Kia America and agency partner David&Goliath, have released a 15-second teaser of the brand’s Super Bowl ad featuring the all-new, all-electric Kia EV6 and an adorable – and remarkably curious – robotic dog that embarks on a journey to find its true companion. The teaser titled “Robo Dog Teaser” dropped today, Monday, January 31 at … Continue reading “Kia goes to the robodogs in Super Bowl teaser”
This holiday season, Merkley+Partners and Mercedes-Benz USA have created an all-new holiday campaign to introduce the first-ever, all-electric EQS and to promote the brand’s iconic Mercedes-Benz Winter Event. To celebrate the launch of their 2022 EQS model, Merkley+Partners have rebooted the tale of Ebeneezer Scrooge from the Charles Dickens classic A Christmas Carol. In the … Continue reading “Mercedes-Benz Xmas campaign puts fresh spin on Scrooge and Mrs. Claus”
On the court, Kevin Garnett was known as a fierce competitor, who exuded an incredible amount of confidence. But now, he’s retired and leading a much calmer life – some have suggested he may have even lost his competitive edge. Leading sports betting platform BetMGM, has tapped Garnett for their latest iteration of ‘The King … Continue reading “BetMGM pulls basketball legend Kevin Garnett out of retirement”
Global creative audio network Squeak E. Clean Studios has promoted Rob Barbato to Executive Creative Producer following six years as a Creative Director with the company. Additionally, Creative Director Justin Hori will transition from the Chicago shop to the Los Angeles studios to head up the West Coast. Barbato will oversee the company’s creative direction … Continue reading “Squeak E. Clean promotes Rob Barbato, Justin Hori”
Nissan’s beloved Heisman House is back for its 11th season with a campaign inspired by fans from Texas, Wisconsin and Michigan. College football’s latest Heisman Trophy winner, Devonta Smith, joins past Heisman Trophy winners Tim Tebow, Eddie George, Kyler Murray, Desmond Howard, Barry Sanders, Baker Mayfield, Bo Jackson, Archie Griffin and Derek Henry for new … Continue reading “Devonta Smith moves into 11th season of Nissan’s ‘Heisman House’”
SixTwentySix Productions announces it has bolstered its creative leadership power with the hire of Jacki Sextro as Executive Producer. The addition comes on the back of a rapid growth period at the company, including recent high-profile work for OneRepublic’s Someday and Doja Cat’s Need To Know music videos, eBay’s short film about the three Peter sister’s … Continue reading “SixTwentySix Productions expands team with EP Jacki Sextro”
Ben Kwok, Visual Effects Supervisor at Blacksmith, won the Best in Show at the AICP Post Awards premiere, held virtually this week. Kwok won for his masterful compositing and Flame work on “The Journey” for Zillow, in which a young girl is accompanied on frightening and fanciful travels to her new home by a pair … Continue reading “AICP: Zillow’s Journey wins Best in Show”
Comic icon Tracy Morgan is lending his talents to promote one of the most far-reaching federal policies to lift children out of poverty in more than 50 years. Following the recent passage of The American Rescue Plan — a $1.9 trillion package to help Americans recover from the devastation wrought by the Covid-19 pandemic — … Continue reading “Tracy Morgan appeals to families in new PSAs”
Biscuit Filmworks director Ben Strebel makes a stunning return to music videos with his latest for Skrillex, Starrah & Four Tet’s new track Butterflies. Displaying Strebel’s trademark attention to detail and heightened narrative sensibility also presents a moving and deeply heartfelt portrait of the hopes, anxieties, and aspirations of a generation of youth whose relationships … Continue reading “Ben Strebel directs new Skrillex video Butterflies”
Matt Miller, President and CEO of AICP, today announced the release of the shortlists for the 2021 AICP Awards – the AICP Post Awards, the AICP Next Awards and the AICP Show. Winners in each of these three competitions for excellence will be revealed during a series of free virtual premieres set to take place … Continue reading “AICP: Shortlists announced for 2021 Awards”
