GALE has released new research with Forbes Insights that reframes the modern Chief Marketing Officer as a builder of enterprise growth. In “The Business-Architect CMO: Building Future-Proof Growth Strategies,” a
Move over, Batfleck. There’s a fresh Affleck grabbing screen time (and a coffee) at Dunkin’. Jen Affleck, the breakout from Hulu’s Secret Lives of Mormon Wives who went viral for
Topgolf is doubling down on fun this fall. The brand today unveiled a new campaign, developed in partnership with creative agency of record Anomaly, that puts one message front and
To mark three decades of citrus-kissed pints, Blue Moon is having a little fun with language. The brand is “officially” rebranding orange as BlueMoonGarnish—a cheeky nod to the Valencia peel
New Yorkers aren’t exactly trusting when a brand promises “more.” That’s the brilliant tension McCann New York plays with in “Nothing Up Our Sleeve,” a surreal, sleeves-up launch film for
Ford is opening a new chapter with “Ready Set Ford,” a sweeping brand platform designed to re-energize the 122-year-old automaker and reconnect it with customers in a market roiled by
Got you! Howard Stern is staying put at SiriusXM, after faking out his audience first. On Monday’s broadcast, Bravo star Andy Cohen opened the show in Stern’s chair and delivered a faux
Actor Tom Holland has revealed he helped design his own Spider-Man suit for new movie Spider-Man: Brand New Day – revealing it was a “really fun” process. The 29-year-old actor
Since 1959, the “Welcome to Fabulous Las Vegas” sign has greeted more than 1.5 billion visitors. What began as a roadside salutation has become a globally recognized motto—spanning decades, languages,
Football season is heating up, and Farm Rich is bringing bold flavor and big personality to game day with its newest advertising campaign, “Now We’re Cookin’.” Inspired by the charm
Hanson Dodge (HD) announced two senior moves today. Agency veteran Katherine Schmidt has been promoted from Associate Creative Director to Creative Director, reporting to newly named Chief Creative Officer Mike
Sabrina Carpenter “embraced spontaneity” while writing her new album. The 26-year-old singer says her latest record Man’s Best Friend covers “experiences that I was having that were really urgent to
BARK, the brand best known for making dogs (and their humans) happy, is taking a big leap into the food bowl. Partnering with Tombras, the company has launched “BARK in
Bon Jovi is set to release their new collaboration album on October 24. The legendary rock band has announced that Forever (Legendary Edition), their 14-track collaboration album, will be released
College football is back, and so is Bud Light with a campaign that blends tradition, comedy, and ice-cold refreshment. Actor and comedian Shane Gillis returns for his second season with
Taylor Swift has revealed striking new imagery for her upcoming album, The Life of a Showgirl. The 35-year-old pop star shared a promotional shot for her Shiny Bug Vinyl Collection
Call of Duty just pulled off one of the daring campaign launches of the year, and it wasn’t even under its name. A mysterious “new technology company” called The Guild
Tim Hortons, the Professional Women’s Hockey League (PWHL), and Mattel’s Barbie brand have teamed up to release the Barbie Tim Hortons PWHL Dolls, modeled after hockey stars Sarah Nurse and
Nike Football is unleashing a bold new brand identity with Scary Good, a global creative platform celebrating the brilliance of attacking football and the fearless, creative style of play loved
Grammy-nominated rapper GloRilla has gone from working the drive-thru to starring in the menu. The CMG artist is front and center in Checkers & Rally’s latest This Eats Different campaign,
