How long do you think it takes to glance at a text message when you’re driving? One second? Two seconds? You’re not alone. Most drivers believe that texting and driving
To ring in the Year of the Ox, Lexus has partnered with Ronny Chieng to write and direct a branded content piece examining the etiquette of gift-giving during the global
I have driven Lexuses many times, but I have never met a driven like actress Arianna Lexus. The super-charged Chicagoan describes herself as, “a whole lot of tough in a
Last month, we reported that Lexus unveiled its first convertible in almost five years – the 2021 LC 500 Convertible. Now, a new marketing campaign launches for the LC. Honestly,
The Reel 360 team likes this. After its global debut at the 2019 Los Angeles International Auto Show was met with rave reviews, the 2021 Lexus LC 500 Convertible is
Today, Lexus unveiled a new marketing campaign, Team One, to launch the first-ever 2019 UX, a luxury compact crossover. Originally released as a concept in 2016, the UX was deliberately
Step aside Audi, there’s a new luxury ride in Marvel films. And it’s the vehicle of Kings. Or one King to be exact – T’Challa from the upcoming Disney/Marvel film,
After completing two tours of duty with Lexus, I can say that Lexus is not easy to work on: the brand constantly challenges its agencies to deliver campaigns that exceed
As David&Goliath (D&G) celebrates its 25th anniversary (Happy Anniversary, Happy Anniversary, Happy Anniversary, Haaaappy Anniversary!), the agency is looking to the future with a bold new addition to its leadership
Old Spice has once again raised the bar for absurdly entertaining advertising, this time setting sail on the high seas for a campaign that’s as fresh as its legendary scent.
If the holiday season is known for anything, it’s delivering ads that fill our hearts (and screens) with warmth—and this December rose to the occasion. From touching family moments to
For several years now, Chevrolet has embraced the holiday season by crafting emotionally rich video holiday cards. These short films go beyond festive greetings, celebrating family connections, enduring memories, and
Community Coffee, the beloved family-owned coffee company based in Louisiana, is marking its 105th anniversary with a heartwarming new advertising campaign titled “Generations.” Created by our friends at TMA, the
Reel 360 News always awaits the unveiling of Apple’s holiday spots each year, and 2024’s Heartstrings does not disappoint. With its poignant storytelling and masterful execution, the ad, created by
Solo Stove has once again partnered with Snoop Dogg for its most ambitious campaign yet, titled “Blunt Marketing.” Known for creating the world’s best-selling smokeless fire pit, Solo Stove aims
Local on-location filming dropped by 12.4% year-over-year from April through June, totaling 5,749 Shoot Days (SD) in the second quarter of 2024. According to FilmLA, the partner film office for
Republic, the premier production, editorial, and design collective headquartered in Uptown Dallas, has added Director Andrew Ryan Shepherd to its Republic Productions roster. Shepherd will be represented in the US
As THE PLAYERS Championship gears up for its 50th anniversary, Morgan Stanley proudly presents its latest creative venture starring long-time Brand Ambassador and PGA Tour professional, Justin Rose. Entitled “From
Need a boost to your Christmas spirit? The cure can be found nestled in the heart of Riverside, California. The Mission Inn and Spa transforms into a mesmerizing winter wonderland
Unveiling its presence in the heart of Los Angeles, WORKPRODUCT emerges as a multidisciplinary production studio poised to redefine creative boundaries. Encompassing a realm of services from brand strategy to
