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Tag: Wieden+Kennedy

Michelob ULTRA sends up Caddyshack
  • Super Bowl

Michelob ULTRA sends up Caddyshack

By Reel 360 Feb 2, 2023
Michelob ULTRA is teeing up superior enjoyment for all and unveiling the brand's boldest campaign in its history on football's biggest stage. During the Super Bowl and beyond, ...
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Kids dream big in Nike Lunar New Year work
  • Lunar New Year

Kids dream big in Nike Lunar New Year work

By Reel 360 Jan 26, 2023
We’ve all been buoyed by a kid’s naive ambition to realize their big dreams. Why can’t all of us just dream like a kid again, despite being stuck with all of life’s ev...
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Advertising legend Dan Wieden passes at 77
  • In memoriam

Advertising legend Dan Wieden passes at 77

By Colin Costello Oct 9, 2022
He was the icon who coined, "Just Do It" for NIKE. Advertising legend Dan Wieden "did it" all and now he is gone. The creative leader behind NIKE’s famous "Just Do It" tagli...
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Kraft Dressing invites consumers to get Well Dressed
  • REEL NEW YORK

Kraft Dressing invites consumers to get Well Dressed

By Reel 360 Sep 26, 2022
Kraft Dressings is getting dressed up! As the brand unveils its new platform “Well Dressed,” the first brand campaign since 2016, and the biggest integrated marketing effo...
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Hotels.com wants you to find your  perfect somewhere
  • Reel Portland

Hotels.com wants you to find your perfect somewhere

By Reel 360 Apr 21, 2022
Today, Hotels.com unveiled its new creative platform, “Find Your Perfect Somewhere,” in a series of :30 ads that redefine the travel brand as a hotel matchmaker, not a dire...
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For Super Bowl, Michelob ULTRA All-stars… bowl
  • Super Bowl

For Super Bowl, Michelob ULTRA All-stars… bowl

By Reel 360 Feb 8, 2022
Today, Michelob ULTRA unveiled a series of three star-studded Super Bowl commercials that ladder back to the brand’s belief, "It's Only Worth It If You Enjoy It." Michelob UL...
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There’s zero barriers in Bud Light NEXT’s Super Bowl spot
  • Super Bowl

There’s zero barriers in Bud Light NEXT’s Super Bowl spot

By Reel 360 Feb 8, 2022
Today, as Bud Light NEXT hits store shelves across the country, the #1 beer brand in the industry is releasing its new Super Bowl commercial, which pays tribute to those cons...
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Cannes Lions: That’s a wrap
  • CANNES LIONS

Cannes Lions: That’s a wrap

By Reel 360 Jun 26, 2021
Three breath-taking, emotional tours de force were awarded Grands Prix in the Cannes Film Lions on Friday. Lacoste's Crocodile Inside, through BETC Paris, Nike's You Can't Stop...
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Droga5 leads One Show finalists with 44
  • The One Club

Droga5 leads One Show finalists with 44

By Reel 360 May 24, 2021
The One Club for Creativity has announced that entries from 53 countries have been selected by its global juries of top creative leaders as finalists for The One Show 2021....
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Kraft, Wieden+Kennedy seek the next “Mayo Man”
  • REEL NEW YORK

Kraft, Wieden+Kennedy seek the next “Mayo Man”

By Reel 360 May 11, 2021
As the “Mayo of Mayonnaise,” Kraft Mayo always celebrates mayo lovers. Now, the velvety smooth brand just tapped legendary “Mayo Man” (who you may remember ate straigh...
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Spike Lee, Alfre Woodard narrate Ghetto Film School PSA
  • REEL NEW YORK

Spike Lee, Alfre Woodard narrate Ghetto Film School PSA

By Reel 360 Mar 31, 2021
Ghetto Film School's new short film “What’s in a Name” amplifies GFS’s goal to give platforms to people whose stories are not always told and volume to voices often unh...
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Nike celebrates motherhood in “tough” film
  • Reel Portland

Nike celebrates motherhood in “tough” film

By Reel 360 Mar 16, 2021
Nike’s latest film, The Toughest Athletes, captures the power and strength of women during one of the most transformative stages of their lives, pregnancy and early motherhoo...
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Our Top 5 Super Bowl spots and the Bottom 5
  • Super Bowl

Our Top 5 Super Bowl spots and the Bottom 5

By Colin Costello Feb 8, 2021
For the 25 years or so I was actively in advertising, I want to say I threw maybe 10 to 15 Super Bowl parties in that span. It was always a joyous tribal experience sitting, la...
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AB to air first corporate Super Bowl LV spot
  • Super Bowl

AB to air first corporate Super Bowl LV spot

By Reel 360 Feb 6, 2021
Anheuser-Busch will air its first-ever corporate Super Bowl spot, called “Let’s Grab A Beer,” during Super Bowl LV. The ad, called “Let’s Grab A Beer,” ...
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Bud Light turns last year’s Lemons into Seltzer Lemonade
  • Super Bowl

Bud Light turns last year’s Lemons into Seltzer Lemonade

By Reel 360 Jan 29, 2021
This is great! Bud Light Seltzer Lemonade has released its first-ever Super Bowl television ad, from agency Wieden+Kennedy, titled 'Last Year’s Lemons.' Inspired by the do...
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2020 in Review: Our favorite advertising campaigns
  • Year in Review

2020 in Review: Our favorite advertising campaigns

By Colin Costello Jan 1, 2021
It's hard to remember back in February 2020, when the Kansas City Chiefs bested the San Francisco 49ers in Super Bowl LIV and Parasite was winning Best Picture, no one was talk...
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Visa chooses Wieden+Kennedy as AOR
  • REEL MOVES/NEW YORK

Visa chooses Wieden+Kennedy as AOR

By Reel 360 Dec 4, 2020
Following a review that began earlier this year, Visa has selected Wieden + Kennedy and Publicis Groupe to handle global advertising duties. W+K succeeds BBDO, New York as the ...
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Wieden+Kennedy bolsters global leadership team
  • REEL MOVES/NEW YORK

Wieden+Kennedy bolsters global leadership team

By Reel 360 Oct 30, 2020
Big news from the New York office of Wieden+Kennedy. The agency has elevated two of its executives to the agency's global leadership team. Executive creative director Karl Li...
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You can’t stop the Williams sisters in new Nike video
  • Reel Ad of the Week

You can’t stop the Williams sisters in new Nike video

By Reel 360 Sep 1, 2020
Since the first time Venus and Serena Williams stepped onto a tennis court, the sport was forever changed. Nike’s new film, “You Can’t Stop Sisters,” shows how the W...
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W+K São Paulo launches #MinersOutCovidOut
  • International

W+K São Paulo launches #MinersOutCovidOut

By Reel 360 Aug 11, 2020
Today, W+K São Paulo is launching a really strong and necessary message in defense of the Yanomami Indigenous People. The production is narrated Dário Kopenawa, a native lea...
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