REEL NEW YORK News

REEL NEW YORK

NFL’s Beckham Jr. rehydrates with Pedialyte

By Reel 360 Sep 6, 2019

Gator-who? Power-what? The Reel 360 team did not know this. Apparently for the last 50 years, Pedialyte, from Abbott Park, IL-based Abbott, has served as the go-to rehydratio...

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Bojangles’ appoints EP+Co as agency of record

By Reel 360 Sep 3, 2019

Chicken seems to be taking up many of our headlines lately. First, there was the "Great Chicken Sandwich War" between Popeye's and Chick-Fil-A. A few days later, KFC ann...

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Kelce wins Pepsi’s first Paper Football Championship

By Reel 360 Aug 27, 2019

Football is rushing back like a middle line backer moving up the middle to tear the football away from a quarterback. But paper football? Pepsi announced that Kansas Cit...

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Mill and Nike unveil giant immersive experience

By Reel 360 Aug 26, 2019

Well, this is dope. The Mill’s experiential and interactive team has partnered with Nike’s North America retail experience design team to collaborate on an installation for...

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Robert De Niro bringing 600,000 sq. ft. studio to NYC

By Reel 360 Jul 29, 2019

Last year, 332 movies were filmed in New York City compared to 121 in 1980. Film and TV productions have spent nearly $2 billion so far this year in New York State, nearly su...

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Volkswagen goes back to moon and beyond

By Reel 360 Jul 29, 2019

July 20 marked the 50th anniversary of one of humankind’s stunning achievements - the Apollo 11 moon landing. To celebrate, and following the spots, “Hello Light” and ...

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Budweiser launches Apollo 11 promotion

By Daniel Patton Jul 23, 2019

Anheuser-Busch offers beer at the same price that the team from mission control paid in 1969: 35 cents Budweiser is offering drinkers a chance to celebrate Apollo 11...

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‘Sesame Street’ joins Ad Council for autism campaign

By Reel 360 Jul 23, 2019

A new bilingual autism awareness campaign from BBDO New York and sister agency Dieste launched today to promote early screening and diagnosis. This can open a world of possi...

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Times Square gets “Slick” with Outfront Media

By Reel 360 Jul 3, 2019

'Member Slick Rick? 80's rapper? The Ruler? "Children's Story?" "Teenage Love?" Well, he's back. In a big way. To celebrate the hip hop icon's newest debut singles, "Can't D...

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Bindery creates new video for Verishop

By Colin Costello Jun 25, 2019

Former Snap chief strategy officer Imran Khan has officially launched Verishop, an enhanced e-commerce platform that combines quality curation and discovery with the convenience...

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Making Times Square Wonderful

By Reel 360 Jun 13, 2019

Who doesn't like gawking at many of the billboards that hang in Times Square? Interesting tourist fact, The One Times Square billboards, located at one of the most visited to...

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Poo~Pourri dumps first outdoor campaign

By Reel 360 Jun 10, 2019

New York subways in the summer have become are synonymous with the fragrance of urine. So, what better place for original before-you-go toilet spray Poo~Pourri to launch its fir...

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Pornhub beats beach boner issues with new bathing suit

By Colin Costello May 29, 2019

Some articles are just really easy to write. Ever feel like a dick at the beach popping a well you know... Premiere online adult entertainment site Pornhub apparently feels your...

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Bindery wins two Sports Emmys for doc ‘Zion’

By Reel 360 May 22, 2019

Congratulations are in order for indie film and content studio Bindery. The company, which produces both commercial and original content, announced that its documentary film...

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Belk, Inc. names mcgarrybowen AOR

by Reel 360 May 8, 2019

Congratulations are in order for mcgarrybowen, New York. The agency and Belk, Inc., a private department store based in Charlotte, North Carolina, today announced a new partn...

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McCann NY gives us stark reminder about gun violence

By Reel 360 May 1, 2019

We're all aware of Generation X, Generation Y, Generation Z, The Pepsi Generation. Now McCann NY and March for Our Lives wants to introduce us to "Generation Lockdown." It is...

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According to “The Good Report,” FCB is great

By Reel 360 Apr 25, 2019

Global network voted #2 Most Successful Agency Network Promoting Good Causes for third year in a row For the third year in a row, FCB Worldwide scored high, across th...

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Hiscox launches integrated small business campaign

By Reel 360 Apr 8, 2019

International specialist insurer, Hiscox announced the launch of its first fully integrated campaign. The Barcode campaign, expands its award-winning "Encourage Courage" bra...

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Colbert, Roker, Foxworthy join Smokey Bear campaign

By Reel 360 Apr 6, 2019

The iconic bear's message is now amplified through the voices of Stephen Colbert, Al Roker and Jeff Foxworthy In honor of Smokey Bear's 75th birthday – August 9, 20...

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FCB & Aronofsky bring horror of smoking to Xbox

By Reel 360 Mar 28, 2019

Award-winning director Darren Aronofsky and biggest gaming influencer in world support latest installment of “The Real Cost” FCB New York, has partnered with the Food a...