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Columnist: Reel 360

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natural bliss “blisses out” with a singing ‘Unicow’
  • REEL NEW YORK

natural bliss “blisses out” with a singing ‘Unicow’

By Reel 360 May 6, 2026
Nestlé natural bliss is leaning into whimsical fantasy in the latest installment of its “Unexplainably Blissful” campaign from VML, introducing a magical new mascot called...
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SAG-AFTRA reaches tentative deal with AMPTP
  • UNION NEWS

SAG-AFTRA reaches tentative deal with AMPTP

By Reel 360 May 6, 2026
SAG-AFTRA has reached a tentative agreement with the Alliance of Motion Picture and Television Producers (AMPTP) on a successor to its 2023 TV/Theatrical contract. The union...
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Amtrak unveils campaign inspired by luxury car commercials
  • REEL D.C.

Amtrak unveils campaign inspired by luxury car commercials

By Reel 360 May 6, 2026
Amtrak is leaning into speed, swagger, and cinematic style with the launch of “The Build,” a sleek new advertising campaign spotlighting its NextGen Acela trains. The ne...
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CNN founder Ted Turner Dies at 87
  • In memoriam

CNN founder Ted Turner Dies at 87

By Reel 360 May 6, 2026
Ted Turner, the pioneering media entrepreneur who transformed television news by launching CNN and building one of the most influential cable empires in history, has died at th...
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Feature film production surges in Los Angeles during Q1
  • PRODUCTION CENTRAL

Feature film production surges in Los Angeles during Q1

By Reel 360 May 6, 2026
Los Angeles production may finally be showing signs of life. According to a new report from FilmLA, on-location filming in Greater Los Angeles rose 10.7% in the first quarter o...
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Gigi Hadid says Bradley Cooper inspires her red carpet poses
  • Events

Gigi Hadid says Bradley Cooper inspires her red carpet poses

By Reel 360 May 5, 2026
Gigi Hadid says the secret to a great red carpet pose starts with “happy thoughts” and often ends with thoughts of Bradley Cooper. Speaking during Vogue’s livestream c...
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WGA ratifies new four-year deal with studios
  • UNION NEWS

WGA ratifies new four-year deal with studios

By Reel 360 Apr 25, 2026
The Writers Guild of America (WGA) has officially ratified a new four-year Minimum Basic Agreement with the major studios, approving a deal that introduces significant changes ...
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Publicis Production US names John Doris EVP, Production & Craft
  • REEL MOVES/NEW YORK

Publicis Production US names John Doris EVP, Production & Craft

By Reel 360 Apr 22, 2026
Publicis Production has appointed John Doris as EVP, Production & Craft, bringing a seasoned production leader into a role focused on elevating execution across its U.S. ne...
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Netflix nears $330M Deal for Radford Studio Center
  • REEL BUSINESS

Netflix nears $330M Deal for Radford Studio Center

By Reel 360 Apr 22, 2026
Netflix is closing in on a deal to acquire the historic Radford Studio Center in Studio City for approximately $330 million, according to a source familiar with the negotiation...
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Daaaaam! Rams reimagine Friday with ‘Thursday’ for Draft Day
  • SPORTS

Daaaaam! Rams reimagine Friday with ‘Thursday’ for Draft Day

By Reel 360 Apr 20, 2026
The Los Angeles Rams are tapping into LA culture in a big way. As the centerpiece of their 2026 Draft campaign, the team has dropped Thursday, a reimagined take on the classic ...
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Tim Cook to step down as Apple CEO
  • Reel Moves/Cupertino

Tim Cook to step down as Apple CEO

By Reel 360 Apr 20, 2026
Tim Cook is stepping into a new era at Apple. The company announced that Cook will transition to executive chairman of the board, while longtime hardware leader John Ternus wil...
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Mario holds strong with rare box office three-peat
  • Film

Mario holds strong with rare box office three-peat

By Reel 360 Apr 20, 2026
The Super Mario Galaxy Movie continues to dominate the box office, pulling off a rare three-peat with another $35 million weekend and holding the top spot for the third straigh...
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Eddie Murphy honored with AFI Life Achievement Award
  • Celebrity

Eddie Murphy honored with AFI Life Achievement Award

By Reel 360 Apr 20, 2026
Eddie Murphy took center stage in Hollywood as the American Film Institute presented him with its 51st Life Achievement Award, celebrating a career that has shaped comedy, film...
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PinkPantheress turns Coachella set into birthday party
  • Music

PinkPantheress turns Coachella set into birthday party

By Reel 360 Apr 20, 2026
PinkPantheress didn’t just perform at Coachella. She threw herself a birthday party and invited half the industry. During weekend two at the Coachella Valley Music and Art...
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Madonna crashes Coachella and steals the moment with Sabrina Carpenter
  • Music

Madonna crashes Coachella and steals the moment with Sabrina Carpenter

By Reel 360 Apr 18, 2026
Madonna doesn’t make appearances. She makes statements. During weekend two of Coachella, Sabrina Carpenter brought out the icon mid-set, and for a few minutes, the entire fes...
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Toast Reclaims ‘Busy’ with new brand platform from Arnold
  • REEL BOSTON

Toast Reclaims ‘Busy’ with new brand platform from Arnold

By Reel 360 Apr 17, 2026
Toast is reframing one of the most loaded words in business with “Built for Busy,” a new brand platform and national campaign created with Arnold. At a time when “busy...
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Professor Megan Fox addresses mens’ stick problems in Dr. Squatch campaign
  • REEL LA

Professor Megan Fox addresses mens’ stick problems in Dr. Squatch campaign

By Reel 360 Apr 17, 2026
Megan Fox is officially done with men’s deodorant habits and she’s not being subtle about it. In a new campaign for Dr. Squatch, Fox steps into the role of “Professor Fox...
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Sydney Sweeney x American Eagle reunite for summer campaign
  • STYLE

Sydney Sweeney x American Eagle reunite for summer campaign

By Reel 360 Apr 17, 2026
American Eagle is doubling down on summer’s most reliable staple with “Syd for Short,” a new campaign starring Sydney Sweeney and positioning jean shorts as the season’...
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Heinz leans into crochet culture to win over Brazilian Grandmothers
  • International

Heinz leans into crochet culture to win over Brazilian Grandmothers

By Reel 360 Apr 17, 2026
Heinz is tapping into a deeply rooted Brazilian tradition with “Grandma’s Darling,” a campaign that uses crochet to spark connection and drive trial for its mayonnaise. ...
More »
Prettybird signs director Nono Ayuso
  • REEL MOVES/LA

Prettybird signs director Nono Ayuso

By Reel 360 Apr 17, 2026
Prettybird has added director Nono Ayuso to its U.S. and U.K. rosters, bringing on a filmmaker known for his cinematic, human-driven storytelling. Ayuso’s path to directin...
More »

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