Akkurat Studios welcomes three new directors

Hot on the heels of its third anniversary, Berlin and LA-based production company Akkurat Studios, has announced three new signings for commercial representation in the German market. Further enhancing the studio’s creative chops is the addition of award-winning Lauren Sick, Filip Engstrom, and Alan Masferrer. Co-founder Rocco Kopecny in a statement notes, “Searching for new talent isn’t … Continue reading “Akkurat Studios welcomes three new directors”

Dogs are howling over NY Lottery’s new song

After launching the $1,000,000 Lucky Dog Scratch-Off Game Series, the New York Lottery is back with another treat for dogs and their humans. A new music track just dropped called, “Wanna Go for a Walk?”  Created by McCann, the song features a totally unique instrumentation. It might sound like a hip-hop beat to human ears, but … Continue reading “Dogs are howling over NY Lottery’s new song”

McCann introduces State Street Global Advisors’ Liquidity Maze

Whatever you get into, make sure you can get out. That’s the challenge State Street Global Advisors is putting to financial advisors, who are in constant search for liquidity in a volatile, competitive market. It’s also the idea behind the Liquidity Maze, an immersive, panoramically engaging VR experience the company and its highly liquid DIA fund … Continue reading “McCann introduces State Street Global Advisors’ Liquidity Maze”

Meet a new breed of New York Scatch-Off Game

Get your dog paws ready. The New York Lottery is launching the new $1,000,000 Lucky Dog Scratch-Off Series. Our friends at McCann New York helped develop and create both the product and the campaign, which asks the question, how would your dog spend a million dollars? The tickets themselves are elegantly designed with bright colors and … Continue reading “Meet a new breed of New York Scatch-Off Game”

McCann hires Pete Johnson as EVP, ECD

McCann today announced that Pete Johnson, an award-winning creative director, will join its New York office as EVP, Global Executive Creative Director. He will work hand-in-hand with Shayne Millington and Pierre Lipton, co-Chief Creative Officers, McCann New York. Johnson joins McCann after spending 5+ year as an ECD at Deutsch, New York and more than … Continue reading “McCann hires Pete Johnson as EVP, ECD”

It’s about Family! New York Lottery, X Series Family of Scratch-Off Games 

The New York Lottery’s X Series’ family of Scratch-Off tickets can multiply your win. So, to announce the X Series’ biggest ticket drop yet, our friends at McCann are introducing New York to another family of winners: The Monteros.   The Monteros like to multiply their wins. They’re ten-time Regional Yo-Yo Champions. They’re twenty-time Blue Ribbon … Continue reading “It’s about Family! New York Lottery, X Series Family of Scratch-Off Games “

Cabin makes room for five new editors and New Head of Production

Cabin Editing Company today announced a major expansion of its New York office, with six new hires including head of production Sari Resnick, and five new editors: Alvaro del Val, Carla Luffe, Nina Sacharow, Dylan Edwards, and Matt Schaff. Cabin editor Robert Lopuski has also joined the company’s New York roster from Los Angeles. Cabin’s … Continue reading “Cabin makes room for five new editors and New Head of Production”

McCann Worldgroup names global Nike star as President, Global CCO

McCann Worldgroup today announced that Alex Lopez will join the network as President & Global Chief Creative Officer. Lopez arrives from Nike, where he held several global leadership posts, including Vice President, Global Marketing, Men’s Creative Director at Nike and Co-Founder and Global Head Of Studio at Waffle Iron Entertainment. The addition of Lopez is the next … Continue reading “McCann Worldgroup names global Nike star as President, Global CCO”

This New York Lottery game will lift every bacon lover’s spirits

There’s something delicious (yeah, we went there) coming to New York Lottery retailers. It’s a new Scratch-Off Game called BACON! Yes, glorious bacon! To launch the new lottery ticket, McCann New York cooked up a campaign that pays homage to everyone’s favorite food. The smokey, salty smell of bacon is calling New Yorkers to Wake … Continue reading “This New York Lottery game will lift every bacon lover’s spirits”

