AGENCY CREATIVE Archives

REEL LA

Timber & Coca-Cola add AR to formula

By Reel 360 Oct 7, 2019

With the new wave of Augmented Reality transforming industries in the past couple of years, many forward looking brands, agencies and marketing teams, understand that consumers ...

REEL NEW YORK

CinemaStreet announces short script winner

By Reel 360 Oct 3, 2019

The Reel 360 Team is happy for screenwriter Leah Curney, who has just been named the winner of the first CinemaStreet Pictures Women’s Short Screenplay Competition. The Ne...

REEL LA

Amsterdam-based Chuck Studios opens LA office

By Reel 360 Oct 3, 2019

Chuck Studios, the first global food-specialist creative production company, announced today the opening of its new U.S. base in Los Angeles, California. Elyse Sara, previou...

REEL LA

Woo Agency, DC redefine meaning of supergirl

By Colin Costello Oct 3, 2019

When have you felt like a superhero? That's an ongoing question we ask ourselves from when we're first in our underoos (TMI?) all the way up to when we're in a conference roo...

International

AnalogFolk Appoints Guy Wieynk as Global CEO

By Reel 360 Oct 3, 2019

Independent global digital creative agency AnalogFolk has appointed Guy Wieynk as Global CEO. The appointment signals AnalogFolk’s commitment to increasing connectivity a...

Reel Ad of the Week

Sandy Hook intros “new” back-to-school essentials

By Colin Costello Oct 2, 2019

Jesus Christ, what a powerful ad this is. Sandy Hook Promise, the non-profit that aims to prevent gun violence in schools, is back with a legit punch-to-the-gut campaign from...

Reel Ad of the Week

Sadira Furlow leads Fritos first campaign in 48 years

By Colin Costello Sep 26, 2019

For former Chicagoan, now Frito-Lay VP of Marketing, Sadira Furlow, her love affair with the golden and red bag of golden, crunchy corn chips known as Fritos goes back 50 years....

REEL LA

ELA Advertising opens new office in OC

By Reel 360 Sep 23, 2019

Now, this is a good looking office. Dear ELA Advertising, The Reel 360 Team is objectifying your office. And you can report us to HR all you want. We don't care. Your office ...

REEL LA

Deutsch gets taco lovers ready for reBELLution

By Reel 360 Sep 20, 2019

The Reel 360 Team is having visions of Ric Ocasek, who just recently passed, and Sid and Nancy. Today, Taco Bell debuted a music video-like spot titled “Punk Show,” featu...

REEL LA

Today, I’m Brave’s 100Roofs project exceeds goal

By Reel 360 Sep 19, 2019

This is great news. Today, I’m Brave, the global nonprofit that inspires bravery around the world, announced that its 100Roofs Project with a mission to rebuild 100 roofs ...

Reel Ad of the Week

Bindery creates bomb-ass campaign for Bombas

By Colin Costello Sep 18, 2019

Film & content studio Bindery is behind a new, pun-filled campaign for sock company Bombas starring Hall of Fame quarterback Dan Marino. The broadcast and digital/social effo...

REEL LA

RadicalMedia announces partnership with Spark & Riot

By Reel 360 Sep 16, 2019

Production studioRadicalMedia has announced an official exciting collaboration with Los Angeles-based female powered production and management company, Spark & Riot. Led by ...

AICP

2019 CDDP fellows debut spec spots at gala

By Reel 360 Sep 13, 2019

CDDP Program Director Tamika Lamison should be proud. Last night, marked the debut of the five fellows who just finished The Commercial Directors Diversity Program at the Aca...

REEL LA

David&Goliath, Stacy’s Pita Chips inspire women “to rise”

By Colin Costello Sep 11, 2019

The Reel 360 Team actually had no idea how the tasty little pita chip known as Stacy's Pita Chips came into being. The story goes that Stacy Madison began her career as a soc...

International

Heinz Ketchup adjusts label pour you

By Colin Costello Sep 10, 2019

So, how do you get your Heinz Ketchup out. Do you smack it? Flip it? Rub it down? Oh no! Sorry couldn't resist. The best way to get that red deliciousness out and onto you...

Reel Ad of the Week

Tide declares NFL Sunday Nights “Not For Laundry”

By Colin Costello Sep 9, 2019

For the NFL's 100th season, Tide has given the familiar acronym a whole new unfamiliar meaning -- "Not For Laundry." Just in time for the premiere of Sunday Night Football...

REEL NEW YORK

NFL’s Beckham Jr. rehydrates with Pedialyte

By Reel 360 Sep 6, 2019

Gator-who? Power-what? The Reel 360 team did not know this. Apparently for the last 50 years, Pedialyte, from Abbott Park, IL-based Abbott, has served as the go-to rehydratio...

REEL MINNEAPOLIS

Periscope brings back Jared Allen for lottery campaign

By Reel 360 Sep 5, 2019

It would seem that this new Minnesota Lottery campaign is using a '3-man rush' scheme to hit us with their new advertising campaign. And it works. To promote a new Vikings...

REEL LA

72andSunny partners with two new clients

By Reel 360 Sep 5, 2019

Looks like the 72andSunny team hit a double this post Labor Day week. FitSense, which enables health & life insurers to personalize products and services by using app and ...

REEL ATLANTA

Autotrader changes history for better in new campaign

By Reel 360 Sep 4, 2019

Atlanta-based Autotrader and AOR, 72andSunny New York, are bringing excitement and ease back into the car-buying experience with the launch of its new "Finally, It's Easy" integ...