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Columnist: Reel 360

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Netflix submits enormous cash offer for WBD
  • REEL BUSINESS

Netflix submits enormous cash offer for WBD

By Reel 360 Dec 1, 2025
The sale of Warner Bros. Discovery (WBD) has taken a dramatic turn. Netflix has submitted a major cash offer for the studio in the second round of bidding, a surprising move th...
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Omnicom introduces new leadership team
  • REEL BUSINESS

Omnicom introduces new leadership team

By Reel 360 Dec 1, 2025
Omnicom rolled out its long-term strategy and new executive structure today, marking its first major announcement since completing the historic acquisition of Interpublic on No...
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Omnicom to cut more than 4,000 jobs
  • REEL BUSINESS

Omnicom to cut more than 4,000 jobs

By Reel 360 Dec 1, 2025
Merry Christmas to Omnicom employees. The mega holding company said Monday it will eliminate more than 4,000 positions and retire several long-standing agency brands as it begi...
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The new Omnicom rewrites the ad agency landscape
  • REEL BUSINESS

The new Omnicom rewrites the ad agency landscape

By Reel 360 Dec 1, 2025
The advertising industry itself has narrowed dramatically. In Ad Age’s first Agency Report in 1945, 22 agencies made the list. Today, only two remain: McCann and BBDO, both n...
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Operation Smile reframes surgical scars as symbols of hope
  • Reel Ad of the Week

Operation Smile reframes surgical scars as symbols of hope

By Reel 360 Nov 30, 2025
Operation Smile, the global nonprofit dedicated to expanding access to safe surgical care, today launched Badges of Hope, a worldwide creative campaign reframing surgical scars...
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AAF opens call for entries for American Advertising Awards
  • Advertising Awards

AAF opens call for entries for American Advertising Awards

By Reel 360 Nov 30, 2025
The American Advertising Federation (AAF) has officially opened entries for the 2025–26 American Advertising Awards, the largest creative competition in the United States. ...
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Omnicom completes Interpublic acquisition
  • REEL BUSINESS

Omnicom completes Interpublic acquisition

By Reel 360 Nov 29, 2025
Omnicom has finalized its acquisition of The Interpublic Group of Companies, Inc., following all required regulatory approvals. The deal forms the world’s most extensive mark...
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Michael B. Jordan says this Sinners performance deserves a nod
  • Film

Michael B. Jordan says this Sinners performance deserves a nod

By BANG Showbiz Nov 28, 2025
Michael B. Jordan thinks his performance as Smoke in Sinners should earn him an Oscar nomination. The 38-year-old actor starred in director Ryan Coogler’s vampire movie as ...
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Apple’s Critter Carol keeps it real with singing forest puppets
  • HOLIDAY SPIRIT

Apple’s Critter Carol keeps it real with singing forest puppets

By Reel 360 Nov 28, 2025
Apple's leaning all the way into handcrafted charm this holiday season. The tech giant’s 2025 holiday film, A Critter Carol, may be one of its warmest (and most delightfully ...
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The Geek’s Movie Guide to a bloody good Thanksgiving
  • HOLIDAY SPIRIT

The Geek’s Movie Guide to a bloody good Thanksgiving

By The Geek Nov 26, 2025
Thanksgiving weekend is many things: food, family, gratitude, and the annual reminder that everyone you love can still drive you absolutely insane. Which is why this particular...
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Kim Kardashian’s SKIMS Weho store tagged with graffiti
  • Celebrity

Kim Kardashian’s SKIMS Weho store tagged with graffiti

By Reel 360 Nov 26, 2025
Kim Kardashian’s SKIMS storefront in West Hollywood was hit with a wave of graffiti early Wednesday morning — but deputies say the man responsible has already been arrested...
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Cynthia Erivo to lead 99th Macy’s Thanksgiving Day Parade
  • HOLIDAY SPIRIT

Cynthia Erivo to lead 99th Macy’s Thanksgiving Day Parade

By Reel 360 Nov 26, 2025
America’s most-watched entertainment telecast of the year is about to get a powerhouse opening. Tony, Emmy and Grammy Award winner and three-time Oscar nominee Cynthia Erivo ...
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Square and Entropico celebrate community in Australian docuseries
  • International

Square and Entropico celebrate community in Australian docuseries

By Reel 360 Nov 26, 2025
Looking for your next great restaurant, bar, or neighborhood stroll? Square and Entropico have dropped Good Neighboirs, a three-part docuseries that’s already earning compari...
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McDonald’s opens a portal to The Upside Down in campaign
  • International

McDonald’s opens a portal to The Upside Down in campaign

By Reel 360 Nov 26, 2025
McDonald’s Brazil is pulling fans straight into the Upside Down. To celebrate the final season of Stranger Things, the brand has launched a sweeping, nostalgia-soaked campaig...
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Gerety Awards bring “Industry Unplugged” to LA (Photo Gallery)
  • Advertising Awards

Gerety Awards bring “Industry Unplugged” to LA (Photo Gallery)

By Reel 360 Nov 26, 2025
The Gerety Awards made their long-awaited Los Angeles debut with the first-ever LA Winners Cocktail, celebrating this year’s standout work and the creative leaders who pushed...
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Lawsuit claims Campbell’s exec mocked customers
  • Legal

Lawsuit claims Campbell’s exec mocked customers

By Reel 360 Nov 26, 2025
A former Campbell’s Company employee alleges he was fired after reporting racist remarks and disparaging comments an executive made about the company’s own products – rem...
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Bella adds directing duo Ambient Press to roster
  • REEL MOVES/TENNESSEE

Bella adds directing duo Ambient Press to roster

By Reel 360 Nov 25, 2025
Bella has expanded its creative bench with the signing of Ambient Press, the directing partnership of Jake Wegesin and Frankie Principe. The duo is now represented by Bella for...
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New Scripted Content study reveals California losing ground
  • PRODUCTION CENTRAL

New Scripted Content study reveals California losing ground

By Reel 360 Nov 25, 2025
FilmLA has released its updated Scripted Content Study, and the headline is blunt: California — and particularly Los Angeles — is losing ground. According to the 2024 analy...
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Ellis Verdi on why the Ad Industry needs an ad campaign
  • POV

Ellis Verdi on why the Ad Industry needs an ad campaign

By Ellis Verdi Nov 25, 2025
Editor's Note: The glamour of working in advertising is quickly fading. Young people are no longer attracted to the industry. We’re considered out of touch, our reputation is...
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Walmart serves up Walton Goggins as The Grinch
  • HOLIDAY SPIRIT

Walmart serves up Walton Goggins as The Grinch

By Reel 360 Nov 24, 2025
Walmart is back in WhoKnewVille — and this time, the town’s resident mischief-maker has a familiar face. In a holiday flex that only the world’s largest retailer can pull...
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