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Everyone has a hero side in new Coke ‘Avengers’ spot
  • International

Everyone has a hero side in new Coke ‘Avengers’ spot

By Colin Costello May 1, 2019
JWT Brazil, Coca-Cola No Sugar and Marvel Studios have assembled to craft a great new spot that ties in perfectly of Avengers: Endgame. And like Thanos' snap, the work affects t...
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Youth write to the future in new RBC campaign
  • Reel Ad of the Week

Youth write to the future in new RBC campaign

By Reel 360 May 1, 2019
Royal Bank of Canada has launched a powerful new ad campaign on April 29 to promote "RBC Future Launch," the financial institution’s 10-year, $500-million commitment to help e...
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According to “The Good Report,”  FCB is great
  • REEL NEW YORK

According to “The Good Report,” FCB is great

By Reel 360 Apr 25, 2019
Global network voted #2 Most Successful Agency Network Promoting Good Causes for third year in a row For the third year in a row, FCB Worldwide scored high, across th...
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David&Goliath hit new terrain in Kia Soul spot
  • REEL LA

David&Goliath hit new terrain in Kia Soul spot

By Reel 360 Apr 23, 2019
Did not see that coming, Kia. Literally. Since taking the automotive industry by storm when introduced in 2009, the Kia Soul has defined and still dominates the category. Tha...
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Nike celebrates Tiger Woods in a crazy way
  • Reel Ad of the Week

Nike celebrates Tiger Woods in a crazy way

By Colin Costello Apr 23, 2019
By now, we all know that on April 14 Tiger Woods defied the odds in Augusta, Georgia. Where it was generally thought that the one-time golf superstar was washed up, Woods pr...
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Avengers and Mastercard stand up to cancer
  • Reel Ad of the Week

Avengers and Mastercard stand up to cancer

By Colin Costello Apr 19, 2019
In 2019, over 1.7 million Americans are expected to be diagnosed with cancer, with 1 in 3 Americans diagnosed with cancer in their lifetime. My own dad died of esophageal cancer...
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FCB Mexico builds “almost” monuments to men who clean
  • International

FCB Mexico builds “almost” monuments to men who clean

By Reel 360 Apr 19, 2019
A recent study by Opinaia ("Gender Gap and House Chores" – Argentina, December 2018) showed Argentinian women spend 50% more time cleaning the house every week, as compared to...
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Grey Goose invites the world to “live victoriously”
  • REEL BOSTON

Grey Goose invites the world to “live victoriously”

By Reel 360 Apr 18, 2019
Grey Goose vodka has announced the unveiling of its global brand platform, "Live Victoriously." The ethos of the Live Victoriously platform, created by new AOR MullenLowe U....
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Cashmere named Multicultural Agency of the Year
  • REEL LA

Cashmere named Multicultural Agency of the Year

By Reel 360 Apr 17, 2019
Congrats are in order for award-winning lifestyle-marketing firm Cashmere Agency. The agency, which is creatively led by super-talented, and former Chicagoan, Ty Williams annou...
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Reel Ad of the Week: This Bud’s for Dwayne Wade
  • Reel Ad of the Week

Reel Ad of the Week: This Bud’s for Dwayne Wade

By Colin Costello Apr 10, 2019
Okay Dwayne Wade and his Miami Heat soundly beat my Sixers last night in his last home game. I suppose for a legend such as Wade (who also played for my Chicago Bulls), it w...
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Mazda campaign urges drivers to “feel alive”
  • REEL LA

Mazda campaign urges drivers to “feel alive”

By Reel 360 Apr 9, 2019
Mazda North American Operations solidifies its path to premium, debuting the next phase of its brand campaign, "Feel Alive." Aiming to evoke feelings of wonder and inspirat...
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‘Avengers’  assemble to support children’s hospitals
  • REEL LA

‘Avengers’ assemble to support children’s hospitals

By Reel 360 Apr 8, 2019
They assembled at Disneyland Resort. Their mission this time was not stopping Thanos from snapping again. This time the likes of Black Widow, Ant-Man, Iron Man, Thor and Capt...
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Hiscox launches integrated small business campaign
  • REEL NEW YORK

Hiscox launches integrated small business campaign

By Reel 360 Apr 8, 2019
International specialist insurer, Hiscox announced the launch of its first fully integrated campaign. The Barcode campaign, expands its award-winning "Encourage Courage" bra...
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Colbert, Roker, Foxworthy join Smokey Bear campaign
  • REEL NEW YORK

Colbert, Roker, Foxworthy join Smokey Bear campaign

By Reel 360 Apr 6, 2019
The iconic bear's message is now amplified through the voices of Stephen Colbert, Al Roker and Jeff Foxworthy In honor of Smokey Bear's 75th birthday – August 9, 20...
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AnalogFolk & Nike podcast nominated for Webby Award
  • Reel Portland

AnalogFolk & Nike podcast nominated for Webby Award

By Reel 360 Apr 6, 2019
Agency created Nike’s first-ever podcast, Trained, featuring conversations around the future of fitness Independent digital creative agency AnalogFolk, in partner...
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Olivia Wilde & Coca-Cola name ‘Choose Happy’ winner
  • REEL ATLANTA

Olivia Wilde & Coca-Cola name ‘Choose Happy’ winner

By Reel 360 Apr 6, 2019
Student Filmmakers Shayain Lakhani and Devon Solwold from Savannah College of Art & Design win National Film Contest Booksmart director, actress, activist and cele...
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Aspiring rapper arrested in Hussle shooting
  • REEL LA

Aspiring rapper arrested in Hussle shooting

By Reel 360 Apr 3, 2019
Los Angeles police have arrested the suspected killer of rapper Nipsey Hussle, who was tragically gunned down outside his clothing store on Sunday. Police said that 29-year-...
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Reel Ad of the Week: Droga5’s New York Times film
  • Reel Ad of the Week

Reel Ad of the Week: Droga5’s New York Times film

By Reel 360 Apr 3, 2019
Do you know who Rukmini Calamachi is? If you don't, you will after watching the next film in Droga5's latest effort for The New York Times. The latest compelling film in...
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FCB & Aronofsky bring horror of smoking to Xbox
  • REEL NEW YORK

FCB & Aronofsky bring horror of smoking to Xbox

By Reel 360 Mar 28, 2019
Award-winning director Darren Aronofsky and biggest gaming influencer in world support latest installment of “The Real Cost” FCB New York, has partnered with the Food a...
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Spike Lee & Budweiser create Jackie Robinson short film
  • Reel Ad of the Week

Spike Lee & Budweiser create Jackie Robinson short film

By Colin Costello Mar 27, 2019
Budweiser celebrates the Centennial of Jackie Robinson's birth with 'Impact', a short film on the American legend, directed by Spike Lee Jackie Robinson once sai...
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