SNICKERS is escalating the peanut butter wars with a new campaign that playfully targets one very specific audience: people literally named Reese.
The latest push from Mars ...
Clash Royale is transforming the chaos of real gameplay into animated storytelling with “30 Seconds Left,” a new campaign from DAVID New York that turns the final moments o...
Droga5 is helping Essentia Water aggressively scale its “Change the Equation” platform into a major national campaign just ahead of peak summer hydration season.
The mov...
What’s the least expected delivery room imaginable? For thousands of families every year, it’s the back of an ambulance. That emotional reality sat at the center of Ford Mo...
Away is leaning into reflection over escapism with the launch of its Summer 2026 campaign, “See It Differently,” a cinematic new effort created in collaboration with The Di...
Brave Makers and director Sami Abdou are inviting audiences into the richly textured world of cookbook author, food stylist and designer Mariana Velásquez in a visually lush n...
Nestlé natural bliss is leaning into whimsical fantasy in the latest installment of its “Unexplainably Blissful” campaign from VML, introducing a magical new mascot called...
Fujifilm is spotlighting the beauty of unplanned moments in “Time for the Unexpected,” a new global campaign for its instax mini 13, created in partnership with McCann.
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Lenovo is leaning into the messy, unpredictable nature of creativity with “A Love Letter to NYC,” a new campaign developed with cultural innovation agency Sounds Fun to spo...
Naturium is turning a daily routine into something more meaningful with its new campaign, Good Chemistry Starts in the Shower, created in partnership with Day One Agency.
Th...
Colgate is reframing the role of a smile in its latest campaign, Your Smile Is Your Strength, which connects everyday routines to something deeper: resilience.
Developed wit...
Some campaigns sell. This one stops you cold. For the first time in the English language, there is now a word for a parent who has lost a child. It’s called ollipsent. And on...
Nestlé’s natural bliss is brewing up a new chapter for coffee lovers with the launch of Unexplainably Blissful, a new creative platform designed to bring unexpected delight ...
For Jameson Irish Whiskey, celebrating St. Patrick’s Day should not be limited to just one day. With a new campaign created by Ogilvy New York, the brand is expanding the hol...
Uber is taking a different approach to St. Patrick’s Day marketing this year. Instead of encouraging revelers to stay out longer, the ride-sharing company is celebrating the ...
Home improvement should feel exciting. For many people, especially Gen Z and millennial homeowners, it often feels like work. The category has spent years glorifying the grind,...
Lincoln is expanding beyond traditional advertising with the debut of its first long-form digital content series, Stories from the Second Row, now streaming on YouTube.
The ...
Marking its 40th anniversary, Farm Sanctuary, the world’s first farm animal sanctuary and a leading voice in the farm animal protection movement, is taking over Times Square ...
Naked Smoothie is back on court, and so is its Chief Smoothie Officer. Coco Gauff returns in a new series of lighthearted spots introducing the “New Naked,” complete with r...
After two decades helping New Yorkers navigate one of the most complicated real estate markets in the country, StreetEasy is celebrating its 20th anniversary with a new brand p...