Sign the Reel 360 Fam up! Today, Popeyes unveils its first-ever loyalty program, Popeyes Rewards, to give their devoted loyal fans another reason to love that chicken from Popeyes. As a brand rooted in Southern hospitality and culture, the brand wants every guest to feel like family, and the new Popeyes Rewards program allows the beloved fried … Continue reading “Popeyes: Launches first-ever loyalty program”
What happens when two megastars with a knack for creating innovative and over-the-top meals partner up? Only the best “milli” dollar idea ever. In David&Goliath’s latest Jack in the Box campaign titled “Jack and Jason Present: One in a Milli,” Jack has teamed up with none other than singer, dancer, actor, and TikTok superstar Jason … Continue reading “Jack in the Box: Teams with Derulo for virtual restaurant”
Afterpay today unveiled its multi-million dollar global advertising campaign, Pay Better with Afterpay, with the brand’s first-ever US TV spots starring actress Rebel Wilson. The Australian superstar uses humorous vignettes to demonstrate why it’s better to pay for things using your own money over time via Afterpay – versus racking up interest and revolving debt that comes with credit card … Continue reading “Afterpay: Rebel Wilson wants people to ‘Pay Better’”
As we close out Earth Month, FedEx launches its latest sustainability marketing effort, themed “Priority Earth,” with the support of musical legend and recognized environmentalist, Willie Nelson. FedEx has always prioritized delivering for its customers. But there is another priority we all share: Earth. FedEx is doing its part to prioritize a more sustainable planet, with … Continue reading “FedEx, Willie Nelson promote sustainability goals”
Seven lives are lost to home fires every day in the US – more than all natural disasters combined. In an effort to change these statistics, the American Red Cross is launching “The Great Escape,” a PSA aimed at educating families on home fire safety. This campaign focuses on preparing families with two simple steps: Practicing a 2-minute fire … Continue reading “American Red Cross launches Great Escape PSA”
I most definitely have regrets like getting blacklisted from Instagram for showing the Marvel fanfare opening… for 3 days… a possible drunk pee into a garbage can in a Wrigley Field men’s room that led to my expulsion. There are others I won’t get into. Enough about me. How about you? Any regrets? One regret … Continue reading “You won’t regret watching Amerisave’s first campaign”
Tide, the official laundry detergent of the NFL, is back with another Super Bowl ad – this time with the help of legendary comedian and actor, Jason Alexander. This year’s :60-second spot, at a cost of $11 million, will challenge people to think about all the situations they subject their clothes to on a daily … Continue reading “Tide gets a little dirty with Jason Alexander”
For the most part, it’s been a pretty shitty year. We’re separated from family and friends. Money is tight. Or in many cases nonexistent. And now we have the pressure of holiday shopping. Where is our holiday spirit? In the flusher. Microsoft, along with AOR McCann New York, acknowledges that reality but, at the same … Continue reading “A dog finds his “Dogtopia” in new Microsoft Xmas spot”
In this horrible year of 2020, we need whiskey more than ever. And the Reel 360 team does love Jameson Irish Whiskey on the rocks. If there were ever a year that needed the spirit of John Jameson, the founding father of the world’s best-selling Irish whiskey, it’s this one. Which is why, 240 years … Continue reading “Jameson Irish Whiskey serves up ‘Lost Barrel’”
In April 2019, Oakbrook-based SweeTARTS launched the ‘Be Both’ brand campaign by San Francisco-based Duncan Channon to celebrate its shared value with Gen-Z of being ‘more than one thing.’ Now, SweeTARTS is launching a new national TV spot ‘Library,’ which will be followed by additional creative in this theme in 2021. In the spot, a SweeTARTS’ fangirl is incredulous … Continue reading “SweeTARTS wants us all to “Be Both” in new campaign”
