A blue pacifier. Hmmm. This is a real tease, folks. Kia America and creative partner David&Goliath have provided no other information for the carmaker’s 14th Big Game spot except this. However, being the sleuths that we are at Reel 360 News, we can speculate. What we have is a baby blue pacifier attached to a … Continue reading “Kia and David&Goliath tease Super Bowl ad”
Our friends at David&Goliath (D&G) have announced that it was awarded Agency of Record (AOR) for San Diego Zoo Wildlife Alliance (SDZWA), an international, nonprofit conservation organization with two front doors: the San Diego Zoo and the San Diego Zoo Safari Park. SDZWA is committed to saving species worldwide through integrating wildlife health and care, science, and education to … Continue reading “David&Goliath named AOR for San Diego Zoo”
It’s always exciting to see the creative that makes its way into Super Bowl. People don’t realize the countless hours, calls, scripts, and so on that it takes to get here. So first off, I want to congratulate everyone who was involved in any of the spots. Even the ones that didn’t make it to air. … Continue reading “David&Goliath’s GCD Robert Casillas on Super Bowl ads”
Kia America will return to the Super Bowl in 2022 with a 60-second spot designed to build on the brand’s established Super Bowl presence, including our recent three-year sponsorship of the USA Today AdMeter. This will be Kia’s 13th big game ad, with previous spots highlighting the brand’s “Accelerate The Good” charitable initiatives, including the … Continue reading “Kia, David&Goliath confirm return to Super Bowl”
It’s that time of year when Chicagoans have had enough of winter and flock west. David&Goliath (D&G) today announced the hire of two global senior creatives to round out the social impact team: Brett Terblanche joins D&G as Group Creative Director and Art Director; and Luiz Vicente Simoes joins as Group Creative Director and Copywriter. Both Terblanche … Continue reading “Two Chicago creatives go west to David&Goliath”
Integrated creative agency David&Goliath (D&G) today announces that it was awarded Agency of Record for Honeybee Foods Corporation (Jollibee) in late 2020. Jollibee and its affiliates comprise one of the world’s largest and fastest-growing Asian restaurant companies with roots in the Philippines and over 1,400 restaurants worldwide. Jollibee is looking to accelerate growth from its current footprint … Continue reading “David&Goliath named AOR for Jollibee”
David Angelo, founder and chairman of integrated creative agency David&Goliath (D&G) today announced a series of promotions and new hires in a move that will bolster the agency’s creative and strategy departments and deliver breadth and depth to its newly launched Creative Impact Hub. Led by Chief Creative Officer Ben Purcell and Chief of Social Impact Blake … Continue reading “David&Goliath bolsters creative and strategy”
David&Goliath announced today the appointment of Blake Winfree as Chief of Social Impact and promotes D&G veteran Ben Purcell from Executive Creative Director to Chief Creative Officer in a move to expand the agency’s purpose-driven footprint by establishing a creative impact hub dedicated to inspiring greater social responsibility and sustainable impact within the industry, and … Continue reading “David&Goliath makes leadership moves”
As storytellers, we need the right inspiration and tools in which to convey and translate our experiences. And the world is full of stories, even more so during a pandemic, that are just waiting to be told. In the latest innovative creative campaign for Kia Motors by David&Goliath, Kia introduced the all-new 2021 Sorento, a rugged, … Continue reading “David&Goliath turn Kia Sorento into storytelling machine”
David Angelo, Founder & Chairman of integrated creative agency David&Goliath announces appointment of Lisa Tanner as Managing Director. Reporting to D&G’s President, Yumi Prentice, Tanner’s primary responsibilities on the management team will be to lead the overall Kia business and integrated efforts with all partner agencies. “Lisa’s impressive experience and expertise in the industry, whether managing … Continue reading “Lisa Tanner joins David&Goliath as new Managing Director for Kia”
David Angelo, Founder & Chairman of integrated creative agency David&Goliath (D&G) appointed Tiffany Persons as Director of Empathy, a title created to encompass her unique experience and qualifications as a compassionate leader, humanitarian and highly-respected and recognized communicator. Reporting to Angelo and to D&G’s President, Yumi Prentice, Persons’ primary responsibilities will include the recruitment of underrepresented talent … Continue reading “David&Goliath appoints Director of Empathy”
Lay’s is on a mission to find and celebrate people who are creating much-needed joy in their local communities – donating $50 to Feeding America for every social post using the hashtag to honor these #JoyGivers, with a contribution up to $1 million by July 12. (That adds up to 20,000 #JoyGivers across America!) To spread … Continue reading “Lay’s, David&Goliath look for some joygivers”
Editor’s Note: They are leaders. They are inspirational. They are mentors. They are visionaries. They are, quite frankly, badasses. They are our 2020 REEL WOMEN. During Women’s History Month, you will be able to meet these incredible personalities in Advertising, Entertainment, Media and Production. Get ready, they are making “Herstory.” Meet Natasha Royzina. This REEL … Continue reading “Natasha Royzina, David&Goliath’s Director of Business and Legal Affairs”
Editor’s Note: They are leaders. They are inspirational. They are mentors. They are visionaries. They are, quite frankly, badasses. They are our 2020 REEL WOMEN. During Women’s History Month, you will be able to meet these incredible personalities in Advertising, Entertainment, Media and Production. Get ready, they are making “Herstory” Meet Lixaida Lorenzo. She is … Continue reading “Lixaida Lorenzo, GCD David&Goliath”
Editor’s Note: “The Reel Black List” is our annual spotlight of brothers and sisters in the worlds of advertising, film, TV, music, radio and media who are making a difference through their contributions and creativity. For the next 29 days, you will be able to celebrate these various personalities with us. Karen Jean is a … Continue reading “Karen Jean, David&Goliath Executive Producer”
The Reel 360 Team actually had no idea how the tasty little pita chip known as Stacy’s Pita Chips came into being. The story goes that Stacy Madison began her career as a social worker at a home for pregnant women with drug addiction issues. She made $22,000 a year, she says in an Inc. … Continue reading “David&Goliath, Stacy’s Pita Chips inspire women “to rise””
Friday, David Angelo, founder and chairman of integrated creative agency David&Goliath, announced the appointment of Laura Forman as chief strategy officer. Reporting directly to Angelo, Forman will lead the agency’s strategy practice across D&G’s client base and will help usher in D&G’s next generation planning function as both a business strategist and a creative planner. … Continue reading “Forman joins David&Goliath as Chief Strategy Officer”
Movement aims to prove that at the heart of creativity lies a purpose that is undeniable and authentic. The 4A’s, the leading trade organization for marketing communications agencies, is launching The Conscious Creative Movement, bringing together heart-driven creators who believe ideas and positive thinking can change the world. Bringing together liked-minded thinkers, Conscious Creative, was … Continue reading “4A’s, David&Goliath launch creative movement”
Kids have incredible imaginations. Yet these days packed schedules can leave little room for free thinking and imaginative play. That’s why IMAG!NE is feeding hungry imaginations by providing clever snacks with wholesome ingredients like cheese, apples, and cranberries that spark kids’ creativity. Frito-Lay’s new brand Imag!ne Snacks wants to take care of that. The wholesome … Continue reading “David&Goliath helps Imag!ne Snacks fuel imaginations”
Did not see that coming, Kia. Literally. Since taking the automotive industry by storm when introduced in 2009, the Kia Soul has defined and still dominates the category. That of course had to also do with the advertising which featured the groovy hamsters. In fact, The Soul has proved so popular that in March of … Continue reading “David&Goliath hit new terrain in Kia Soul spot”
