Post Archives

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New Blank evolves American Idol graphics for Season 3

By Reel 360 Apr 24, 2020

In anticipation of Season 3 of American Idol, ABC tapped design and motion-graphic house The New Blank to evolve the graphics package they created for Season 1. The order of th...

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Framestore looks virtually for new VFX talent

By Reel 360 Apr 24, 2020

With the Covid-19 pandemic shuttering VFX houses in favor of remote working, Oscar-winning creative studio Framestore has launched an exciting competition for new talent in lie...

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BLOCK & TACKLE takes us BTS of truTV’s rebrand

By Reel 360 Apr 20, 2020

Creative studio BLOCK & TACKLE has unleashed its comprehensive rebrand for AT&T WarnerMedia's truTV, now appearing across the cable network's linear, digital and soci...

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Chapeau Studios helps bring SXSW winner to life

By Reel 360 Mar 26, 2020

Chapeau Studios is proud to have contributed design and post to the feature documentary The Donut King, selected for world premiere in competition at SXSW 2020 a...

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Framestore takes us BTS of new Macy’s spot from Anh Vu

By Reel 360 Mar 16, 2020

Directed by Anh Vu of Framestore Pictures, the new Macy's film titled "Switch It Up" highlights strong, confident women, and the many ways an amazing outfit from the department...

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Laundry takes us behind the scenes of new Kilz spot

By Reel 360 Mar 16, 2020

Design, animation and production studio Laundry recently animated a photoreal CG spot for KILZ primer. The new campaign via Los Angeles-based ad agency Arcana Academy encourage...

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Framestore takes us BTS of John Cena Experian spot

By Reel 360 Feb 27, 2020

In this new multi-spot campaign for Experian, Framestore teamed up with MikeTeevee and RESET director Gary Freedman to demonstrate that it’s now possible to increase your c...

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Not To Scale takes us BTS of Coca-Cola Energy spot

By Reel 360 Feb 27, 2020

Well, this is pretty dope. Energy is Coca-Cola’s first new global product launch since the brands’ highly successful, Coke Zero. The campaign strategy centers around the en...

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Timber, Errol Morris create sizzling Chipotle spot

By Reel 360 Feb 27, 2020

Celebrated Director Errol Morris returned once again to Santa Monica-based Timber to collaborate with the award-winning visual effects team on a brand-new commercial campaign f...

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Cut+Run’s Knight cuts V-Day campaign for Jared

By Reel 360 Feb 14, 2020

Happy Valentine's Day to the Reel 360 readers! Avoid high-pressure decision-making with this new Valentine’s Day campaign for Jared, edited by Cut+Run’s Gary Knight and dir...

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Celebrate JAMM’s 5th birthday with epic showreel

By Reel 360 Feb 12, 2020

The last five years have brought special effects studio JAMM some truly exceptional work. From working on the promo for Atlanta season two, to collaborating...

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Lucky Post’s Marc Stone helps Kia deliver action

By Reel 360 Feb 4, 2020

The hardest working stunt person has a vehicle to match in the new spot for Kia's new SUV, the 2021 Seltos. Edited by Lucky Post's Marc Stone for the creators of the TV spot, I...

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Framestore appoints Sinha as head of Mumbai studio

By Reel 360 Feb 4, 2020

Akhauri P. Sinha has been appointed by Framestore as the head of its new, purpose-built Mumbai studio. Akhauri joins from Method, where he was Managing Director of the studio'...

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VFX company Crafty Apes expands Hollywood footprint

By Reel 360 Jan 25, 2020

Full-service visual effects powerhouse Crafty Apes (Watchmen, Hustlers, Dolemite is My Name) has hired Chris Kenny and Brandon Nelson as VFX Supervisors to join their Lo...

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AbelCine to hold DaVinci color grading workshop

By Reel 360 Jan 16, 2020

So, you've been wanting to bone up on your DaVinci and Resolve skills. Now's your chance. Filmmaker and content partner and technology resource, AbelCine Burbank is holding an...

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Framestore on their VFX magic for ‘The Witcher’

By Reel 360 Jan 11, 2020

It wasn't witchcraft that brought the beautiful visual effects to life in Neftlix's The Witcher. It was the magic of Framestore, London. As part of its impressive slate of work...

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VFX Legion on post work for Blumhouse ‘Black Christmas’

By Reel 360 Jan 11, 2020

Led by VFX Supervisor James David Hattin, VFX Legion's global team of artists created all of the visual effects for Black Christmas, the second remake of the classic holiday ho...

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Texas Lottery wins with Cut+Run editor Knight

By Reel 360 Dec 19, 2019

For Texas Lottery and agency Third Ear, Director Noah Marshall and Cut+Run Editor Gary Knight take you on a journey in reverse, opening on a holiday celebration filled with bal...

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VFX Legion completes ‘Madam Secretary’ finale

By Reel 360 Dec 17, 2019

Madam Secretary began its final season with the highly anticipated premiere episode revealing that Secretary of State, Elizabeth McCord (Téa Leoni), had won the race for the p...

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Cut+Run’s Oppenheimer edits LA Times campaign

By Reel 360 Dec 10, 2019

News media and journalism has been at the center of national debate for several years, propelling media companies such as the Los Angeles Times to express the value of trustwort...