The U.S. Highbush Blueberry Council (USHBC) has contracted with the Sterling-Rice Group (SRG) to lead its integrated foodservice marketing and promotional activities for the council and the blueberry industry. SRG was awarded the USHBC account following a comprehensive review process that attracted many high-profile agencies around the country and was narrowed to a final group … Continue reading “USHBC picks Denver’s Sterling-Rice Group”
Energy BBDO announced today that Jeff Adkins, currently EVP and Managing Director, is being promoted to President and CEO of the agency beginning January 1, 2020. He succeeds Tonise Paul, who will become Chairman. Adkins joined Energy BBDO in 2002 from EuroRSCG (now Havas). Over the years, he has served as Client Service Director, Chief … Continue reading “Tonise Paul becomes Chairman of Energy BBDO”
“Unlock the door, please.” LOL M&M’S is back in the big game and this time they have pulled in Emmy award-winning actress, Christina Applegate for one of the brand’s mad funny spots. To offer fans a glimpse of what’s to come, BBDO New York has released an online 15-second video sets the scene for the … Continue reading “Christina Applegate gets locked out in M&Ms teaser”
