Deutsch gets taco lovers ready for reBELLution

The Reel 360 Team is having visions of Ric Ocasek, who just recently passed, and Sid and Nancy.

Today, Taco Bell debuted a music video-like spot titled “Punk Show,” featuring an original track to encourage fans to join the reBELLution and order tacos at their next party.

Directed by Ruffian’s The Bobbsey Twins, the idea that when it comes to parties, people often forget about tacos.

ALSO READ: Wieden gloats over McDonald’s win and that’s a shame

And the reBELLution will be televised. It’s running on broadcast, radio and social through the end of the year.

 
Credits:
Client: Taco Bell
   CHIEF MARKETING OFFICER: Marisa Thalberg
   SVP, ADVERTISING & BRAND ENGAGEMENT: Tracee Larocca
   DIRECTOR OF ADVERTISING: Ashley Prollamante
   MANAGER, BRAND EXPERIENCE: Amanda Barbosa
   ASSOCIATE MANAGER, BRAND EXPERIENCE: Emma Cartwright
   FOOD CONSULTANT: Carolyn Avelino

ADVERTISING AGENCY: Deutsch Inc.
   CREATIVE DIRECTOR: Jeremiah Wassom
   CREATIVE DIRECTOR: Chris Jones
   ASSOCIATE CREATIVE DIRECTOR: Daniel Chen
   ART DIRECTOR: Karter Krasselt
   HEAD OF PRODUCTION: Diego de la Maza
   EXECUTIVE INTEGRATED PRODUCER: Paul Roy
   SENIOR INTEGRATED PRODUCER: Samantha Bonom
   SENIOR MUSIC SUPERVISOR: Chase Butters
   MUSIC SUPERVISOR: Dez Davis
   EXECUTIVE INTEGRATED PRODUCER, DIGITAL: Laura Tron
   SENIOR INTEGRATED PRODUCER, DIGITAL: Ariel Theraube
   ASSOCIATE INTEGRATED PRODUCER, DIGITAL: Kemi Adeniji
   DESIGN DIRECTOR: Jean-Lou Renoux
   DESIGNER: Jun Ikeya
   JUNIOR DESIGNER: Jeremy Gozzip
   GROUP ACCOUNT DIRECTOR: Matt Matzen
   GROUP ACCOUNT DIRECTOR: Katie Klages
   ACCOUNT SUPERVISOR: Keith Marsh
   ACCOUNT EXECUTIVE: Eddy Perezic
   DIRECTOR OF INTEGRATED BUSINESS AFFAIRS: Gabriela Farias
   EXECUTIVE BUSINESS AFFAIRS MANAGER: Ken Rongey
   DIRECTOR OF BROADCAST TRAFFIC: Carie Bonillo
   EXECUTIVE BROADCAST TRAFFIC MANAGER: Courtney Tylka
   SENIOR BROADCAST TRAFFIC MANAGER: Ana Barraza
   EVP, HEAD OF STRATEGY: Kelsey Hodgkin
   VP, GROUP STRATEGY DIRECTOR: Armando Potter
   SENIOR STRATEGIST: Rebecca Chein
   CEO, NORTH AMERICA:
CHIEF CREATIVE OFFICER, NORTH AMERICA: Pete Favat
CHIEF CREATIVE OFFICER, LOS ANGELES: Brett Craig
PRESIDENT, LOS ANGELES: Kim Getty

PRODUCTION (LIVE ACTION)
   COMPANY: Ruffian
   DIRECTOR: The Bobbsey Twins
   DP: Alex Barber
   EXECUTIVE PRODUCER: Robert Herman
   HEAD OF PRODUCTION: Sheila Eisenstein
   LINE PRODUCER: Ryan Ennis

PRODUCTION SERVICE COMPANY / BUDAPEST
   PIONEER PRODUCER: Juan Amin

EDITORIAL COMPANY: Cabin
   EDITOR: Chan Hatcher
   ASSISTANT EDITOR: TBD
   MANAGING PARTNER: Carr Schilling
   EXECUTIVE PRODUCER: Remy Foxx
   EXECUTIVE PRODUCER: Michelle Dorsch

POST (COLOR/VFX/FINISHING) COMPANY: MPC
   CREATIVE DIRECTOR: Claus Hansen
   SENIOR FLAME ARTIST: Benji Davidson
   MANAGING DIRECTOR: Robert Owens
   EXECUTIVE PRODUCER: Meghan Lang
   EXECUTIVE PRODUCER: Karena Ajamian
   PRODUCER: Michael Heil

AUDIO / SOUND DESIGN COMPANY: Lime Studios
   AUDIO MIXER: Matt Miller

ASSISTANT MIXER: Ian Connie
   EXECUTIVE PRODUCER: Susie Boyajan

MUSIC
   MUSIC: Yessian

SOURCE: Deutsch, LA

The Reel 360 Team is having visions of Ric Ocasek, who just recently passed, and Sid and Nancy.