Mat Bisher joins DDB New York as Chief Creative Officer

DDB has announced the appointment of Mat Bisher to Chief Creative Officer, DDB NY to lead creative teams at the network’s flagship office. Bisher will work under the creative leadership of DDB Global Chief Creative Officer, Ari Weiss. Weiss said: “Mat is the type of creative leader who can see the entire board. His influence stretches well beyond the creative department as he inspires teams … Continue reading “Mat Bisher joins DDB New York as Chief Creative Officer”

The Garage expands with new stages, adds three new directors

In its first additions to the company’s roster since Owner/Director Steve Giralt founded it five years ago, The Garage has signed three new tabletop directors on the heels of moving into a new and larger production studio in Industry City Brooklyn. Award-winning directors Ronald Koetzier, Charles Nordeen, and Shanghoon have joined Giralt as part of … Continue reading “The Garage expands with new stages, adds three new directors”

McCann Health wins “Most Awarded Network at Healthcare Awards

McCann Health was named World’s Most Awarded Network for the third year in a row and McCann Health New York was named World’s Most Awarded Agency at The Creative Floor show, marking the first time a network has swept both categories in the show’s history. Additionally, McCann Health New York client Change the Ref was … Continue reading “McCann Health wins “Most Awarded Network at Healthcare Awards”

MGM, Bellagio relaunch in new campaign from McCann

As the brand that exists to entertain the human race, MGM Resorts is compelled to remind the world that a return to normal just won’t cut it – this is time for something way beyond normal. The past year and a half has been a difficult and trying time, to say the very least. The … Continue reading “MGM, Bellagio relaunch in new campaign from McCann”

Gerety Awards: McCann is U.S. Agency of Year

Prior to the shortlist announcement due Tuesday, June 15, and following the U.S judging session, the Gerety Awards, the only creative prize to reward the best in advertising from the female vision, announces that McCann New York is the U.S. agency of the year. Agency of the Year by country is chosen by the local … Continue reading “Gerety Awards: McCann is U.S. Agency of Year”

Webbys name McCann Network of Year

McCann Worldgroup has been named Network of the Year by the 2021 Webby Awards, marking the second year in a row the network has received this recognition. In addition, McCann New York has been named Webby Agency of the Year. The Webby Awards, known as the “Internet’s highest honor,” are presented annually by the International Academy of … Continue reading “Webbys name McCann Network of Year”

USPS discovers new routes with McCann

Business is changing. The United States Postal Service (USPS) is changing with it, so we can serve businesses and their customers right when they need it. The Postal Service, an essential federal service, is part of the nation’s critical infrastructure, delivering mail and packages to every home and business in the United States. USPS deliveries … Continue reading “USPS discovers new routes with McCann”

New York Lottery presents the ultimate Whodunnit…

How do you launch a movie-themed scratch-off game for the New York Lottery? With the same approach a film studio premiering a movie in Hollywood would take, of course, beginning with an epic trailer. Together with McCann New York, the New York Lottery launched the campaign, titled $1,000,000 Premiere, with an edge-of-your-seat :30 trailer for the ultimate … Continue reading “New York Lottery presents the ultimate Whodunnit…”

Microsoft finds a way in new campaign

While there is no doubt that this has been one of them most challenging years ever for many businesses, Microsoft Teams has continued to play an integral part of the way companies are reinventing how they connect, not just with each other, but with customers.   In the brand’s latest campaign, created by McCann, we see … Continue reading “Microsoft finds a way in new campaign”

Perry Fair named EVP, global ECD for McCann

Big congrats to Perry Fair. The talented advertising veteran has been named to the brand new role of EVP, global ECD, director of entertainment, for McCann New York. Fair has held senior roles on both the ad agency and client side of the business. He was also the first Black president of a publicly traded … Continue reading “Perry Fair named EVP, global ECD for McCann”

A dog finds his “Dogtopia” in new Microsoft Xmas spot

For the most part, it’s been a pretty shitty year. We’re separated from family and friends. Money is tight. Or in many cases nonexistent. And now we have the pressure of holiday shopping. Where is our holiday spirit? In the flusher. Microsoft, along with AOR McCann New York, acknowledges that reality but, at the same … Continue reading “A dog finds his “Dogtopia” in new Microsoft Xmas spot”