Human, TBWA\Media Arts Lab lead AMP Awards 2022 shortlist

The judges’ work is done, the Curatorial Committee has weighed in and now the finalists have been unveiled, as the 2022 AMP Awards for Music & Sound has published its Shortlist on LinkedIn. Winners will be revealed and celebrated with a live, in-person awards gala set for Tuesday, May 24 at Sony Hall in New … Continue reading “Human, TBWA\Media Arts Lab lead AMP Awards 2022 shortlist”

Brother, RadicalMedia announce collaboration

Yesterday, Santa Monica-based RadicalMedia announced today their collaboration with Executive Producer Rich Carter and Director Theodore Melfi of Brother, a production company dedicated to crafting excellence in commercial advertising. Formed as a small creatively focused boutique company, Rich and Ted are committed to crafting long and short form content that is inspiring and socially conscious.  … Continue reading “Brother, RadicalMedia announce collaboration”

TBWA\Media Arts lead Emmy commercial nominations

Yesterday, the Television Academy announced its nominees for the 71st Emmy nominations. TBWA\Media Arts Lab, with two Apple spots, leads all agencies nominated for 2019 Outstanding Commercial noms. The other brands are Netflix, Nike and nonprofit Sandy Hook Promise. This year, Apple is nominated for “Make Something Wonderful” from the Behind the Mac campaign and … Continue reading “TBWA\Media Arts lead Emmy commercial nominations”

Ted Lasso’s Nick Mohammed in new iPhone short

Apple is continuing its journey to help the world understand why privacy matters in the latest ‘Privacy. That’s iPhone’ campaign from TBWA\Media Arts Lab. In the latest installment, Apple teams up with Ted Lasso star Nick Mohammed. The spot sees Apple calling out the $227 billion-a-year data economy. Every day, people go about their lives unaware … Continue reading “Ted Lasso’s Nick Mohammed in new iPhone short”

Apple, call Timothée Chalamet by his name

Timothée Chalamet, who is currently eating up the silver screen (literally) in the acclaimed Bones and All, and will again star in the sequel to Dune coming later this year, still has a problem – he can’t get a series on Apple TV+. The young actor is jealous and the star of our Reel Ad … Continue reading “Apple, call Timothée Chalamet by his name”

Apple releases inspiring Lunar New Year film shot on iPhone

Apple is once again celebrating Lunar New Year with an inspirational film shot entirely on iPhone, created by TBWA\Media Arts Lab. Directed by award-winning director Peng Fei, Through the Five Passes is a story about the Chinese virtue of resilience and one man’s perseverance in keeping the art of opera alive. Set in 1987, Gu … Continue reading “Apple releases inspiring Lunar New Year film shot on iPhone”

2022 in Review: The best campaigns of the year

I love advertising. No, really. Even in this day and age of advertising-free streaming, I do love seeing the genius and hard work of an agency, a creative team, and a production company come together. My origin story began in advertising. And I know firsthand it’s hard AF to get a good ad out of … Continue reading “2022 in Review: The best campaigns of the year”

Snow hits Buenos Aires in AirPods Pro spot

This Christmas, Apple celebrates the joy of shared experiences with the all-new AirPods Pro and its audio-sharing feature.  The AirPods audio sharing feature pairs two sets of AirPods to an iPhone, iPad, iPod touch, or Apple TV to share music, podcasts, and other audio streams.  In contrast to a cold winter scene, TBWA\Media Arts Lab’s … Continue reading “Snow hits Buenos Aires in AirPods Pro spot”

John Hunt to be inducted into One Club Hall of Fame

John Hunt, Global Creative Chair at TBWA\Worldwide, co-founder of the internationally recognized South African agency TBWA\Hunt\Lascaris, and award-winning author and playwright, will be inducted into The One Club for Creativity’s Creative Hall of Fame on October 27th in New York. The Creative Hall of Fame has a rich heritage of honoring the lifetime achievements of creative luminaries in … Continue reading “John Hunt to be inducted into One Club Hall of Fame”

Swift rounds out leadership team

Creative agency Swift, a female-founded and led Wunderman Thompson company, has appointed Ned McNeilage as Chief Creative Officer. Ned’s appointment comes on the heels of solid growth for Swift over the past twelve months, completing a year of changes in leadership and operations. In his role, Ned will manage creative talent and oversee the development … Continue reading “Swift rounds out leadership team”

