LOL. Sam Adams is playing its first big game in the Super Bowl marketing space. It pokes fun at a certain big beer conglomerate. And it's a winner. Slapstick will always get th...
Pepsi may not be dominating the Super Bowl like it has, well almost every year, but that doesn't mean other brands won't be taking over. After reclaiming its Super Bowl icon st...
When my editor asked me to write an article about a Super Bowl spot, I kinda was like, "Whaaaat? Why?" I hate the Super Bowl. Can't I just binge Friends on HBO Max? Then he t...
Sweet' certainly isn't the "F" word. But these days, it's looking like it's a kind of "S" word. In fact, sweetness has been so vilified, some might even be afraid to admit thei...
This year, working from home has become the new norm, and the ability to stay connected virtually has allowed people to pull off new and inventive ways of achieving what was pr...
Kate Baynham and Hanna Wittmark have been promoted from associate creative directors to creative directors at Goodby Silverstein & Partners (GS&P). Baynham and Wittmark...
With just 30 days left before election day, the Courageous Conversation Global Foundation (CCGF), which is focused on racial equity, is launching ‘Vote For Them’. Created...
Prompted by this year’s rise of the Black Lives Matter movement and in acknowledgment of the ad industry’s continued lack of diversity, The One Club for Creativity has re...
It's impossible to hate on a spot that includes a Soul Train line. Truly Hard Seltzer has dropped a brand new campaign, calling on drinkers to be their original and flavorful s...
Moldy Whopper, created by INGO Stockholm with DAVID Miami and Publicis Bucharest, tops the world with 23 finalist entries for The One Show 2020, the year's largest glo...
Congrats to our friends at BBDO New York. The International Academy of Digital Arts & Sciences (IADAS) today announced the Winners of The 24th Annual Webby Awards, dubbed W...
Rather than show audiences the entire spot, brands are now beginning to create Super Bowl teasers for the big game. This new one for Cheetos Popcorn from Goodby Silverstein &a...