Mountain Dew is bringing a wild, Baja blast-inspired twist to the Super Bowl with its latest commercial, featuring none other than Seal—transformed into an actual seal. The 3...
As my beloved Philadelphia Eagles and Kansas City Chiefs battle it out this coming Super Bowl Sunday, another familiar contender will make its return: Doritos. The snack giant ...
BMW is set to make a splash during Super Bowl LVIII with a new 60-second spot showcasing the all-new generation of the iconic BMW 5 Series, including the groundbreaking BMW i5 ...
After a hiatus from the Super Bowl in 2023, BMW is set to make a comeback in the 2024 game with a 60-second commercial that aims to spotlight electric vehicles (EVs).
The l...
Goodby Silverstein & Partners (GS&P) has announced the appointment of Cory Berger as its first-ever Chief Growth Officer, along with the title of Associate Partner.
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We've survived another day and night of Hard Seltzers (Does anyone drink beer anymore?) wings, and stuffing our faces with more chips than can be found in any chip or snack ais...
Taking a break from Marvel's Thor: Love and Thunder, New Zealand and Hungry Man director Taika Waititi (Jojo Rabbitt, Thor: Ragnarok) filmed and helped award-winning actor and ...
Comic icon Tracy Morgan is lending his talents to promote one of the most far-reaching federal policies to lift children out of poverty in more than 50 years.
Following the...
What to do when you run out of ink...in the middle of the day?! Such is the quandary faced by a vampire couple in “Midday,” part of HP’s new “They Print at Night” cam...
The One Club for Creativity announced entries from 37 countries that have been selected by its juries of top global creative leaders as finalists for the historic ADC 100th...
To celebrate that love of chips and dip and everything people love to do with their friends, Tostitos has launched a new campaign, “For the Love of Chips and Dip and…” an...
LOL. Sam Adams is playing its first big game in the Super Bowl marketing space. It pokes fun at a certain big beer conglomerate. And it's a winner. Slapstick will always get th...
Pepsi may not be dominating the Super Bowl like it has, well almost every year, but that doesn't mean other brands won't be taking over. After reclaiming its Super Bowl icon st...
When my editor asked me to write an article about a Super Bowl spot, I kinda was like, "Whaaaat? Why?" I hate the Super Bowl. Can't I just binge Friends on HBO Max? Then he t...
Sweet' certainly isn't the "F" word. But these days, it's looking like it's a kind of "S" word. In fact, sweetness has been so vilified, some might even be afraid to admit thei...
This year, working from home has become the new norm, and the ability to stay connected virtually has allowed people to pull off new and inventive ways of achieving what was pr...
Kate Baynham and Hanna Wittmark have been promoted from associate creative directors to creative directors at Goodby Silverstein & Partners (GS&P). Baynham and Wittmark...
With just 30 days left before election day, the Courageous Conversation Global Foundation (CCGF), which is focused on racial equity, is launching ‘Vote For Them’. Created...
Prompted by this year’s rise of the Black Lives Matter movement and in acknowledgment of the ad industry’s continued lack of diversity, The One Club for Creativity has re...
It's impossible to hate on a spot that includes a Soul Train line. Truly Hard Seltzer has dropped a brand new campaign, calling on drinkers to be their original and flavorful s...