Droga5, BBDO, Burnett, Mill among AICP winners

Winners for the 2022 AICP Show: The Art & Technique of the Commercial, the AICP Next Awards and the AICP Post Awards premiered earlier in the week at AICP Week’s Base Camp venue at the Angelika Theatre. The top prizes in each competition – the AICP Show’s Advertising Excellence and Advertising Excellence/Campaign winners, the Next … Continue reading “Droga5, BBDO, Burnett, Mill among AICP winners”

Heavy Duty Projects wins Best in Show at AMP

Heavy Duty Projects, the New York and Los Angeles-based music for picture studio, took home the Ryan Barkan Award for Best in Show at the ninth annual AMP Awards for Music & Sound. The company won for its work on “Keep Walking,” a lively, quick-cut pastiche of hip people moving to a mashup of songs … Continue reading “Heavy Duty Projects wins Best in Show at AMP”

Droga5, BBDO, Chiat, SMUGGLER lead AICP Shortlists

The AICP Awards today released the Shortlists for the 2022 editions of its three competitions: The AICP Show: The Art & Technique of the Commercial, the AICP Next Awards and the AICP Post Awards. The Shortlists are the results of a bifurcated judging system that began earlier this year with a series of panels with … Continue reading “Droga5, BBDO, Chiat, SMUGGLER lead AICP Shortlists”

Actor Jon goes Hamm on Apple TV+

Jon Hamm has played many memorable roles – uh, Don Draper anyone? And don’t forget Kristen Wiig’s douchey boyfriend, in the 2011 smash hit Bridesmaids. Or Hamm as determined FBI Special Agent Adam Frawley, in The Town. But while Apple TV+ is setting itself apart with its series and movies starring such A-Listers as Jennifer Aniston, … Continue reading “Actor Jon goes Hamm on Apple TV+”

2021 in Review: The best ad campaigns

So, here we are at the end of another year. In 2021, we experienced more freedom from the pandemic during the spring and summer as cases lowered, but here we are, back in a kind of partial quarantine as the omicron variant spreads. While many businesses asked their teams to return to the office, advertising … Continue reading “2021 in Review: The best ad campaigns”

Emmy: Apple, Amazon, Nike, Dre nominated for best spot

Nominations for the 73rd Emmy Awards were announced yesterday recognizing a wealth of innovative storytelling, exceptional new programs, and a robust and diverse group of talent nominees. One of the categories the Reel 360 Team always focuses on is of course the advertising category. The nominations for this year are from Apple, Amazon, Beats by … Continue reading “Emmy: Apple, Amazon, Nike, Dre nominated for best spot”

Cannes Lions: Omnicom agencies dominate festival

At Cannes Lions Live 2021, Omnicom Group (NYSE: OMC) agencies were recognized for their excellence within both the creative and media disciplines. All three Omnicom creative networks (BBDO, DDB, and TBWA) placed in the top ten of the Network of the Festival competition, with BBDO coming in third, DDB in sixth, and TBWA in seventh. AMV BBDO … Continue reading “Cannes Lions: Omnicom agencies dominate festival”

Droga5 leads One Show finalists with 44

The One Club for Creativity has announced that entries from 53 countries have been selected by its global juries of top creative leaders as finalists for The One Show 2021. All finalists will be awarded a Gold, Silver, Bronze Pencil or Merit at this year’s One Show, to be announced on June 10 during the online Creative Week 2021. Droga5 … Continue reading “Droga5 leads One Show finalists with 44”

We jump for Apple AirPods Pro spot

Okay, okay, yeah we’re late with this one. But this month-old spot from Apple for their AirPods Pro, is no less a Reel Ad of the Week for the Reel 360 team than any other campaign. Touting the versatility of the wireless earbuds will help “turn the world into your playground,” the work from TBWA\Media … Continue reading “We jump for Apple AirPods Pro spot”

MullenLowe lands Executive Creative Directors

As part of its strategy to push the boundaries of creativity agency wide, MullenLowe LA has hired Laura Sampedro and Carlos Alija to head creative at the burgeoning West Coast office. The duo, known for their global work for brands from Coca-Cola to Honda to Lurpak, relocated from New York, where they were group creative … Continue reading “MullenLowe lands Executive Creative Directors”