72andsunny Archives

International

Bumble empowers people to challenge ‘Romance Gap’

By Reel 360 Mar 14, 2022

Bumble has launched a campaign to raise awareness of the ‘Romance Gap’ – the discrepancy in behavior expected from men/masculine-presenting and women/feminine-presenting ...

REEL NEW YORK

BetMGM pulls basketball legend Kevin Garnett out of retirement

By Reel 360 Dec 17, 2021

On the court, Kevin Garnett was known as a fierce competitor, who exuded an incredible amount of confidence. But now, he’s retired and leading a much calmer life – some hav...

REEL MOVES/NEW YORK

72andSunny strengthens creative and brand leadership teams

By Reel 360 Aug 27, 2021

Our friends at 72andSunny continue to bolster its talent with new leadership hires out of its New York office which include: Elaine Cox serving as executive creative director, ...

REEL MOVES/LA

72andSunny: Bolsters leadership team

By Reel 360 Aug 5, 2021

72andSunny Los Angeles continues to build talent momentum with the promotion of Zach Hilder to Executive Creative Director and the hiring of Shane Chastang, Group Brand Directo...

CANNES LIONS

Cannes Lions: 72andSunny and Tinder win Grand Prix

By Reel 360 Jun 25, 2021

MDC Partners (NASDAQ: MDCA) agency 72andSunny has been awarded the Entertainment Grand Prix at this year's prestigious Cannes Lions International Festival of Creativity. ...

The One Club

72andSunny’s Cole elected Chair of One Club Board

By Reel 360 Jun 8, 2021

The One Club for Creativity today announced new leadership to its National Board of Directors. Glenn Cole, Co-Founder and Creative Chairman of 72andSunny, has been elected B...

REEL LA

Adobe Premiere Pro packs spot full of VFX goodness

By Reel 360 Jun 1, 2021

Everyone has a story to tell. Today more than ever, video creation is the way we make and share those stories with the world. Adobe's new film campaign, Fantastic Voyage | Ad...

SPORTS

NFL Draft hopefuls take stage in new campaign

By Reel 360 Apr 28, 2021

On Thursday, NFL hopefuls find out if they’ve been selected in the 2021 NFL Draft. In the latest campaign for the NFL titled, 'Take the Stage,' the league in conjunction with...

REEL MOVES

72andSunny ushers in Creative Leadership Council

By Reel 360 Dec 8, 2020

In order to ensure the agency's creative vision manifests with excellence, 72andSunny has announced the launch of a new Creative Leadership Council. The council was formed by n...

REEL MOVES/NEW YORK

72andSunny Strengthens Creative with GCD Florence

By Reel 360 Oct 30, 2020

72andSunny has announced the addition of group creative director, Sherina Florence, to its roster. Sherina joins the team after two years at Ogilvy, New York working as the bra...

REEL NEW YORK

Jamie Foxx stars in new campaign for BetMGM

By Reel 360 Oct 5, 2020

Academy and GRAMMY Award winner, Jamie Foxx, who has been teasing audiences that he may reprise his role of Spider-man villain Electro in the new Marvel Cinematic Universe Spid...

Music

Wave Studios wins 2020 AMP Best in Show

By Reel 360 Jul 30, 2020

It’s back-to-back wins for the New York, London and Amsterdam based audio house Wave Studios, as the company won the Ryan Barkan Award for Best in Show at the 2020 AMP Awards...

REEL LA

72andsunny, Adobe launch Stock Film Festival

By Reel 360 Jul 16, 2020

Adobe in partnership with creative agency 72andSunny Los Angeles, launched the first-ever Stock Film Festival, showcasing that, while production may have been put on hold durin...

AICP

Gustafson most awarded editor at AICP Awards

By Reel 360 Jun 18, 2020

Winners of the AICP Show: The Art & Technique of the Commercial were presented awards tonight at a special virtual premiere held in lieu of the annual gala premiere at The ...

REEL LA

72andSunny invites us to Grabst a Pabst

By Reel 360 May 14, 2020

This makes the Reel 360 team not only want a beer, but a working man's beer. Pabst, baby. While our new realities are forcing us to find new ways of socializing and being creat...

AICP

2020 AICP Awards release short list

By Reel 360 May 13, 2020

Matt Miller, President and CEO of AICP, today announced the release of the shortlists for the 2020 AICP Awards – the AICP Post Awards, the AICP Next Awards and the AICP Show ...

National

72andSunny, Endeavor, McGarrah Jessee reduce staffs

By Reel 360 Apr 29, 2020

Reduced ad spending by marketers as well as industry shutdowns during the coronavirus COVID-19 pandemic continue to negatively affect ad agencies and their staffs. This week, C...

REEL LA

NFL, 72andSunny want you to stay home and stay strong

By Reel 360 Mar 31, 2020

The National Football League announced today that in collaboration with the National Football League Players Association, clubs, owners and players, more than $35 million has b...

REEL MOVES/LA

Battery brings in creatives from 72andSunny, Sid Lee

By Reel 360 Mar 13, 2020

Nearing one year since its acquisition by global communications company Havas, Battery Annex, a marketing, advertising and design agency founded to create advertising that's a...

Year in Review

2019 in Review: The Best of “Reel Ad of the Week”

By Colin Costello Dec 27, 2019

The last year of the decade saw many innovative ads that either struck The Reel 360 team as visually striking, made us belly-laugh, made us think with sardonic and unblunted co...