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Con Edison’s ode to the City That Never Sleeps
  • REEL NEW YORK

Con Edison’s ode to the City That Never Sleeps

By Reel 360 Sep 13, 2023
In the heart of the bustling metropolis that is New York City, filmmaker Luis Gerard has captured the essence of the city that never sleeps, weaving its vibrant energy into Co...
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McDonald’s takes us to the movies in “As Featured in Meal”
  • REEL NEW YORK

McDonald’s takes us to the movies in “As Featured in Meal”

By Reel 360 Aug 22, 2023
McDonald's is treating fans to an immersive experience that celebrates their most cherished menu items' iconic appearances in entertainment. Created by Wieden+ Kennedy, the "...
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Coldwell Banker’s Dream campaign returns for football season
  • REEL NEW YORK

Coldwell Banker’s Dream campaign returns for football season

By Reel 360 Aug 22, 2023
Coldwell Banker Real Estate LLC has announced the continuation of its acclaimed "Dream" ad campaign. The campaign aims to invigorate the housing market by motivating s...
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Pepsi’s tribute to The Notorious B.I.G.’s legacy
  • REEL NEW YORK

Pepsi’s tribute to The Notorious B.I.G.’s legacy

By Reel 360 Aug 8, 2023
Pepsi has seized a powerful opportunity to honor the legacy of one of hip-hop's most iconic figures, The Notorious B.I.G., as part of the genre's 50th birthday celebrations. ...
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Instagram celebrates everyday connections in new campaign
  • REEL NEW YORK

Instagram celebrates everyday connections in new campaign

By Reel 360 Aug 7, 2023
Instagram has created a new campaign in partnership with advertising agency Johannes Leonardo, which runs from July 30 to October 8 in the US. The campaign, called Instagram C...
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Scotts transforms lawn into content studio
  • REEL NEW YORK

Scotts transforms lawn into content studio

By Reel 360 Jul 28, 2023
Scotts is embarking on an innovative venture called 'Lawnstream' - a continuously active content studio that showcases the vibrant and enriching activities taking place on a h...
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State Street Advisors bring awareness  to MDY Mid-Cap Cup Challenge
  • REEL NEW YORK

State Street Advisors bring awareness to MDY Mid-Cap Cup Challenge

By Reel 360 Jul 18, 2023
In golf, as in financial investments, the middle matters. A lot. Maybe even most.  Many investors think that large- and small-cap investments alone will provide th...
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Amazon Ads drops new campaign from Anomaly
  • REEL NEW YORK

Amazon Ads drops new campaign from Anomaly

By Reel 360 Jul 10, 2023
As folks across the advertising industry well know, great campaigns take months of strategizing, briefing, creating, and planning – thousands of hours of hard work that. Cel...
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Miniac’s Pip Cowley shoots Autograph Hotels film
  • REEL NEW YORK

Miniac’s Pip Cowley shoots Autograph Hotels film

By Reel 360 Jul 6, 2023
“How was your stay?” It’s an innocent and well-intentioned question, asked of six discriminating travelers at the start of an exuberant two-minute short released online ...
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Madre’s Iain MacKenzie helms HotelTonight campaign
  • REEL NEW YORK

Madre’s Iain MacKenzie helms HotelTonight campaign

By Reel 360 Jul 6, 2023
The confident and savvy HotelTonight customer takes center stage with an awareness campaign helmed by director Iain MacKenzie of Madre, and created by Our Man In Havana. ...
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Offices go to the dogs in new Cesar campaign
  • REEL NEW YORK

Offices go to the dogs in new Cesar campaign

By Reel 360 Jun 16, 2023
According to a recent study by the Cesar Brand on pets in the workplace, dog-friendly policies can have a positive impact on company culture, the employee experience and recr...
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AI helps New York Lottery players visualize winnings
  • REEL NEW YORK

AI helps New York Lottery players visualize winnings

By Reel 360 Jun 9, 2023
Everyone who plays the lottery dreams of what they'd do if they won – but sometimes it’s hard to picture these dreams becoming a reality. So, the New York Lottery ...
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Smartypants produces Delta Air COVID doc
  • REEL NEW YORK

Smartypants produces Delta Air COVID doc

By Reel 360 Jun 3, 2023
Delta Air Lines has released the feature-length documentary film, The Steepest Climb: How Delta Air Lines Navigated the Global Pandemic, produced by Brooklyn-based Smartypants...
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Ataboy, World’s Greatest debut Portrait of an Athlete
  • REEL NEW YORK

Ataboy, World’s Greatest debut Portrait of an Athlete

By Reel 360 Jun 3, 2023
Following a banner year with the addition of EP Cameron Gray, a collaboration with Brooklyn-based gallery Art Cake, and successful celebrity-driven advertising campaigns for...
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Open Swim brings Pedro x Buzz Lightyear to life
  • REEL NEW YORK

Open Swim brings Pedro x Buzz Lightyear to life

By Reel 360 May 23, 2023
Open Swim has teamed up with footwear company PEDRO in Singapore for their latest collection featuring Disney’s beloved Toy Story characters. With VFX by the Open Swim ...
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HoneyBook taps Performance Art for 1st campaign
  • REEL NEW YORK

HoneyBook taps Performance Art for 1st campaign

By Reel 360 May 15, 2023
Clientflow management platform, HoneyBook, announced today the launch of their first major U.S. campaign in partnership with Interpublic Group's (IPG) data-driven creative agen...
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Grieving kids take center stage in New York Life film
  • REEL NEW YORK

Grieving kids take center stage in New York Life film

By Reel 360 May 15, 2023
Grief has an enduring impact, but support is often short-lived. Americans who lost a parent growing up say it takes six years or more to move forward – but support from famil...
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Uber wants drivers to earn like a boss
  • REEL NEW YORK

Uber wants drivers to earn like a boss

By Reel 360 Apr 27, 2023
9-5 jobs don’t work for everyone. They won’t let you start and stop work when you need to, whether it’s going to pick up your child at school, making that last-minute aud...
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Halo Top opens the Un-gym
  • REEL NEW YORK

Halo Top opens the Un-gym

By Reel 360 Apr 20, 2023
Ice cream and a six-pack stomach don't usually go hand in hand. But Halo Top believes we can enjoy the best of both worlds with the first ever Ice Cream Gyms. There's already t...
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Life’s better with American Family Insurance rebrand
  • REEL NEW YORK

Life’s better with American Family Insurance rebrand

By Reel 360 Apr 13, 2023
This month, American Family Insurance is debuting the newest evolution in its “Insure carefully, dream fearlessly” platform.  The platform, which has been a hallma...
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