| Reel 360 – We are Advertainment
Reel 360 is a daily digital trade magazine that covers the national news on all aspects of advertising, film, TV, media, music, entertainment. The content is original, written by industry experts and contributing Op Eds
1+ Lay’s is on a mission to find and celebrate people who are creating much-needed joy in their local communities – donating $50 to Feeding America for every social post using the hashtag to honor these #JoyGivers, with a contribution up to $1 million by July 12. (That adds up to 20,000 #JoyGivers across America!) To … Continue reading “Lay’s, David&Goliath look for some joygivers”
3+ Editor’s Note: They are leaders. They are inspirational. They are mentors. They are visionaries. They are, quite frankly, badasses. They are our 2020 REEL WOMEN. During Women’s History Month, you will be able to meet these incredible personalities in Advertising, Entertainment, Media and Production. Get ready, they are making “Herstory.” Meet Natasha Royzina. This … Continue reading “Natasha Royzina, David&Goliath’s Director of Business and Legal Affairs”
1+ Editor’s Note: They are leaders. They are inspirational. They are mentors. They are visionaries. They are, quite frankly, badasses. They are our 2020 REEL WOMEN. During Women’s History Month, you will be able to meet these incredible personalities in Advertising, Entertainment, Media and Production. Get ready, they are making “Herstory” Meet Lixaida Lorenzo. She … Continue reading “Lixaida Lorenzo, GCD David&Goliath”
3+ Editor’s Note: “The Reel Black List” is our annual spotlight of brothers and sisters in the worlds of advertising, film, TV, music, radio and media who are making a difference through their contributions and creativity. For the next 29 days, you will be able to celebrate these various personalities with us. Karen Jean is … Continue reading “Karen Jean, David&Goliath Executive Producer”
2+ The Reel 360 Team actually had no idea how the tasty little pita chip known as Stacy’s Pita Chips came into being. The story goes that Stacy Madison began her career as a social worker at a home for pregnant women with drug addiction issues. She made $22,000 a year, she says in an … Continue reading “David&Goliath, Stacy’s Pita Chips inspire women “to rise””
1+ Friday, David Angelo, founder and chairman of integrated creative agency David&Goliath, announced the appointment of Laura Forman as chief strategy officer. Reporting directly to Angelo, Forman will lead the agency’s strategy practice across D&G’s client base and will help usher in D&G’s next generation planning function as both a business strategist and a creative … Continue reading “Forman joins David&Goliath as Chief Strategy Officer”
3+ Movement aims to prove that at the heart of creativity lies a purpose that is undeniable and authentic. The 4A’s, the leading trade organization for marketing communications agencies, is launching The Conscious Creative Movement, bringing together heart-driven creators who believe ideas and positive thinking can change the world. Bringing together liked-minded thinkers, Conscious Creative, … Continue reading “4A’s, David&Goliath launch creative movement”
2+ Kids have incredible imaginations. Yet these days packed schedules can leave little room for free thinking and imaginative play. That’s why IMAG!NE is feeding hungry imaginations by providing clever snacks with wholesome ingredients like cheese, apples, and cranberries that spark kids’ creativity. Frito-Lay’s new brand Imag!ne Snacks wants to take care of that. The … Continue reading “David&Goliath helps Imag!ne Snacks fuel imaginations”
5+ Did not see that coming, Kia. Literally. Since taking the automotive industry by storm when introduced in 2009, the Kia Soul has defined and still dominates the category. That of course had to also do with the advertising which featured the groovy hamsters. In fact, The Soul has proved so popular that in March … Continue reading “David&Goliath hit new terrain in Kia Soul spot”
3+ Good news for El-Segundo-based David&Goliath. The award-winning, full-service agency announced today that it has been named Creative Agency of Record (AOR) for Auto-Owners Insurance, one of the leading property and casualty insurers in the U.S. D&G was awarded the business without a formal review. Nice when that happens. Auto-Owners Insurance Group is a 103-year-old … Continue reading “David&Goliath named Auto-Owners Insurance AOR”
5+ Now that we have passed Thanksgiving, we are deep in the throes of holiday spots. There are some good ones and not-so-good ones. But we are lucky to share one of the really good ones. Created by David&Goliath, the California Lottery continues its tradition of encouraging Scratchers as gifts to both friends and acquaintances, … Continue reading “David&Goliath and Guard Bros for Holiday Scratchers”
4+ LA-Based Agency Taps two ECDs and a GCD to lead Kia Motors business David&Goliath has announced the appointment of three senior creative hires to round out the Kia Motors team: Marc Schwarzberg, ECD, Head of Art/Design; Mark Koelfgen, ECD/Copywriter; and Frauke Tiemann, Group Creative Director. “With the launch of the new Stinger and having … Continue reading “David&Goliath expands Kia creative team”
1+ LA-based shop charged with reinventing 104-year-old brand. The mermaid has a new rock! Full-service creative agency David&Goliath (D&G) announced today that it has been named Agency of Record (AOR) for Chicken of the Sea International (COSI). The LA-based agency will be tasked with helping to reintroduce and revitalize the iconic seafood brand to U.S. … Continue reading “David&Goliath named creative AOR for Chicken of the Sea”
7+ I don’t know if I’m lucky or not that I live 10 minutes from Universal, Hollywood. You’re welcome stalkers. That said, I sure do love going to the theme park when my daughters are here during the summer and Christmas. Plus, who am I kidding? I’m a big kid. I love the rides and … Continue reading “David&Goliath launch new Universal Parks campaign”
9+ My daughters used to complain about having to get up a 5 a.m. to attend a high school that was two miles down the street. Compare their first world complaints to those of the children in the West African country of Sierra Leone who have to trek and survive a brutal 9-mile trail to … Continue reading “David&Goliath’s 9-mile “scroll” to an African school”
9+ Traveling Picture Show volunteers at food bank It’s a holiday tradition for Reel Chicago to cover the good things that Windy City ad agencies and production companies are doing for the community, like Scott Marvel’s annual Give a Shirt drive to help the homeless. But, what’s happening on the west coast? After contemplating all … Continue reading “Traveling Picture Show, David&Goliath, Story, Cary Ruby”
6+ Ahhhh, let’s talk about Trump’s border wall. You know – the one that should really be dubbed, “Trump’s Folly?” No, Im not hiding my disdain for his great big wonderful wall. We have all heard about it. Correction, we adults have all heard about it and depending on whether your color scheme is red … Continue reading “David&Goliath build a wall for immigration rights project”
1+ The Reel 360 Team didn’t see this coming. In the newest spot for Kia Motors America, from creative agency David & Goliath, the agency asks us to ponder the question, “How many features of the 2019 Sorento can you showcase in just over 300 feet?” Their answer lies in the latest spot, directed by … Continue reading “2019 Kia Sorento takes world’s shortest test drive”
1+ This is great news. Today, I’m Brave, the global nonprofit that inspires bravery around the world, announced that its 100Roofs Project with a mission to rebuild 100 roofs for 100 families in Puerto Rico, exceeded its goal, completing 116 roofs and counting. The roofs were rebuilt in Morovis and Orocovis, municipalities in Puerto Rico … Continue reading “Today, I’m Brave’s 100Roofs project exceeds goal”
2+ I don’t remember much about Super Bowl LIII, The Eagles weren’t playing and some team from New England won again, but I do remember the fab Kia spot from El Segundo’s David&Goliath. As a refresher, the story was about the largely unknown West Georgia town—West Point. The spot highlighted the builders and families of … Continue reading “Kia Stinger GTS runs with wild horses in west Texas”
