Everyone seems to be putting AI into everything. LG would rather talk about what happens when the technology gets out of the way.
The brand’s new “2026 Life’s Good” ...
Ahead of International Beer Day on August 7, AB InBev has launched “Cheers to Beer,” a new global campaign celebrating the enduring role beer plays in cultures and communit...
Minties is getting personal in its latest effort against dog breath. Following the success of last year’s “Dog Breath Is Over” campaign, the pet dental-care brand has reu...
Coffee mate is embracing the language of modern dating with the launch of Situation-Sip, a limited-edition mixed fruit-flavored creamer promoted through a tongue-in-cheek campa...
Forget lockers, hall passes, and cafeteria clichés. For its 2026 back-to-school campaign, Journeys is reimagining the first day of school through the dreamlike lens of a music...
Farmers Insurance is putting clarity at the center of a major new brand platform and enterprise-wide rebrand designed to make coverage easier for consumers to understand.
Cr...
Bath & Body Works is leaning into fruit, fragrance, and a little millennial nostalgia with the launch of Fruit Fusion, a new body care franchise supported by one of the bra...
SKYN is giving soccer analysis a more intimate twist. The brand has launched Heat Map, the second chapter in its summer campaign, reimagining one of soccer broadcasting’s mos...
Opill is leaning into access, ease and real-life awkwardness with its latest campaign and brand platform, As Easy As Opill, created in partnership with AOR Anomaly.
The camp...
GALE and MilkPEP are turning the thirst trap into an actual hydration play. The agency, MilkPEP and actor Charles Melton have launched the first-ever Milk Man Hydration Calenda...
GALE and MilkPEP are bringing Supergirl into the dairy aisle. The agency and Gonna Need Milk have launched a nationwide campaign with Warner Bros. Pictures and DC Studios tied ...
Lambda Legal and Accompany Creative are continuing their emotionally resonant “Letters Of Love” campaign in June with a Father’s Day push celebrating trans youth and the ...
Panera is giving its value menu a creator-driven boost with a new campaign from 72andSunny New York starring Jake Shane, known for his celebrity podcast Therapuss with Jake Sha...
A new report from GALE suggests that artificial intelligence is rapidly becoming the newest gatekeeper between brands and consumers, forcing marketers to rethink how loyalty is...
GALE and MilkPEP are proving once again that modern advertising increasingly moves at the speed of memes, reality television, and social discourse.
The agencies teamed with ...
SNICKERS is escalating the peanut butter wars with a new campaign that playfully targets one very specific audience: people literally named Reese.
The latest push from Mars ...
Clash Royale is transforming the chaos of real gameplay into animated storytelling with “30 Seconds Left,” a new campaign from DAVID New York that turns the final moments o...
Droga5 is helping Essentia Water aggressively scale its “Change the Equation” platform into a major national campaign just ahead of peak summer hydration season.
The mov...
What’s the least expected delivery room imaginable? For thousands of families every year, it’s the back of an ambulance. That emotional reality sat at the center of Ford Mo...
Away is leaning into reflection over escapism with the launch of its Summer 2026 campaign, “See It Differently,” a cinematic new effort created in collaboration with The Di...
