REEL LA Archives

REEL LA

Hera! Serena Williams is Wonder Woman in spot for DIRECTV

By Colin Costello Aug 27, 2021

Move over Gal Gadot. On August 2nd, DIRECTV became a new company comprising all of AT&T’s previously held US video assets. With a new overall look and feel introduced for...

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Taco Bell will “live Nas” in surreal breakfast campaign featuring Lil Nas X

By Reel 360 Aug 24, 2021

Back in 2017, Lil Nas X laid down roots working at an Atlanta-area Taco Bell as a team member. Less than five years later, he has ascended to stardom by defying conventions, ch...

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Adland-backed “Brave Camp” leaves lasting impact on BIPOC teens

By Reel 360 Aug 16, 2021

Last month, a group of underserved, BIPOC (Black, Indigenous, and People of Color) teens took a bus from Sacramento to Portola, CA to attend a new kind of camp – one des...

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Netflix’s fun new brand film is for the universe

By Reel 360 Jul 23, 2021

To call Netflix's new campaign a work of global creative would be an understatement. No. As the new brand campaign makes its debut today, celebrating shared stories about huma...

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Finding your own Chateau with the Washington wine

By Reel 360 Jul 21, 2021

This summer, Chateau Ste. Michelle wants us to discover our own personal Chateaus...whether that’s a lakeside retreat or your own backyard. "My Chateau" isn’t a place. It�...

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The Summer ‘It’ cocktail, the Clamato Michelada

By Jessica Velle Jul 21, 2021

It’s mid-summer, and high time we talk about the middle child alcoholic beverage that doesn't get the most attention, but legit deserves the most praise. Yes, I'm talking abo...

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L.L. Bean: First OOH campaign from Doner

By Reel 360 Jul 15, 2021

An expert on both outdoor attire, equipment and recreation, L.L. Bean believes in the power of fresh air and getting outside, regardless of where “outside” is. The Gre...

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FIJI water: Hans Zimmer scores new campaign

By Reel 360 Jul 12, 2021

FIJI Water today launched its new campaign chronicling the unique and pristine journey of FIJI Water: from the clouds, to rain, through rocks, into a deep artesian aquifer...

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CARTWRIGHT: Debuts new brand campaign for YouTube

By Reel 360 Jul 9, 2021

In a hilarious new ad campaign for YouTube TV, agency CARTWRIGHT shows how easy it is to watch live TV on your own schedule – not the television broadcast schedule – as see...

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Hayden5 celebrates Black Hair in new PSA

Jul 6, 2021

When most people talk about The Crown, it's usually assumed to be about the hit TV series on Netflix. Not in this case. National Crown Day is a day of solidarity for the human ...

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Juanita’s Foods brings on the “Dip-spenser” via BBDO LA

By Reel 360 Jun 30, 2021

The reasons to celebrate just keep coming. Up next – 4th of July! Remember the episode of Seinfeld where George double dips? That was filmed in ...

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Innocence Project: PSA from Hayden5 for justice reform

By Reel 360 Jun 28, 2021

This new creative effort from production company Hayden5 who recently produced a PSA for The Innocence Project, is something that will make you happy and mad as hell simultaneo...

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Hayden5: Launches $15K Gear Grant for filmmakers

By Reel 360 Jun 22, 2021

Production company Hayden5 and Video Consortium, a global network of video journalists and documentary filmmakers, have partnered to launch Gear Grant, a new initiative dedi...

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Ryan Reynolds new Father’s Day drink – The Vasectomy

By Reel 360 Jun 18, 2021

Mr. Ryan Reynolds has mixed up what he considers the perfect drink for Father's Day. Dubbing it the, "Mother of all Cocktails," in his new ad for Aviation American Gin, the Dea...

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Giantstep: Creates epic trailer for Quantum Knights

By Reel 360 Jun 16, 2021

Creative technology company Giantstep recently partnered with Tokyo-based LINE Games and Space Dive Games to create a CG trailer for Quantum Knight, a new online third-perso...

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Xbox: Love letter to fans starring Simu Liu

By Reel 360 Jun 15, 2021

Microsoft Xbox tugs at the heartstrings with a cinematic epic of its most anticipated upcoming titles in the part live-action: 60 spot 'Games Change Your World' out of Los Ang...

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OREO: Crop circles offer aliens peaceful welcome

By Reel 360 Jun 14, 2021

Ahead of the June 27th UFO (unidentified flying objects) disclosures to congress, OREO prepared a little welcome gift for its new friends—a peace offering in the form of Eart...

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Jack in the Box: Teams with Derulo for virtual restaurant

By Reel 360 Jun 14, 2021

What happens when two megastars with a knack for creating innovative and over-the-top meals partner up? Only the best “milli” dollar idea ever. In David&Goliath’s lat...

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Hyundai: custom TV ads, content, and IP from Disney

By Colin Costello Jun 7, 2021

The new Hyundai campaign is self-described as unprecedented and the automaker is pretty right. Hyundai and Disney have developed an original creative campaign to introduce the ...

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RE:Store: campaign for Black businesses hurt by COVID

By Reel 360 Jun 7, 2021

A year in the making following the devastating effects of the pandemic on local businesses nationwide, Los Angeles-based RE:Store--a brand-new platform created to connect ...