’ revival coming to Disney+

By Reel 360 Feb 28, 2020
The Proud family is making a comeback. The Disney Plus streaming service said Thursday it has ordered a revival of the animated series about an African American teenager and he...
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Tinder celebrates ‘Black Love’ with Director X
  • REEL LA

Tinder celebrates ‘Black Love’ with Director X

By Reel 360 Feb 28, 2020
Dating app Tinder recently commissioned Black Love Is  from Director X ((Julien Christian Lutz), a short film that celebrates black love in all its forms. The film features re...
More »

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