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GALE names Jonathan Menezes CFO
  • REEL MOVES/TORONTO

GALE names Jonathan Menezes CFO

By Reel 360 Aug 31, 2026
GALE has appointed Jonathan Menezes as chief financial officer, adding a new senior leader as the business agency continues to expand. Based in Toronto, Menezes will oversee...
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Director Iris Kim brings her global storytelling to CANADA
  • REEL MOVES/LA

Director Iris Kim brings her global storytelling to CANADA

By Reel 360 Jun 22, 2026
CANADA has signed director Iris Kim for U.S. representation through its Los Angeles office. The global commercial production company, named one of Ad Age’s A-List top ten p...
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RBC turns creative budgeting into crochet-filled fantasy
  • REEL TORONTO

RBC turns creative budgeting into crochet-filled fantasy

By Reel 360 Jun 16, 2026
RBC is taking a softer, more imaginative approach to everyday banking. The brand’s latest campaign, “Crochet,” developed by Battery, looks at money not through the usual ...
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RONA invites Canadians to ‘Do It Together’
  • Valentine's Day

RONA invites Canadians to ‘Do It Together’

By Reel 360 Feb 13, 2026
This Valentine’s Day, RONA is swapping roses and prix fixe dinners for power tools and shared projects. In a new campaign titled Do It Together, developed by Toronto-based ag...
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Tessa Ohlendorf is new North American President for Coegi
  • REEL MOVES/TORONTO

Tessa Ohlendorf is new North American President for Coegi

By Reel 360 Aug 11, 2025
True Independent Holdings (TIH) has named Tessa Ohlendorf as President, North America for Coegi, the digital media agency within TIH’s portfolio. In her new role, Ohlendorf w...
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Toronto Blue Jays unleash a ripple effect in opening day spot
  • SPORTS

Toronto Blue Jays unleash a ripple effect in opening day spot

By Reel 360 Apr 13, 2025
When Vladimir Guerrero Jr. steps up to the plate this season, you better brace yourself—Toronto’s about to feel it. In a cinematic new spot celebrating Opening Day, the Tor...
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Spud wants Canadians to get to know their food again
  • International

Spud wants Canadians to get to know their food again

By Reel 360 Aug 28, 2024
Spud's latest advertising campaign is redefining the connection consumers have with their food through an enchanting narrative of magical realism. This Canadian online deli...
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Battery Canada appoints Pete Breton  President and ECD
  • International

Battery Canada appoints Pete Breton President and ECD

By Reel 360 Oct 17, 2023
Creative hot shop and media agency Battery has named Pete Breton as the inaugural President and Executive Creative Director of Battery Canada. In this dual leadership ...
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VFX Legion uses Unreal Engine to create real environments for Quantum Leap
  • Post

VFX Legion uses Unreal Engine to create real environments for Quantum Leap

By Reel 360 Oct 14, 2022
The international team at VFX Legion, the LA and B.C.-based global visual effects company, recently delivered two dozen key shots for the first episode of NBC’s new series, Q...
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Coffee Mate takes on Canadian mornings

Coffee Mate takes on Canadian mornings

By Reel 360 Mar 29, 2021
We all know a bad cup of coffee can ruin a good morning. But can a cup of coffee be so good that it can save a bad morning? Well, if you ask Coffee Mate, maybe.  In the lat...
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FCB/Six appointed CRM AOR by BMW
  • REEL NEW YORK

FCB/Six appointed CRM AOR by BMW

By Reel 360 Nov 2, 2020
FCB announced today that its creative data marketing agency, FCB/SIX, has been appointed CRM Agency of Record by BMW in both the United States and Canada, two significant wins ...
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Harry Rosen offers Dad a matching shirt and mask set

Harry Rosen offers Dad a matching shirt and mask set

By Reel 360 Jun 21, 2020
Happy Father's Day! Following unprecedented demand for their locally made masks, Toronto-based luxury brand Harry Rosen surprised deserving Fathers with a limited-edition match...
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Match Marketing ramps up creative leadership
  • REEL MOVES/TORONTO

Match Marketing ramps up creative leadership

By Reel 360 May 11, 2020
North American consumer engagement agency Match Marketing Group announced today the appointment of two senior creative hires as it continues to build a strong leadership team...
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H&R Block makes taxes less taxing when life’s complicated

H&R Block makes taxes less taxing when life’s complicated

By Reel 360 Mar 4, 2020
Building on their ‘Get What’s Yours’ work, Sid Lee and H&R Block are shifting from people you shouldn’t trust with your taxes, to connecting with the experts you sh...
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