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Category: REEL NEW YORK

Smashburger challenges Burger Foodies to not settle
  • REEL NEW YORK

Smashburger challenges Burger Foodies to not settle

By Reel 360 May 9, 2022
Our friends at Smashburger has partnered with creative and media agency Partners + Napier on a new evolution of the “Smashed It” campaign, inspiring burger foodies to never...
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Droga5 and Floria Sigismondi help Meta find good ideas
  • REEL NEW YORK

Droga5 and Floria Sigismondi help Meta find good ideas

By Reel 360 Apr 28, 2022
The ‘Good Ideas Deserve To Be Found’ campaign launched last year to celebrate how Meta platforms like Facebook and Instagram help people discover new businesses, services a...
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Finish Detergent launches #SkiptheRinse for Earth Day
  • REEL NEW YORK

Finish Detergent launches #SkiptheRinse for Earth Day

By Reel 360 Apr 24, 2022
On Earth Day, Finish Detergent partnered with Havas New York have launched “#SkipTheRinse” encouraging their customers to start saving water now by skipping the unnecessary...
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McCann introduces State Street Global Advisors’ Liquidity Maze
  • REEL NEW YORK

McCann introduces State Street Global Advisors’ Liquidity Maze

Apr 12, 2022
Whatever you get into, make sure you can get out. That’s the challenge State Street Global Advisors is putting to financial advisors, who are in constant search for liquidit...
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Meet a new breed of New York Scatch-Off Game
  • REEL NEW YORK

Meet a new breed of New York Scatch-Off Game

By Reel 360 Apr 11, 2022
Get your dog paws ready. The New York Lottery is launching the new $1,000,000 Lucky Dog Scratch-Off Series. Our friends at McCann New York helped develop and create both th...
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Mastercard introduces the Touch Card for blind
  • REEL NEW YORK

Mastercard introduces the Touch Card for blind

By Reel 360 Apr 7, 2022
Touch Card by Mastercard is a first-of-its-kind accessible payment card system for blind and partially-sighted people.  To introduce the Touch Card, the credit card issuer ...
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BACARDÍ Rum wants to unleash your summer self
  • REEL NEW YORK

BACARDÍ Rum wants to unleash your summer self

By Reel 360 Apr 5, 2022
Following the iconic rum brand's 1,000th award milestone, BACARDÍ rum is hitting "play" on summertime vibes and sun-soaked festivities in its colorful "Mov...
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Alpha Foods serves Vegan realness with new series
  • REEL NEW YORK

Alpha Foods serves Vegan realness with new series

By Reel 360 Mar 22, 2022
Alpha Foods and production agency Team Bubbly give plant-based wellness the ultimate luxe treatment with the web series “The Plant-Based Way,” hosted by famed RuPaul’s Dr...
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Pedigree brand uses AI to match child’s drawings with dream dog
  • REEL NEW YORK

Pedigree brand uses AI to match child’s drawings with dream dog

By Reel 360 Mar 11, 2022
Every child dreams of finding their ideal dog, often sketching and doodling their imaginary furry friend hoping that it will jump off the page and come to life. Now, the Pedigr...
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Gap’s spring campaign boost individuality
  • REEL NEW YORK

Gap’s spring campaign boost individuality

By Reel 360 Mar 7, 2022
This spring, individuality shines through in Gap's campaign, celebrating a dimensional cast of unique individuals radiating the profound joy that comes with the freedom of bein...
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MRM and Jake Scott deliver for America and USPS
  • REEL NEW YORK

MRM and Jake Scott deliver for America and USPS

By Reel 360 Feb 23, 2022
The United States Postal Service is intertwined into the fabric of America. Over decades of transformation, the brand now enters a new chapter, where it continues to strive on ...
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Beauty is your “Pleyground” in launch video
  • REEL NEW YORK

Beauty is your “Pleyground” in launch video

By Reel 360 Feb 18, 2022
Creative production company Panoptica recently partnered with CASE Agency to produce a brand launch video for Pley Beauty, a new, clean beauty cosmetics brand founded by actres...
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VMLY&R, 4A’s invites Black professionals to Adland
  • REEL NEW YORK

VMLY&R, 4A’s invites Black professionals to Adland

By Reel 360 Feb 17, 2022
The 4A’s Foundation, part of the 4A’s, has partnered with our friends at VMLY&R to launch 'Dear Black Talent,' an initiative designed to empower the next generation of ...
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Fiverr film selected as one of Vimeo’s Branded Staff Picks of 2021
  • REEL NEW YORK

Fiverr film selected as one of Vimeo’s Branded Staff Picks of 2021

By Reel 360 Feb 17, 2022
The documentary short, “Out North,” created for Fiverr by film and branded content studio Bindery, has been selected as one of Vimeo’s Branded Staff Picks of 2021. Nearly...
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BNY Mellon teams with Nadav Kander, Nadia Hallgren to “Do Well Better”
  • REEL NEW YORK

BNY Mellon teams with Nadav Kander, Nadia Hallgren to “Do Well Better”

By Reel 360 Feb 2, 2022
BNY Mellon Wealth Management has collaborated with Havas New York, the North America flagship agency for Havas Creative Group, to highlight its philanthropic clients who levera...
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Walter, the catdog is back in new Chevy Silverado spot
  • REEL NEW YORK

Walter, the catdog is back in new Chevy Silverado spot

By Reel 360 Jan 30, 2022
Walter, the cat who acts like a dog, is back! He and his owner head out in a Chevy Silverado Trail Boss for some epic snow day adventures. With a two-inch lift and Goodyear®Du...
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Coach is the ride for Jennifer Lopez, Megan Thee Stallion and more
  • REEL NEW YORK

Coach is the ride for Jennifer Lopez, Megan Thee Stallion and more

By Reel 360 Jan 25, 2022
Coach introduces its Spring 2022 campaign starring Coach Family including Jennifer Lopez, Megan Thee Stallion, Noah Beck, Wisdom Kaye and Kōki. Coach Creative Director...
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M&M’s recreates David Bowie, Rosalía, Kacey Musgraves and H.E.R album art
  • REEL NEW YORK

M&M’s recreates David Bowie, Rosalía, Kacey Musgraves and H.E.R album art

By Reel 360 Jan 25, 2022
For 80 years, the iconic M&M's brand has been a household favorite across generations, and recently, the brand announced an evolved purpose, focused on creating a world whe...
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ACLU launches ad campaign against abortion bans 
  • REEL NEW YORK

ACLU launches ad campaign against abortion bans 

By Reel 360 Jan 23, 2022
The American Civil Liberties Union (ACLU) is launching an ad campaign to energize activists ahead of an expected decision from the U.S. Supreme Court that could strike down the...
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M&M’s announces global commitment to inclusion
  • REEL NEW YORK

M&M’s announces global commitment to inclusion

By Reel 360 Jan 21, 2022
Think of it as the candy version of the United Colors of Benetton. M&M's has announced a global commitment to creating a world where everyone feels they belong, and society...
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