Today, Taco Bell debuted a music video-like spot titled “Punk Show,” featuring an original track to encourage fans to join the reBELLution and order tacos at their next party.

Directed by Ruffian’s The Bobbsey Twins, the idea that when it comes to parties, people often forget about tacos.

ALSO READ: Wieden gloats over McDonald’s win and that’s a shame

And the reBELLution will be televised. It’s running on broadcast, radio and social through the end of the year.

 
Credits:
Client: Taco Bell
   CHIEF MARKETING OFFICER: Marisa Thalberg
   SVP, ADVERTISING & BRAND ENGAGEMENT: Tracee Larocca
   DIRECTOR OF ADVERTISING: Ashley Prollamante
   MANAGER, BRAND EXPERIENCE: Amanda Barbosa
   ASSOCIATE MANAGER, BRAND EXPERIENCE: Emma Cartwright
   FOOD CONSULTANT: Carolyn Avelino

ADVERTISING AGENCY: Deutsch Inc.
   CREATIVE DIRECTOR: Jeremiah Wassom
   CREATIVE DIRECTOR: Chris Jones
   ASSOCIATE CREATIVE DIRECTOR: Daniel Chen
   ART DIRECTOR: Karter Krasselt
   HEAD OF PRODUCTION: Diego de la Maza
   EXECUTIVE INTEGRATED PRODUCER: Paul Roy
   SENIOR INTEGRATED PRODUCER: Samantha Bonom
   SENIOR MUSIC SUPERVISOR: Chase Butters
   MUSIC SUPERVISOR: Dez Davis
   EXECUTIVE INTEGRATED PRODUCER, DIGITAL: Laura Tron
   SENIOR INTEGRATED PRODUCER, DIGITAL: Ariel Theraube
   ASSOCIATE INTEGRATED PRODUCER, DIGITAL: Kemi Adeniji
   DESIGN DIRECTOR: Jean-Lou Renoux
   DESIGNER: Jun Ikeya
   JUNIOR DESIGNER: Jeremy Gozzip
   GROUP ACCOUNT DIRECTOR: Matt Matzen
   GROUP ACCOUNT DIRECTOR: Katie Klages
   ACCOUNT SUPERVISOR: Keith Marsh
   ACCOUNT EXECUTIVE: Eddy Perezic
   DIRECTOR OF INTEGRATED BUSINESS AFFAIRS: Gabriela Farias
   EXECUTIVE BUSINESS AFFAIRS MANAGER: Ken Rongey
   DIRECTOR OF BROADCAST TRAFFIC: Carie Bonillo
   EXECUTIVE BROADCAST TRAFFIC MANAGER: Courtney Tylka
   SENIOR BROADCAST TRAFFIC MANAGER: Ana Barraza
   EVP, HEAD OF STRATEGY: Kelsey Hodgkin
   VP, GROUP STRATEGY DIRECTOR: Armando Potter
   SENIOR STRATEGIST: Rebecca Chein
   CEO, NORTH AMERICA:
CHIEF CREATIVE OFFICER, NORTH AMERICA: Pete Favat
CHIEF CREATIVE OFFICER, LOS ANGELES: Brett Craig
PRESIDENT, LOS ANGELES: Kim Getty

PRODUCTION (LIVE ACTION)
   COMPANY: Ruffian
   DIRECTOR: The Bobbsey Twins
   DP: Alex Barber
   EXECUTIVE PRODUCER: Robert Herman
   HEAD OF PRODUCTION: Sheila Eisenstein
   LINE PRODUCER: Ryan Ennis

PRODUCTION SERVICE COMPANY / BUDAPEST
   PIONEER PRODUCER: Juan Amin

EDITORIAL COMPANY: Cabin
   EDITOR: Chan Hatcher
   ASSISTANT EDITOR: TBD
   MANAGING PARTNER: Carr Schilling
   EXECUTIVE PRODUCER: Remy Foxx
   EXECUTIVE PRODUCER: Michelle Dorsch

POST (COLOR/VFX/FINISHING) COMPANY: MPC
   CREATIVE DIRECTOR: Claus Hansen
   SENIOR FLAME ARTIST: Benji Davidson
   MANAGING DIRECTOR: Robert Owens
   EXECUTIVE PRODUCER: Meghan Lang
   EXECUTIVE PRODUCER: Karena Ajamian
   PRODUCER: Michael Heil

AUDIO / SOUND DESIGN COMPANY: Lime Studios
   AUDIO MIXER: Matt Miller

ASSISTANT MIXER: Ian Connie
   EXECUTIVE PRODUCER: Susie Boyajan

MUSIC
   MUSIC: Yessian

SOURCE: Deutsch, LA